1 00:00:00,000 --> 00:00:05,040 announcer: Marketer of the day, 759 the secrets to client 2 00:00:05,040 --> 00:00:09,480 acquisition, lead generation, motivation, creativity and 3 00:00:09,480 --> 00:00:14,100 evergreen traffic with funnel driven entrepreneur Bryce Vance, 4 00:00:18,420 --> 00:00:20,720 Robert Plank: Hey everyone, and welcome back to the marketer of 5 00:00:20,720 --> 00:00:24,140 the day podcast, we are here with Bryce Vance from driven 6 00:00:24,200 --> 00:00:29,540 roi.com Bryce is the CEO and the founder of funnel driven. He is 7 00:00:29,540 --> 00:00:33,740 a lead strategist. He is an app development strategist. He is an 8 00:00:33,740 --> 00:00:37,520 expert on data driven behavior. We are going to talk today about 9 00:00:37,580 --> 00:00:40,660 tools in your business, developing systems, converting 10 00:00:40,660 --> 00:00:44,260 leads, all those things that we need to do to make money, have a 11 00:00:44,260 --> 00:00:46,660 consistent machine and have something that kind of runs 12 00:00:46,660 --> 00:00:49,600 itself, and that way we can just focus on what we want to things 13 00:00:49,600 --> 00:00:52,600 can grow on their own. And we will be talking about funnel. So 14 00:00:52,600 --> 00:00:53,980 Bryce, glad to be talking to you. 15 00:00:54,700 --> 00:00:56,920 Bryce Vance: Yeah, thanks for having me on. It's, uh, I'm just 16 00:00:56,920 --> 00:00:59,860 screwing with the video over here because I look like I'm 17 00:00:59,860 --> 00:01:02,520 looking somewhere else, but it's a pleasure to be on. It's been a 18 00:01:02,520 --> 00:01:05,220 hectic week, so if my mind is all over the place, just bear 19 00:01:05,220 --> 00:01:07,740 with me. I'm here. All right, well, 20 00:01:07,740 --> 00:01:09,780 Robert Plank: that's good to get bonus points just for showing up 21 00:01:09,780 --> 00:01:13,500 and and, yeah, it's like we have to learn all these new skill 22 00:01:13,500 --> 00:01:16,260 sets, right? Like when, especially when, I mean webcam. 23 00:01:16,260 --> 00:01:18,960 Webcams have been around, but being on video so much, it's 24 00:01:18,960 --> 00:01:21,260 such a new thing these last couple of years. And there's 25 00:01:21,260 --> 00:01:24,560 that number one skill of like, looking into the camera, even 26 00:01:24,560 --> 00:01:27,200 though it's tempting to look down at ourselves on the screen, 27 00:01:27,200 --> 00:01:29,660 but then people are like, why you're looking down? So it's 28 00:01:29,660 --> 00:01:32,660 like, yeah, you have to look at your self, but not at yourself. 29 00:01:32,660 --> 00:01:34,700 So yeah, we're trying to figure out where we're even looking 30 00:01:34,700 --> 00:01:35,000 right 31 00:01:35,600 --> 00:01:37,880 Bryce Vance: well, and that's why, like, I was never a fan of 32 00:01:37,880 --> 00:01:42,280 teleprompters, Intel, 2020 and then like you can download big 33 00:01:42,280 --> 00:01:44,980 view on your phone. Tip for everybody listening, download 34 00:01:44,980 --> 00:01:48,760 big view on your phone. It's like a teleprompter on your 35 00:01:48,760 --> 00:01:53,560 phone, and it puts the words right next to the camera. So you 36 00:01:53,620 --> 00:01:56,200 always look like you're staring right into the camera, which is 37 00:01:56,200 --> 00:01:58,840 looking at the person receiving it. But you can read a script 38 00:01:58,840 --> 00:02:01,500 like you can write your own script. It sounds natural. You 39 00:02:01,500 --> 00:02:05,400 can time it. And I was never a fan of teleprompters until I had 40 00:02:05,400 --> 00:02:07,740 to do so many zooms that I'm like, Okay, I need to stop 41 00:02:07,740 --> 00:02:10,920 looking at the picture, which is down here, and start looking at 42 00:02:10,920 --> 00:02:13,800 the camera, but then I can't really see the picture. 43 00:02:13,800 --> 00:02:15,000 Teleprompters solve that. 44 00:02:15,780 --> 00:02:17,580 Robert Plank: Okay? And there's always an app for something, 45 00:02:17,580 --> 00:02:20,600 right? And things are these days are like, so fast paced that so 46 00:02:20,600 --> 00:02:23,540 many times we just, we grab a tool, we get it going, and all 47 00:02:23,540 --> 00:02:27,680 these things that maybe we used to think about and plan for six 48 00:02:27,680 --> 00:02:30,380 months ahead of time, you know, like, oh, maybe I should get 49 00:02:30,380 --> 00:02:33,500 into split testing, or maybe I should get into having a lead 50 00:02:33,500 --> 00:02:37,760 capture page or checking my open rates. Now, all these tools 51 00:02:37,760 --> 00:02:41,380 exist, and now you just, you go, and you send some emails, and 52 00:02:41,380 --> 00:02:45,100 you see the open rates, and you can just kind of get the ball 53 00:02:45,100 --> 00:02:48,580 rolling without having to spend weeks or months. You just grab 54 00:02:48,580 --> 00:02:50,920 whatever app, use whatever platform, and you start going. 