You consistently underprice your products, so there's no need to cut the price again just because some people didn't bother to buy at the low introductory price.

There is at least one really famous marketer who has taught me not to buy his products when he releases them, because he ends up giving them away a few months later, so I feel like a sucker for buying... and his stuff is way higher priced than yours.

You mentioned the 4 Big articles sites...obviously eZine Article, but which others do you put in that category?

Thanks!

Joel

imagine how smart he is NOW after the seminars and another few months of being The Plank!

And in the meantime, I can forget all about it.

Robert, that's the smartest thing you ever wrote - and you write some smart stuff!

I know a lot of bad feelings were unfortunately riled up, with the sales techniques employed on some of your products. I know I missed out on some of them and the only thing accomplished was creating a sense of scarcity--and generating a sense of animosity towards buying from you.

That's only going to generate aminosity from people who buy based on a low price.

It's not like I put up something worth $1 or $7 and jacked up the price to $37, I put up something worth OVER $37 at $1 or $7 and jacked up the price to $37.

I still get marketing advice telling me to increase the price of me $37 offers to $97, which I'll do eventually.

And I'm not dropping the price. When I see other marketers take a $97 product that sold for years, and reduce it to $10 or even make it free, just because they haven't been marketing it, the first thing I think is... "Great. He just took a big dump over everyone who paid the regular price."

I'll tell you something else, any "recession" is only going to weed out those desperate low-ticket folks who buy just because it's a dimesale. The high-ticket buyers will stick around.

I know a lot of bad feelings were unfortunately riled up, with the sales techniques employed on some of your products. I know I missed out on some of them and the only thing accomplished was creating a sense of scarcity--and generating a sense of animosity towards buying from you. (I have since forgiven and forgotten, but only because you have apparently changed your ways!)

Anyway, hmmm.... yeah, it would have been nice to have had a "Second Chance Offers" sale, right before Christmas, as a way of showing good will and gratitude to your customers....

Thanks!

In some of my niche markets I've set up my autoresponder account with 17 messages. These messages provide good quality content and there is a link in each message to one of my products or to a product that I recommend as an affiliate.

The 17 messages are then repeated three times giving me a total of 51 messages.. almost a full years worth of content.

Yes, subscribers get the same message three times at four month intervals. I get sales on a regular basis throughout the year.

OK, I'm putting stuff like this in my own membership site!

John

if you had to choose between PPC, Article writing, blog posting, and others

Article writing. Submit the articles to the big 4 article sites and schedule the articles as blog posts over time.

Funnel the blog traffic into the mailing list, schedule autoresponder e-mails to notify them of the new blog posts plus the 90 day second chance e-mails.