Archive for September, 2017
409: Feed the Beast, Find Your Passions, and Thrive in Your Zone of Genius with Corey Poirier
Corey Poirier, author of The Book of Why, is a multiple-time TEDx speaker, host of the top rated Conversations with PASSION Radio Show, founder of The Speaking Program, and he has been featured in multiple television specials. He's interviewed over 4,000 of the world’s top leaders and has some amazing advice today about finding meaning, leaving your comfort zone, and becoming enlightened.
Resources
- The Book of Why
- Corey Poirier (official site)
- Conversations with Passion (Facebook)
Podcast: Play in new window | Download (Duration: 39:46 — 36.4MB) | Embed
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408: Traffic Fountains: Get an Unlimited Number of Clicks, Views, and Sales to Your Website
Do you sometimes feel like you're slaving away at your website? Maybe you built it and they DIDN'T come? When you're looking for "traffic" advice, do you feel like you're told a bunch of shady OR outdated marketing techniques? Even worse, do you feel flooded with lots of "tiny" traffic techniques? If so, today's episode is the relief you've been searching for. We discuss the six traffic fountains you should focus on today:
- Search Engine Optimization & Content Marketing: Fiverr, Rev, WordPress blog, evergreen podcast, LinkedIn, Medium
- Guest Posting: podcast guest interviews (RadioGuestList), Interview Connections
- Video Marketing: YouTube, Facebook Live
- Pay Per Click: Google AdWords, Facebook ads, AdRoll (model, create campaigns daily, break even, scale)
- Upkeep: email marketing & followup campaigns, postcards/thank you's, PushCrew/ManyChat
- Nice to have's: affiliate program (swipe file & contest), Kindle books (your best material), outreach (find customers that use competing or complimentary products), under the table payment (podcast sponsorship, signature ad, Facebook page ad)
Resources
- Video Sales Tactics (Facebook Live Streaming)
- Podcast Crusher (Create A Podcast)
- Make a Product (Publish A Book)
Podcast: Play in new window | Download (Duration: 59:24 — 54.4MB) | Embed
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407: Generate Leads, Drive Sales, and Grow Your Social Outreach Using Interactive Quizzes with Josh Haynam
Josh Haynam is the co-founder of Interact Quiz Builder, a tool used by more than 30,000 businesses including The American Red Cross, Home Depot, and Forbes. He's probably seen more quizzes than any other human on earth right now.
We speak today about why you need quizzes to get traffic to your site, best practices, as well as do's and dont's for your own interactive quizzes. Josh's tool has 175 pre-existing templates to choose from, sorted by conversion rate, so you can begin engaging with your visitors in this new way, starting today.
Sign Up for Interact Quiz Builder
Podcast: Play in new window | Download (Duration: 30:10 — 27.6MB) | Embed
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406: Facebook Groups, Facebook Live Streams, and Word of Mouth Advertising for Real Estate Brokers with Whitney Nicely
Whitney Nicely went from no investments (or strategies) to 19 houses, 19 apartment units and 7 chunks of land in less than three years all bringing monthly money to her bank account on auto pilot. She has traveled the United States speaking on stages, teaching her simple strategies, and meeting with other successful real estate investors- and still buying houses the way she teaches others.
We talk today about how Whitney gets leads into her real estate business through Facebook pages, Facebook Live streaming and word-of-mouth advertising.
Create Passive Income & Build Wealth with Real Estate
Podcast: Play in new window | Download (Duration: 31:36 — 28.9MB) | Embed
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405: Evergreen Focus & Motivation: 12 Mind Hacks to Become a Better Author, Speaker, Coach, Entrepreneur, and Your Best Self
Listen in as we reveal the twelve secrets all entrepreneurs (including you reading this right now) need to know in order to take massive action and enjoy rapid success.
- Quiet the Noise: Don't check email or texting in the morning
- Minimum Viable Product: what's important?
- Body Health: Exercise, wake up early, drink water, and get a good night's sleep
- Better Relationships: contempt, criticism, defensiveness, stonewalling (expert John Gottman)
- Be Present: avoid multitasking, distractions, waiting for X to do Y, or "sticking it out"
- Write Things Down: journal to document and "crack the nut" plus gratitude list
- Negative Self Talk: ask better questions about your situation, such as: What's good about this? What action will you take moving forward? Is the thing you're worried about always true in all circumstances?