55 00:02:50,920 --> 00:02:53,740 And so that's really exciting, right? Because now all these 56 00:02:53,740 --> 00:02:57,160 things, like having a sales funnel and split testing and 57 00:02:57,160 --> 00:02:59,980 everything, it's all within the reach of us. Just like how you 58 00:02:59,980 --> 00:03:02,760 don't have to buy $1,000 teleprompter. You just put the 59 00:03:02,760 --> 00:03:05,700 app on your phone. So now we now it's just, it's there, 60 00:03:06,720 --> 00:03:09,420 Bryce Vance: yeah, it's, it's one of these things that has 61 00:03:09,420 --> 00:03:12,300 like, it's like a juicy contradiction, right? It's like 62 00:03:12,300 --> 00:03:16,620 a starburst, okay? The ease of access, having it at our 63 00:03:16,620 --> 00:03:19,800 fingertips, is a beautiful thing. Technology evolving to 64 00:03:19,800 --> 00:03:23,420 make things easier for the day to day person, citizen, business 65 00:03:23,420 --> 00:03:27,260 owner, sales professional. Is beautiful. However, it has 66 00:03:27,260 --> 00:03:32,060 created a kind of contradictory instance that a lot of people 67 00:03:32,060 --> 00:03:34,700 listening to this may be experiencing themselves or have 68 00:03:34,700 --> 00:03:38,120 experienced, and that's you kind of get into, the tendency where 69 00:03:38,120 --> 00:03:41,620 patience is no longer a virtue. That's in marketing, any 70 00:03:41,620 --> 00:03:47,260 marketing specialist, expert, historian, Professor, anything, 71 00:03:47,260 --> 00:03:50,740 anybody who's been in that realm knows that a good marketing 72 00:03:50,740 --> 00:03:54,340 campaign, you're not looking at day to day profits necessarily. 73 00:03:54,340 --> 00:03:56,800 You're looking at week over week, month over month, quarter 74 00:03:56,800 --> 00:04:00,480 over quarter, year over year. You're looking for long term 75 00:04:00,480 --> 00:04:04,080 profitability, not just a quick buck that's going to fizzle out 76 00:04:04,680 --> 00:04:07,800 and a lot of people because tools are so immediately 77 00:04:07,800 --> 00:04:12,240 available. For instance, Facebook ads. Facebook tells you 78 00:04:12,240 --> 00:04:15,300 themselves it takes five to seven days for their learning 79 00:04:15,300 --> 00:04:18,660 curve to figure out what their algorithms doing with any new 80 00:04:18,660 --> 00:04:24,260 ad, optimized ad campaign or placement. More novice 81 00:04:24,800 --> 00:04:28,040 advertisers tend to hop on and think that day one, they're all 82 00:04:28,040 --> 00:04:30,200 of a sudden going to be a millionaire because they ran a 83 00:04:30,200 --> 00:04:35,300 Facebook ad. That's not how they work. They're easier now, but 84 00:04:35,300 --> 00:04:38,780 it's removing a lot of the strategic capabilities that 85 00:04:38,840 --> 00:04:41,380 before it was just at your fingertips all the time. You 86 00:04:41,380 --> 00:04:44,680 actually had to, like, level up your implementation. 87 00:04:46,240 --> 00:04:47,980 Robert Plank: And you know, as you're talking about some of 88 00:04:47,980 --> 00:04:50,320 that, what comes to mind is that whole idea of, like, the 89 00:04:50,800 --> 00:04:53,080 different types of creativity, there's like, these four 90 00:04:53,080 --> 00:04:57,400 quadrants, right? And sometimes you have to, like, be looking at 91 00:04:57,400 --> 00:05:00,420 it and solving a problem, make a decision right now. Other times 92 00:05:00,420 --> 00:05:04,320 you have to just get started, just do something. Other times 93 00:05:04,320 --> 00:05:06,600 you have to go back and, like, see how things are going. Like, 94 00:05:06,600 --> 00:05:10,440 there's the there's the thinking fast, and then there's the like, 95 00:05:10,440 --> 00:05:13,260 the like, the mathematical, logical, and then there's the 96 00:05:13,260 --> 00:05:16,020 emotional. So sometimes you're like, thinking like, fast 97 00:05:16,020 --> 00:05:20,220 emotional, or fast logical, or slow logical. And so that's what 98 00:05:20,220 --> 00:05:23,540 comes to mind where it's like, we have to sometimes shift gears 99 00:05:23,780 --> 00:05:28,100 and and like. And part of that is just like you said, getting 100 00:05:28,100 --> 00:05:30,680 it, getting things rolling, giving, for example, the 101 00:05:30,680 --> 00:05:34,520 Facebook ads algorithm, there are five days to do their thing 102 00:05:34,640 --> 00:05:38,780 and then maybe readjust later, and not necessarily be getting 103 00:05:38,780 --> 00:05:41,620 impatient and turning ads on and off, or, like, switching things 104 00:05:41,620 --> 00:05:42,460 up so much? 105 00:05:43,000 --> 00:05:45,160 Bryce Vance: Yeah, exactly. It goes back to that old cliche. 106 00:05:45,160 --> 00:05:47,980 You can either have it good, fast or cheap, but never all 107 00:05:47,980 --> 00:05:52,600 three. You pick two. Whatever two you pick is how that outcome 108 00:05:52,600 --> 00:05:55,780 is going to occur. And it's the same thing in advertising, can 109 00:05:55,780 --> 00:05:58,780 you do something fast and cheap? Yes, it just probably won't be 110 00:05:58,780 --> 00:06:01,500 the best quality. Can you do something good and fast, yeah, 111 00:06:01,500 --> 00:06:04,140 but it's probably going to cost you a little bit more ad spend. 112 00:06:04,560 --> 00:06:08,580 You never get a perfect balance of all three, at least not a 113 00:06:08,580 --> 00:06:12,240 right right away. Obviously, the ultimate goal with any marketing 114 00:06:12,240 --> 00:06:16,980 tools, any strategy, any outline, is to get as close to a 115 00:06:16,980 --> 00:06:20,240 mix of all three as possible. But that takes time. That's 116 00:06:20,240 --> 00:06:21,620 that's not an immediate thing. 117 00:06:22,460 --> 00:06:26,300 Robert Plank: And so speaking of the immediacy, what gets you 118 00:06:26,300 --> 00:06:30,320 excited these days is it like, is a lot of your time or your 119 00:06:30,320 --> 00:06:34,520 excitement from the Facebook ads or like, what's kind of the hot 120 00:06:34,580 --> 00:06:36,620 topic for you right now, personally? 