Archive for April, 2011
The Accordion Method (And Now You Never Run Out of Content Ever Again)
Here's something I've been doing for years, that literally saves me a MINIMUM of at least an hour per week, which is 52 hours per year.
Because things are more fun to discover (and remember) when we assign cutesy names to them, let's call this the Accordion Method.
When it comes to blogging, e-mailing, Tweeting, creating membership content, or anything... they simply don't manage their time well. They burn out their blog too fast.
You can be better. You can be cautiously optimistic and schedule your content ahead of time.
And here's how to do it:
- Schedule six short blog posts, one month apart. That means where most people have six weeks or six days of content, you have six months worth...
- When you have time, write six more blog posts -- remember where talking SHORT posts or re-use your old articles...
- Now, compress it back down into six months -- so it's a new post every 15 days...
- If you have less than six months in the queue, schedule more monthly posts -- but if you hit 12 months, compress all posts 30 days apart back into 15 days
Get it? It's like an accordion... out, and in, and out, and in...
At the worst case, you only have a post or two, which means you have 1-2 MONTHS of content.
- Maybe this is for a $7/month membership site... add more content, bump it to $17/month or $27/month or higher
- Maybe this is for a blog... you can leave it on autopilot for months
- Maybe this is for your email sequence... you can actually have that thing sending messages automatically
The average person might get excited about their blog at first, write a bunch of stuff, then have nothing new to say... but not you! You used the Accordion Method!
Do you pre-schedule any of your blog or autoresponder content this way? Are you going to, from now on?
