Archive for November, 2016
192: Create Fearlessly: Get a High Converting Website for Your Business with Stephen Christopher
Stephen Christopher from Seequs.com wants to help you with your organic search results, pay per click advertising, and web design.
Choose the top one to three objectives for your website: that's usually for your hot, warm, and cold leads. For example, your hottest prospects who want to buy right now could be looking for a phone number, the warm leads might fill out a contact form to request service, and the cold leads might only want to signup for a video or short report.
Don't take anything for granted, be super persistent (failure leads to perspective). Change the "bad" things about your business.
Resources: Seequs SEO agency, Business Revolution Podcast, Business Revolution Facebook Group
Case studies: Petri Plumbing and Hal Elrod
Podcast: Play in new window | Download (Duration: 34:55 — 32.0MB) | Embed
Subscribe: Google Podcasts | RSS
191: Power and Bliss: Find Clarity and Focus Through Self-Care, Meditation and Consistency with Avalaura Beharry
Avalaura Beharry has a background in psychology and social work. She found herself trapped in her career and became an entrepreneur by becoming a guide for others in the areas of daily self-care, meditation, and stress relief.
Resources
- Avalaura's Healing Center (Website)
- Bliss: A Practical Guide to Living a Life of Purpose & Pleasure (Website)
- Power: Escaping the Fear from Within (Website)
Podcast: Play in new window | Download (Duration: 31:51 — 29.2MB) | Embed
Subscribe: Google Podcasts | RSS
190: Love Yourself Successful: Network Using Offline Events, Profit from Social Media and Jumpstart Your Business with Katrina Sawa
Katrina Sawa has a lot to say about networking, social media, landing speaking gigs, and making money doing what you love. She gets 60-65 speaking gigs per year. She says you should become a member of multiple speaker associations and private message prospects on Facebook and LinkedIn using her templates, and later move them off social media to help them and their businesses.
Resources
- Three Business-Building Gifts (Website)
- Love Yourself Successful (Free Gifts)
- Jumpstart Your Marketing (Katrina Sawa's Products)
Podcast: Play in new window | Download (Duration: 28:41 — 26.3MB) | Embed
Subscribe: Google Podcasts | RSS
189: Live With Purpose, Overcome Limiting Beliefs and Focus on One Thing with Author, Entrepreneur, and Speaker Joe Apfelbaum
Joe Apfelbaum, CEO of Ajax Union, has had quite an entrepreneurial journey and wants you to live a life of purpose, on purpose. Topics covered:
- how to get past the rough years, discover your reason, develop an abundance mindset
- the difference between being "satisfied" (a temporary solution to hunger which is a slow painful death) and being fulfilled (self aware and successful with perspective)
- how to focus on one thing: how Joe went from being spread too thin with seven side businesses, to making a lot of income in a short amount of time (less is more)
Resources
- Ajax Union (Facebook)
- Joe Apfelbaum's (Blog)
- CEO Mojo (Website)
- Ajax Union(Website)
https://www.youtube.com/watch?v=lvpQzKaHSXI
Podcast: Play in new window | Download (Duration: 36:15 — 33.2MB) | Embed
Subscribe: Google Podcasts | RSS
188: Take Inspired Action and Use Boundaries to Create More Freedom with Petra Monaco
Petra Monaco from PetraMonaco.com wants to give you more confidence and a bigger vision, so you can push yourself further. She also provides coaching for authors to deal with mindset, accountability, and excuses. She sells a course about how to start an Etsy e-commerce store selling handmade goods.
Podcast: Play in new window | Download (Duration: 24:59 — 22.9MB) | Embed
Subscribe: Google Podcasts | RSS
187: Blog Monetization and Inbound Marketing: Build a Library of Content to Gain Trust and Authority with Douglas Karr
Douglas Karr from The Marketing Tech Blog stops by to talk about monetizing a blog. The game has changed, and search engines now reward quality over quantity.
This means that to build trust and authority, you should spend more time on your content, republishing and update content as needed. Educate your customers early, and inform them about helpful tools or how something in your business was created. Create an editorial calendar with 12 subjects and 4 subtopics to keep your content marketing consistent.
Podcast: Play in new window | Download (Duration: 32:24 — 29.7MB) | Embed
Subscribe: Google Podcasts | RSS
186: Six Figure Writing and Virtual Assistant Secrets: How to Start and Scale Your Freelancing Income to Create the Lifestyle You Want with Laura Pennington
Laura Pennington left her job as a 7th grade teacher to become a freelance writer and virtual assistant. She has advice about getting initial clients, scaling your business, and filling your schedule with nothing but your ideal clients.
1. evaluate your own experiences: you don't need to have been good in the past (office skills, data entry, phone calls)
2. work samples (logos, write a white paper, write blog posts)
3. marketing plan (job boards, contracts)
4. long-term marketing (cold calls, chamber of commerce meetings, trade shows conferences)
Resources
- Your Way to VA (Website)
- Six Figure Writing Secrets (Website)
- Laura Pennington's Courses on Teachable (Courses)
Podcast: Play in new window | Download (Duration: 35:07 — 32.2MB) | Embed
Subscribe: Google Podcasts | RSS
185: The Book Activation Method: Overcome the Fear of Publishing and Create the Perfect Book to Boost Your Business with Deborah Ager
Deborah Ager from Radiant Media Labs and creator of The Book Activation Method wants you to embrace your fear and use it to move forward. She also wants to get a book out of you in the following steps:
1. master market and idea
2. align with mission: book sales, speaking, which publisher, authority
3. mining your material: blog posts, existing presentations, themes and ideas
4. mark out the tools: find the time/space to write, calendars, Evernote
5. map your mind: get messy with a mindmap
6. brain to book: break to-do list into do-able chunks, word count or time goal, schedule, write or speak
7. marketing
Podcast: Play in new window | Download (Duration: 25:46 — 23.6MB) | Embed
Subscribe: Google Podcasts | RSS
184: Time Really is Money: Scale Your Business to $5,000 Per Hour with Rob Slee
Rob Slee, author of Time Really is Money, wants to help you scale to a:
- $50/hour business (where you are the value proposition)
- $500/hour (where you manage employees)
- $5000/hour (where you only deal with the culture, niches, and business model)
- $50k/hour (changing industries)
- $5m/hour (changing the world)
Podcast: Play in new window | Download (Duration: 24:10 — 22.1MB) | Embed
Subscribe: Google Podcasts | RSS
183: Scale, Build Your Team, and Outsource Remote Workers with Nathan Hirsch
Nathan Hirsch from Freeeup.com has several insights about outsourcing your team in the departments of biz-opp, e-commerce, marketing, and web development. Nathan began his entrepeneurial journey wiht a business that re-sold textbooks, and has since branched out to supplying workers for e-commerce businesses.
Visit the Freeeup Marketplace Page on Facebook
Podcast: Play in new window | Download (Duration: 27:13 — 24.9MB) | Embed
Subscribe: Google Podcasts | RSS