121 00:06:37,160 --> 00:06:40,540 Bryce Vance: So what my firm specializes in is intent and 122 00:06:40,540 --> 00:06:43,720 behavioral data backed omnipresent ecosystems for 123 00:06:43,720 --> 00:06:48,280 client acquisition and lead generation. So we're really data 124 00:06:48,280 --> 00:06:53,140 heavy, like our bread and butter is. We want to put you 125 00:06:53,140 --> 00:06:56,320 everywhere. We want to create what we call the Tony Robbins 126 00:06:56,320 --> 00:06:58,540 effect, because everybody and their mother knows who Tony 127 00:06:58,540 --> 00:07:00,960 Robbins is, even if they've never purchased anything from 128 00:07:00,960 --> 00:07:03,720 him, looked him up, Googled him, went to a seminar, you still 129 00:07:03,720 --> 00:07:07,140 know who he is, so we named the effect after that, and we want 130 00:07:07,140 --> 00:07:10,620 to focus on two different sets, what we call the five C's of 131 00:07:10,620 --> 00:07:16,020 scale, and then the four pillars of growth. Having that ecosystem 132 00:07:16,560 --> 00:07:19,920 as a sphere of influence, lets you identify your ideal client 133 00:07:19,920 --> 00:07:24,080 and communicate with them when, how and where they want to 134 00:07:24,080 --> 00:07:28,280 interact with your business. So that's that's really kind of 135 00:07:28,280 --> 00:07:31,340 what gets us excited. But conversely to that, not even 136 00:07:31,340 --> 00:07:36,080 conversely, I guess, in line with that, I get the most like I 137 00:07:36,080 --> 00:07:39,980 get the biggest rush. When we have a client come in, they 138 00:07:39,980 --> 00:07:42,580 actually let us do what we want to do with them. They give us 139 00:07:42,580 --> 00:07:46,240 the creative control we need to really level them up like crazy 140 00:07:46,240 --> 00:07:50,200 fast, and we launch it and we see them start like wildfire 141 00:07:50,380 --> 00:07:54,160 when we see ROAs coming in, I think we just did an E comm 142 00:07:54,160 --> 00:07:57,580 campaign that we started, like a month ago, and we got them up to 143 00:07:57,580 --> 00:08:01,680 27 times return on ad spend in their ecom profile, they went 144 00:08:01,680 --> 00:08:05,460 from like 12 to 27 in less than a month, and that's exciting, 145 00:08:06,000 --> 00:08:10,320 because we know we're directly tied to the capability for them 146 00:08:10,320 --> 00:08:14,220 to now hire more people, put more money and the exchange of 147 00:08:14,220 --> 00:08:18,360 velocity of money into the economy impact lives. Holiday 148 00:08:18,360 --> 00:08:21,080 season's coming up so they can get gifts, spend time with their 149 00:08:21,080 --> 00:08:25,220 family, they've circulated that money. So it doesn't just help 150 00:08:25,220 --> 00:08:28,460 them, it doesn't just help us, it helps everybody. 151 00:08:30,680 --> 00:08:32,480 Robert Plank: So, I mean, that's kind of a tall order, right? 152 00:08:32,480 --> 00:08:35,960 You're talking about, like, all this return on ad spend and all 153 00:08:35,960 --> 00:08:39,140 this like, omnipresence, and so can you kind of break down maybe 154 00:08:39,140 --> 00:08:43,240 this E comm client or some other client. Like, what, how? What 155 00:08:43,240 --> 00:08:45,700 even happens? Because, like, even whenever this term 156 00:08:45,760 --> 00:08:48,940 Omnipresence gets thrown around, I get overwhelmed just thinking 157 00:08:48,940 --> 00:08:52,060 about it, right? I think about like, retargeting here and 158 00:08:52,060 --> 00:08:55,720 banner ads there and and like, except sending all these weird 159 00:08:55,720 --> 00:08:58,900 third party ad platforms and like, YouTube, Google, Facebook, 160 00:08:58,900 --> 00:09:02,100 I'm just like, Ah, it's so much so, like, I mean, where does 161 00:09:02,100 --> 00:09:04,080 your team even start with this? 162 00:09:04,800 --> 00:09:07,200 Bryce Vance: So I'll do you one better. I'll give you a 163 00:09:07,200 --> 00:09:09,720 hypothetical, but I'll kind of run you through the way that 164 00:09:09,720 --> 00:09:12,720 anybody listening to this could actually start their 165 00:09:12,720 --> 00:09:17,100 Omnipresence today. You don't need a large budget. You don't 166 00:09:17,100 --> 00:09:19,500 need a ton of people. You don't need a large team. You don't 167 00:09:19,500 --> 00:09:24,380 need 400 hours a day to do this. So there's a few tools that I'd 168 00:09:24,380 --> 00:09:27,440 recommend you do to set this up properly. Obviously, you need 169 00:09:27,440 --> 00:09:31,460 social profiles, Facebook, Instagram, LinkedIn, YouTube and 170 00:09:31,460 --> 00:09:34,280 then your Google login. Are the biggest platforms that you'll 171 00:09:34,280 --> 00:09:37,100 probably use a lot of people. Like Twitter. You can use 172 00:09:37,100 --> 00:09:41,500 Twitter too. It's got a pretty good growth algorithm, and if 173 00:09:41,500 --> 00:09:44,620 you're an E com, tick tock and Snapchat are your best friends 174 00:09:44,620 --> 00:09:48,100 right now. Make a profile on them. They sound cheesy, but 175 00:09:48,100 --> 00:09:51,340 there's a reason Walmart and Oracle bought 20% of tick tock, 176 00:09:51,340 --> 00:09:54,520 and it's because it it's growing like crazy. I think the last 177 00:09:54,520 --> 00:09:59,380 stat I read was tick tocks ads have grown 90 800% in the year. 178 00:09:59,380 --> 00:10:05,340 So. Just for effectiveness, which is ridiculous. Now, for 179 00:10:05,340 --> 00:10:08,580 anybody wanting to do omnipresence, it sounds like a 180 00:10:08,580 --> 00:10:13,380 tall