- Be Independent: You are in control. Even if luck or people get you down,
- Be Positive: Why did you get started with your business in the first place? What used to get you excited?
- Triggers, states, habits, responses
- Entrepreneurial Skill: distill the information down quick enough to take action. Don't be arrogant. Pay attention. Take the steps and see if you did it correctly. Don't give up.
- Chunking: Adjust the size of your "laundry basket" to work your productivity muscle (focus muscle)
Podcast: Play in new window | Download (Duration: 42:20 — 38.8MB) | Embed
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404: Copywriting, Creating Websites, Providing Value, and Overcoming Sales Obstacles with Chi Odogwu
Chi is a business growth consultant, digital marketer & direct response copywriter. He helps clients grow their businesses and achieve success on their terms through his digital marketing training, personal development coaching & entrepreneurship mentoring services.
We talk today about how Chi differentiates himself as a copywriter, how he landed his first few gigs and how doing business online in Africa, the Middle East and Europe differs from North America.
Resources
- Chi Odogwu (Official Site)
- The Bulletproof Entrepreneur (Podcast)
- Chi (LinkedIn)
- Chi (Twitter)
- Chi (Facebook)
Podcast: Play in new window | Download (Duration: 29:49 — 27.3MB) | Embed
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403: Interview Valet: Reach Your Ideal Audience Using Podcast Interview Marketing
We're talking today about getting traffic by being a guest on interview podcasts, and our guest was Tom Schwab from Interview Valet, but the recording didn't come out, so Tom does not appear in today's episode.
When you appear on other peoples' podcasts as a thought leader expert, you can become the person people sit up and listen to, and you get that "know, like, and trust" factor. Topics covered:
- How to get on "the right stage" with podcast guest marketing, and why it's a way better payoff than guest blogging to get a continual flow of leads
- Why it makes more sense to use a podcast booking agency instead of doing the research, leg-work, outreach, scheduling, and follow-up yourself
- How Tom's team prepares you and tracks your podcast traffic
Resources
- Interview Valet (Podcast Booking Agency)
- Podcast Guest Profits (Book)
- Tom Schwab (Twitter)
Podcast: Play in new window | Download (Duration: 29:15 — 26.8MB) | Embed
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402: Become a Powerful Speaker and Storyteller with Chuck Hooper
Chuck Hooper is a business intelligence consultant, specializing in data visualization analytics, and, brings over 5 decades of business experience with him. In addition to the current consulting offerings, Chuck is an author, a speaker, does workshops on being a better speaker/presenter, and, conducts training sessions on the use of Tableau Software products.
Resources
- Better Insights Through Analytics (Website)
- Speaker Presenter (Website)
- 59 Minutes to Great Storytelling (Book)
- Chuck Hooper (Twitter)
Podcast: Play in new window | Download (Duration: 38:43 — 35.4MB) | Embed
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401: Jungle Scout: Search for Profitable Amazon FBA Selling Opportunities and Spy on Your Competition with Greg Mercer
Greg is the founder and CEO of Jungle Scout as well as a suite of other tools to empower Amazon sellers. When he's not working on the software side of things, he continues to manage and grow his physical product brands. Listen in as he explains what you need to do on Amazon in order to create the proper products, stay competitive and follow the trends in the fast-paced world of Fulfilled By Amazon e-commerce.
Resources
- JungleScout: Amazon Product Research Tool (Website)
- Million Dollar Case Study: Watch Greg Launch a Product in Europe (Site)
- Greg Mercer (Twitter)
Podcast: Play in new window | Download (Duration: 27:41 — 25.3MB) | Embed
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400: Profitology: Accelerate Your Path to Profit, Identify Your Natural Working Style, and Implement Your Ideal Business Strategy with Kelly O’Neil
Kelly O'Neil is a multi-award winning entrepreneur, best-selling author, profit strategist and affluent brand-marketing expert for the next generation of innovative companies and thought leaders. Her mission is to help her clients strategically design and build businesses that make their competition irrelevant and their solutions irresistible to affluent clients, using her innovative business process called Profit-ology.
Resources
- What Type of Profit-Preneur Are You? (Quiz)
- Kelly O'Neil (Official Site)
- Kelly O'Neil (LinkedIn)
Podcast: Play in new window | Download (Duration: 26:00 — 23.8MB) | Embed
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