order, and to do it really at scale, it is. It takes a lot 181 00:10:13,380 --> 00:10:16,380 of man hours, a lot of time, a lot of content. That doesn't 182 00:10:16,380 --> 00:10:19,740 mean you can't start this at home. If you have a smartphone 183 00:10:19,740 --> 00:10:23,720 and an internet connection, you can download the later app for 184 00:10:23,720 --> 00:10:27,080 Instagram. It will let you schedule and automate Instagram 185 00:10:27,080 --> 00:10:32,300 posts in its native format. You can go and get a buffer account 186 00:10:33,320 --> 00:10:37,700 or one up app.io, it's one of the ones we use, and that lets 187 00:10:37,700 --> 00:10:41,380 you automate all your other social media profiles. Go get a 188 00:10:41,380 --> 00:10:47,320 repurpose.io account. It's like 14 bucks, and then set yourself 189 00:10:47,320 --> 00:10:50,320 up with a medium login@medium.com for free, 190 00:10:50,320 --> 00:10:55,720 blogging and then an anchor login for free, podcasting. Now 191 00:10:55,720 --> 00:10:59,020 what you do is you just choose one day a week, Saturday or 192 00:10:59,020 --> 00:11:01,020 Sunday are the ones that I'd recommend, because you're 193 00:11:01,020 --> 00:11:05,160 typically not juggling work and content creation and family. You 194 00:11:05,160 --> 00:11:08,580 typically just have a little free time. Spend, like four 195 00:11:08,580 --> 00:11:12,360 hours just making content. Easiest way to do it, hop in 196 00:11:12,360 --> 00:11:16,440 front of your computer or your phone. Hit record. Just record 197 00:11:16,440 --> 00:11:21,140 video. It has audio with it, but record video of things that your 198 00:11:21,140 --> 00:11:23,900 audience would like to hear. If you're a real estate agent, talk 199 00:11:23,900 --> 00:11:26,480 about home beautification, talk about the real estate market, 200 00:11:26,480 --> 00:11:29,300 show off some homes. Talk about your neighborhood, talk about 201 00:11:29,300 --> 00:11:32,960 the community if you sell spatulas, talk about kitchens. 202 00:11:32,960 --> 00:11:37,040 Talk about food, whatever it is you want to think of your 203 00:11:37,040 --> 00:11:40,660 business is right here, and then anything your consumers care 204 00:11:40,660 --> 00:11:44,200 about as a sphere around your business, anything in that 205 00:11:44,200 --> 00:11:49,060 sphere talk about on video, then you're going to transcribe that. 206 00:11:49,060 --> 00:11:52,540 You can go to olli.com or rev.com and you can transcribe 207 00:11:52,540 --> 00:11:56,500 for like 10 cents a minute, for less than 100 bucks, you can 208 00:11:56,500 --> 00:12:01,620 have your video transcribed from video to text. There's a blog 209 00:12:01,620 --> 00:12:06,360 post as well as about 15 social media posts. You can extract the 210 00:12:06,360 --> 00:12:10,920 audio just by downloading the audio file from your phone. Now 211 00:12:10,920 --> 00:12:14,940 you've got a podcast upload that to anchor, go into repurpose, 212 00:12:14,940 --> 00:12:18,480 tie in all of your social media networks and tell it to do auto. 213 00:12:18,480 --> 00:12:21,440 So that way, if you upload a Facebook live video. You upload 214 00:12:21,440 --> 00:12:25,220 a video to Instagram, LinkedIn, it will extract it and push it 215 00:12:25,220 --> 00:12:29,120 to your other networks, and then hop in, go to buffer or one up 216 00:12:29,120 --> 00:12:33,140 app and schedule posts from the content that you just created 217 00:12:33,140 --> 00:12:37,640 and had transcribed. So you do one or one to three posts a day, 218 00:12:37,760 --> 00:12:40,540 and you've got an entire week to a month's worth of content 219 00:12:40,600 --> 00:12:43,540 omnipresent across the internet that took you four hours on a 220 00:12:43,540 --> 00:12:44,020 Saturday. 221 00:12:44,920 --> 00:12:48,040 Robert Plank: That's so cool. I mean, there, I think, like, half 222 00:12:48,040 --> 00:12:50,500 of the websites you mentioned in there, like, even I hadn't heard 223 00:12:50,500 --> 00:12:53,920 of and so, and especially repurpose.io because there's 224 00:12:53,920 --> 00:12:57,460 been so many times where I have to set up Zapier triggers, and 225 00:12:57,460 --> 00:13:00,600 it was a whole mess. Like, this sounds amazing and and I like, 226 00:13:00,600 --> 00:13:03,660 how you're you said, and most of this is free or low cost, right? 227 00:13:03,720 --> 00:13:08,280 Medium, boom, free blog, anchor, free podcast, and, and, yeah, 228 00:13:08,460 --> 00:13:11,640 it's like, we started off saying, like, how amazing the 229 00:13:11,640 --> 00:13:14,220 current Internet is, where there's, like, there's all kinds 230 00:13:14,220 --> 00:13:19,380 of, like, pre tools you can get started and, I mean, the the 231 00:13:19,500 --> 00:13:23,180 internet's fast, the storage is cheap. I mean, remember back in 232 00:13:23,180 --> 00:13:26,180 the day when all you had was a flip camera, and it would store, 233 00:13:26,180 --> 00:13:29,300 like, 10 minutes on it, and you had to, like, plug it in and 234 00:13:29,300 --> 00:13:32,900 transfer it now. Now it's just, boom, recorded, like, video is 235 00:13:32,900 --> 00:13:36,260 just is easier than anything else. It converts it else. And 236 00:13:36,260 --> 00:13:39,500 so, yeah, that was a really cool list. And maybe people will have 237 00:13:39,500 --> 00:13:42,700 to go back and play that again and again. And it's one of those 238 00:13:42,700 --> 00:13:46,060 things where so many people won't do it right. So many 239 00:13:46,060 --> 00:13:50,620 people like they can find these websites, and so so many of the 240 00:13:50,620 --> 00:13:53,380 interfaces are easy. You log in, you figure out how to upload. If 241 00:13:53,380 --> 00:13:57,340 you get stuck, you go find some YouTube clip. This all can be 242 00:13:57,340 --> 00:14:01,620 done, but so few people do it. So, I mean, why do you think 243 00:14:01,620 --> 00:14:04,500 that is? I mean, why do people, like, go in with the best of 244 00:14:04,500 --> 00:14:07,380 intentions and on that Saturday they go and make that content? 245 00:14:07,440 --> 00:14:10,320 Why do people not not stick with this even though it's so 246 00:14:10,320 --> 00:14:12,840 important and like takes a while to build it up? I mean, what the 247 00:14:12,840 --> 00:14:13,260 heck? 248 00:14:13,860 --> 00:14:15,780 Bryce Vance: Well, before I answer that question, I do want 249 00:14:15,780 --> 00:14:19,740 to, I do want to add to my last statement you, and it's because 250 00:14:19,740 --> 00:14:22,280 I forgot to answer this question. You had mentioned 251 00:14:22,280 --> 00:14:26,960 retargeting ad placements and banner ads, Google will handle 252 00:14:26,960 --> 00:14:31,280 your Google Display, network, smart intent, affinity and 253 00:14:31,280 --> 00:14:34,640 YouTube, pre roll, mid roll and post roll ads. For you, all you 254 00:14:34,640 --> 00:14:37,100 have to do is copy your analytics code. It's in your Tag 255 00:14:37,100 --> 00:14:39,440 Manager. If you go to your Google Admin profile, it's 256 00:14:39,440 --> 00:14:43,420 really easy to find. There's even read me docs in Google help 257 00:14:43,420 --> 00:14:46,780 that will help you find that Facebook. Once you're in 258 00:14:46,780 --> 00:14:50,500 Facebook, just set up a pixel and then go in and set up an ads 259 00:14:50,500 --> 00:14:53,860 account. It will handle your Instagram and your Facebook. If 260 00:14:53,860 --> 00:14:57,640 you put that pixel and Tag Manager, there's two codes on 261 00:14:57,640 --> 00:15:01,320 the same website or landing page does. Matter how good the site 262 00:15:01,320 --> 00:15:05,340 is, as long as it's one objective. Now, obviously the 263 00:15:05,340 --> 00:15:08,340 better site you have, the better results you're going to get, but 264 00:15:08,340 --> 00:15:10,680 as long as you remove shiny object syndrome, your 265 00:15:10,680 --> 00:15:14,340 omnipresent content is working for you. Now, anybody that's 266 00:15:14,340 --> 00:15:17,940 seen it, you can retarget with ads based on whatever offer you 267 00:15:17,940 --> 00:15:22,040 think they'll like everywhere on the internet. Doesn't matter 268 00:15:22,040 --> 00:15:26,840 where they go. They could go and open I funny on their iPhone or 269 00:15:26,900 --> 00:15:30,860 play a mobile game, like, I don't know, Angry Birds, and 270 00:15:30,860 --> 00:15:33,560 your ad will show up in the banner unless they've paid for a 271 00:15:33,560 --> 00:15:38,060 pro version of that app. So it's not complicated to do things 272 00:15:38,060 --> 00:15:41,560 yourself. The difference is, is you're going to get a completely 273 00:15:41,560 --> 00:15:44,140 different result. Starting doing it yourself, than you will if 274 00:15:44,140 --> 00:15:47,980 you hire a professional. The best example I can give you is, 275 00:15:48,040 --> 00:15:53,200 can you build your own house 100% would you rather hire a 276 00:15:53,200 --> 00:15:55,900 professional contractor, an architect that's been doing it 277 00:15:55,900 --> 00:15:59,260 for years and can guarantee the result you want? Yes. 278 00:16:01,240 --> 00:16:04,980 Robert Plank: Okay. Now and, and so that's, I mean, that's a good 279 00:16:04,980 --> 00:16:07,920 way of thinking about it, that, like it doesn't have to be one 280 00:16:07,920 --> 00:16:11,640 extreme or the other, right? We can know about the fundamentals, 281 00:16:11,640 --> 00:16:15,660 and we can get the ball rolling on some of these easy wins. And 282 00:16:15,660 --> 00:16:18,480 that right there that you mentioned, that Facebook pixel, 283 00:16:18,480 --> 00:16:22,940 the Google Code. I mean, I've had conversations with, I don't 284 00:16:22,940 --> 00:16:25,220 know what you'd call them, business owners that aren't 285 00:16:25,220 --> 00:16:27,620 marketers, right? People that, like, kind of run their own 286 00:16:27,620 --> 00:16:30,200 marketing, which is totally fine. But like, I have, I had 287 00:16:30,200 --> 00:16:34,040 this conversation with this guy who spent, like, 10s of 1000s of 288 00:16:34,040 --> 00:16:36,440 dollars on Facebook ads and didn't have any results. And I 289 00:16:36,440 --> 00:16:38,840 said, Well, do you have a Facebook pixel set up? And he 290 00:16:38,840 --> 00:16:41,800 didn't. He didn't know, like, just something as simple as 291 00:16:41,800 --> 00:16:45,160 that. So so many of us are kind of like doing things at a high 292 00:16:45,160 --> 00:16:48,040 school or a college level, so to speak, but are missing, like the 293 00:16:48,040 --> 00:16:50,920 third grade education. And so that's one of those things where 294 00:16:51,100 --> 00:16:53,680 I hear, I get, I hear that advice so often that's such an 295 00:16:53,680 --> 00:16:57,820 easy win of getting the Facebook pixel, the Google code on your 296 00:16:57,820 --> 00:17:01,140 website now, even if you're not quite ready for it, because now 297 00:17:01,140 --> 00:17:05,460 you can get the Analytics, you can start capturing the cookies 298 00:17:05,460 --> 00:17:08,580 already, so that way you can retarget people later. I mean, 299 00:17:08,580 --> 00:17:12,360 even just some of these, just easy wins to get set in place is 300 00:17:12,360 --> 00:17:14,760 something that, like we can, like you said on a Saturday, 301 00:17:14,820 --> 00:17:16,620 just get some of these things in motion. 302 00:17:17,459 --> 00:17:20,539 Bryce Vance: Yeah. And I think that leads in to answer your 303 00:17:20,539 --> 00:17:24,679 most recent question to why so many people start with the 304 00:17:24,679 --> 00:17:28,459 intention? They start with good intentions to do it, to make the 305 00:17:28,459 --> 00:17:30,799 commitment, to start their marketing, to start their 306 00:17:30,799 --> 00:17:34,399 content, to get out there, to get comfortable being 307 00:17:34,399 --> 00:17:37,579 uncomfortable, and they fall flat. They don't do it. And it 308 00:17:37,579 --> 00:17:43,659 has a lot to do with really, if you boil it down, fear, what if 309 00:17:43,659 --> 00:17:46,059 they don't have enough time to be able to make it successful? 310 00:17:46,059 --> 00:17:48,879 What if they don't make a return on their investment? What if 311 00:17:48,879 --> 00:17:51,039 they don't know what they're doing? What if they spend all of 312 00:17:51,039 --> 00:17:55,179 this time and money and it doesn't pay off? That fear is 313 00:17:55,179 --> 00:17:58,659 what typically prevents people from actually going out and 314 00:17:58,659 --> 00:18:03,959 doing it. One of my favorite quotes is from and I talk about 315 00:18:03,959 --> 00:18:08,519 this on a lot of podcasts, Marshall silver, he does turning 316 00:18:08,519 --> 00:18:11,339 point like four or five times a year. This year's been a little 317 00:18:11,339 --> 00:18:14,219 different. They've been digital, obviously, because of the Rona. 318 00:18:14,759 --> 00:18:18,659 But one of his statements is, what's the difference between 319 00:18:18,659 --> 00:18:22,819 you and that millionaire that you aspire to be, that 320 00:18:22,819 --> 00:18:26,959 millionaire, you look up, what's the difference? The only 321 00:18:26,959 --> 00:18:30,439 difference is they're not afraid of failure. They have failed 322 00:18:30,439 --> 00:18:34,039 more times than you have probably ever tried, and they 323 00:18:34,039 --> 00:18:38,839 finally got a win. So his statement is, fail forward fast. 324 00:18:38,899 --> 00:18:44,019 If you fail, do it fast and move forward. Continue that process. 325 00:18:44,019 --> 00:18:47,979 If you accept failure as an option and you accept it as a 326 00:18:47,979 --> 00:18:51,459 learning opportunity, you no longer lose. You either win or 327 00:18:51,459 --> 00:18:54,879 you learn, and it helps you progress one step forward to 328 00:18:54,879 --> 00:18:57,939 that win you're looking for. It's the same process with 329 00:18:57,939 --> 00:19:02,459 social media and content. Nobody opened their eyes one day and 330 00:19:02,459 --> 00:19:07,739 was like, I'ma get on 500 podcasts and crush it. They've 331 00:19:07,799 --> 00:19:10,439 all gone through the experience that you and me have, where we 332 00:19:10,439 --> 00:19:13,079 start going through it, we get more and more comfortable. For 333 00:19:13,079 --> 00:19:16,139 the first couple dozen we probably fell on our face a lot. 334 00:19:16,139 --> 00:19:20,119 Didn't look at the camera right, didn't have good audio broke in 335 00:19:20,119 --> 00:19:24,979 and out of video and audio, coughed, sneezed, probably fell 336 00:19:24,979 --> 00:19:28,459 on our face a lot through that learning timeframe. And the more 337 00:19:28,459 --> 00:19:31,819 repetitions we put in, the better we got. 338 00:19:33,860 --> 00:19:36,020 Robert Plank: Fair enough, yeah, and as you're explaining that, 339 00:19:36,020 --> 00:19:38,780 it makes me think about just how I don't know a lot of like this, 340 00:19:38,780 --> 00:19:41,560 this motivation, it's pretty universal. And even, I mean, 341 00:19:41,560 --> 00:19:44,500 it's even though, even the way, the sort of way we're describing 342 00:19:44,500 --> 00:19:47,800 things, it's like it reminds me of like exercising, right? It's 343 00:19:47,800 --> 00:19:50,980 like exercising is one of those things where, if you, if you 344 00:19:51,100 --> 00:19:53,920 think about how much you will have to exercise in your life, 345 00:19:53,920 --> 00:19:57,520 you probably won't start. But if you turn it into a good habit, 346 00:19:57,520 --> 00:20:01,200 if you make the time for it, if you can some. Times, on those 347 00:20:01,200 --> 00:20:04,320 days you don't feel like doing it, put in the discipline, put 348 00:20:04,320 --> 00:20:07,260 in the time, and knowing that the motivation will come later, 349 00:20:07,260 --> 00:20:10,980 that it's like that same thing applies to your content, content 350 00:20:10,980 --> 00:20:15,000 creation, and making the time, and knowing that at first, like 351 00:20:15,000 --> 00:20:18,300 you said, you fail, you fall on your face. And even at first, it 352 00:20:18,300 --> 00:20:21,200 won't really pay off, right? Because it's like a long term 353 00:20:21,200 --> 00:20:24,020 sort of thing. Just like at first you take a run around the 354 00:20:24,020 --> 00:20:27,980 block or you do a couple of push ups. It's just a small it's a, I 355 00:20:27,980 --> 00:20:31,340 keep using this phrase, but easy win or small win. It's an, it's 356 00:20:31,340 --> 00:20:35,540 an easy thing to do. It starts like progressively getting you 357 00:20:35,540 --> 00:20:38,960 into the good habit, but just the one time won't do it. It's 358 00:20:38,960 --> 00:20:43,300 you have to keep doing it and and over time, build up all the 359 00:20:43,360 --> 00:20:47,860 podcast appearances, or have all the different the Facebook ads, 360 00:20:47,860 --> 00:20:52,240 or all the social posts, like it seems like just it's all the 361 00:20:52,240 --> 00:20:54,580 same, right? This, like finding the motivation and the 362 00:20:54,580 --> 00:20:57,520 inspiration just to to do it, whether it's exercise or 363 00:20:57,520 --> 00:21:00,100 building your business long term, or whatever it is, 364 00:21:00,640 --> 00:21:03,780 Bryce Vance: 100% I mean, there's, there's a couple people 365 00:21:03,780 --> 00:21:07,200 I want to reference here, like my friend Steve. I had the 366 00:21:07,200 --> 00:21:11,400 pleasure of getting to know Steve kuklo and Cabo over in 367 00:21:11,400 --> 00:21:16,740 January and February this year before covid. And he's world 368 00:21:16,740 --> 00:21:22,040 class bodybuilder. He's got his own strong event, where he does 369 00:21:22,040 --> 00:21:24,860 stage competitions. He's been in the Arnold Classic multiple 370 00:21:24,860 --> 00:21:29,360 times. He's an award winning bodybuilder. He did not wake up 371 00:21:29,600 --> 00:21:34,520 coming out of the womb like 340 pounds of granite. That is not 372 00:21:34,520 --> 00:21:39,560 how he got there. He dedicated his life to fitness. Him and his 373 00:21:39,560 --> 00:21:43,840 wife both, and they're amazing people, but they didn't wake up 374 00:21:43,840 --> 00:21:47,320 in the best shape a human possibly could be. They put in 375 00:21:47,320 --> 00:21:51,520 work, a lot of it, and a lot of reps to get there, and they 376 00:21:51,520 --> 00:21:55,480 continue to do it. And another thing that I that I think is 377 00:21:55,480 --> 00:21:58,840 kind of important when we're talking about references, is my 378 00:21:58,840 --> 00:22:02,400 friend Wayne. He does hero nation coaching, I think, is the 379 00:22:02,400 --> 00:22:06,120 name of his business. I just watched one of his lives 380 00:22:06,120 --> 00:22:11,520 yesterday, and he was talking about this universal truth that 381 00:22:12,960 --> 00:22:19,080 people are afraid of pain or failure and but he put it in a 382 00:22:19,080 --> 00:22:23,540 really good way. He's like, look, being fat's hard. Being 383 00:22:23,540 --> 00:22:27,980 athletics hard. Choose your hard. Being married is hard. 384 00:22:28,040 --> 00:22:33,260 Being divorced is hard. Choose your hard. Being broke is hard. 385 00:22:33,440 --> 00:22:38,300 Being wealthy is hard. Choose your hard. Life doesn't get any 386 00:22:38,300 --> 00:22:42,580 easier. You just have to choose which version of that you're 387 00:22:42,580 --> 00:22:47,620 going to deal with, because it's all hard. It's not one path 388 00:22:47,620 --> 00:22:50,140 isn't easier than the other. It's just a different type of 389 00:22:50,140 --> 00:22:50,620 hard. 390 00:22:52,000 --> 00:22:54,040 Robert Plank: That's a good way of looking at it like it's easy 391 00:22:54,040 --> 00:22:56,500 to think, Oh, I'm just going down the past path of least 392 00:22:56,500 --> 00:23:01,500 resistance. But so many times the thing that's easy now, is 393 00:23:01,560 --> 00:23:05,040 card later, right? Like, oh, I won't, I won't study for that 394 00:23:05,040 --> 00:23:07,320 test. Now, okay, well, then you'll be stressed out later, 395 00:23:07,320 --> 00:23:09,960 right? Or I won't, I won't work now, well, you're going to be 396 00:23:09,960 --> 00:23:13,080 scrambling to pay the bills later. So, yeah, you're so right 397 00:23:13,080 --> 00:23:18,420 and so, so it's so important, as we're saying, to like, to, you 398 00:23:18,420 --> 00:23:21,620 know, do things with even if we don't sometimes feel like it or 399 00:23:21,620 --> 00:23:24,980 be proactive or always be taking that action. Do you, Mr. Bryce 400 00:23:24,980 --> 00:23:28,760 Vance, you personally? Do you ever like, have those down days, 401 00:23:28,760 --> 00:23:31,400 or ever just feel like stressed out over work in a Fung, 402 00:23:31,400 --> 00:23:34,880 nothing's going your way, and how do you push through it? How 403 00:23:34,880 --> 00:23:39,020 do you make it work, even if it's kind of not, if you're not 404 00:23:39,020 --> 00:23:39,080 100% 405 00:23:40,280 --> 00:23:42,460 Bryce Vance: so this, this is gonna sound rude, and I don't 406 00:23:42,460 --> 00:23:46,300 mean it to for anybody watching or listening, just fucking do 407 00:23:46,300 --> 00:23:50,680 it. I I have bad days. Hell, this whole week I've had a 408 00:23:50,680 --> 00:23:54,040 washer break, a dryer, break, the dishwasher, break a hot 409 00:23:54,040 --> 00:23:57,460 water pipe break. Our crawl space is gone. Our HVAC system 410 00:23:57,460 --> 00:24:00,340 is gone. We've got a quarantined room, and the car to my Mercedes 411 00:24:00,340 --> 00:24:04,260 exploded when I was at a gas station, all within like, 10 412 00:24:04,260 --> 00:24:09,900 days, I'm still here. Just fucking do it. It you avoiding 413 00:24:09,900 --> 00:24:15,120 your problem is not making your problem go away. If anything, 414 00:24:15,120 --> 00:24:18,000 it's just delaying you having to deal with your problem. 415 00:24:19,200 --> 00:24:21,980 Robert Plank: If you sound like, like a mini Gary Vee, and you're 416 00:24:21,980 --> 00:24:24,680 so right? And it's like, that's just like the absurdity of life, 417 00:24:24,680 --> 00:24:27,920 right? Like, when one thing goes wrong, 10 things go wrong, but 418 00:24:27,920 --> 00:24:30,860 it doesn't mean that, like you're a bad person, or that you 419 00:24:30,860 --> 00:24:33,800 deserved it, just as how the bad luck happens, right? It all just 420 00:24:33,800 --> 00:24:37,400 sometimes happens at once. And like, it is kind of like a test 421 00:24:37,400 --> 00:24:40,900 of your adversity. And what the hell, what the heck else are you 422 00:24:40,900 --> 00:24:43,300 going to do? Right? Like, you can't. You can't just sit in bed 423 00:24:43,300 --> 00:24:44,440 all day. You have to do something. 424 00:24:45,040 --> 00:24:47,800 Bryce Vance: No. And I don't think like, I don't like the 425 00:24:47,800 --> 00:24:52,600 word luck, okay? And here's why, luck can be broken down into two 426 00:24:52,600 --> 00:24:55,960 things. Luck is opportunity seized and opportunities, 427 00:24:55,960 --> 00:24:59,440 possibility and propensity falling on top of each other, if 428 00:24:59,440 --> 00:25:02,640 you put in. Reps for whatever the hell it is that you do, 429 00:25:02,700 --> 00:25:05,880 doesn't matter what it is, business, life, social, video 430 00:25:05,880 --> 00:25:09,720 games, reading, drawing. If you put in the reps, you're likely 431 00:25:09,720 --> 00:25:13,140 to have an opportunity, which is a possible and probable event 432 00:25:13,140 --> 00:25:15,780 that occurs, folding on top of itself. And if you seize that 433 00:25:15,780 --> 00:25:18,480 opportunity, now you're all of a sudden, lucky. Luck doesn't 434 00:25:18,480 --> 00:25:21,140 exist. It's just people that aren't afraid to fail. 435 00:25:22,760 --> 00:25:26,960 Robert Plank: I love it, and it's like, like, like in in 436 00:25:27,080 --> 00:25:30,200 alignment with this theme that we keep having. Of like, the 437 00:25:30,200 --> 00:25:33,680 fail forward fast. Like, set up so many opportunities that even 438 00:25:33,680 --> 00:25:36,260 if nine out of 10 don't work out, then you have those other 439 00:25:36,260 --> 00:25:38,600 ones that are, that are in there. And like, you remind me 440 00:25:38,600 --> 00:25:41,500 of like I was listening to some audiobook on tape, ones of, 441 00:25:41,500 --> 00:25:44,860 like, an updated Think and Grow Rich. And some university did 442 00:25:44,860 --> 00:25:48,100 some study where, like, people flipped coins, and they had two 443 00:25:48,100 --> 00:25:51,220 rooms. In one room they thought good thoughts, or they believed 444 00:25:51,220 --> 00:25:52,900 in luck, and the other room, they just did it 445 00:25:52,900 --> 00:25:55,600 straightforward. And guess what? There was no difference in the 446 00:25:55,600 --> 00:25:58,240 coin toss, whether the they believed it or they didn't. 447 00:25:58,240 --> 00:26:01,920 There was still the probability of the the coin landing on 448 00:26:01,920 --> 00:26:04,800 heads. So are you going to flip one coin and see if it lands on 449 00:26:04,800 --> 00:26:08,460 heads, or flip 20 coins see if land on heads? Right? It's like 450 00:26:08,520 --> 00:26:11,040 to stack your your opportunities. 451 00:26:11,100 --> 00:26:13,620 Bryce Vance: I mean, here's, here's the simple truth of the 452 00:26:13,620 --> 00:26:17,880 matter. We've been conditioned by socio economical issues and 453 00:26:17,880 --> 00:26:22,160 complacency, whether it be from education degradation, political 454 00:26:22,160 --> 00:26:24,800 degradation, personal degradation, whatever the hell 455 00:26:24,800 --> 00:26:28,820 you want to call it. We've been programmed in a society that is 456 00:26:28,820 --> 00:26:34,280 designed around creating a worker to fall for the 40, 4040, 457 00:26:34,700 --> 00:26:38,060 our school system was designed to create factory workers, not 458 00:26:38,060 --> 00:26:42,880 individual thinkers. Our higher education system was designed as 459 00:26:42,880 --> 00:26:47,860 a profit centric unit, and is failing at one point. It was a 460 00:26:47,860 --> 00:26:52,960 requirement in today's world. We have the highest education in 461 00:26:52,960 --> 00:26:55,480 human history, the most possibility, the most 462 00:26:55,480 --> 00:26:59,200 technology. And millennials were the first generation to have 33% 463 00:27:00,100 --> 00:27:06,660 of them a millionaire by 2020 The there is no excuse for you 464 00:27:06,660 --> 00:27:10,140 not to try and do something. Most of us are conditioned that 465 00:27:10,140 --> 00:27:14,820 when we see an opportunity, we think it's a scam. MLMs are a 466 00:27:14,820 --> 00:27:19,140 perfect example of this direct network marketing. I can name at 467 00:27:19,140 --> 00:27:23,060 least 50 people that are multi millionaires because they took 468 00:27:23,060 --> 00:27:26,660 that opportunity and actually did something with it, the same 469 00:27:26,660 --> 00:27:30,260 opportunity that their neighbors called a scam, where they've now 470 00:27:30,260 --> 00:27:33,740 impacted hundreds of 1000s of lives and made millions of 471 00:27:33,740 --> 00:27:35,720 dollars because they actually did the thing. 472 00:27:38,000 --> 00:27:41,020 Robert Plank: Okay, yeah, this, this is powerful stuff. This is 473 00:27:41,020 --> 00:27:44,980 like, and like, I mean, and you can think a lot about the people 474 00:27:44,980 --> 00:27:48,820 that make they make it work, and people that don't. There's these 475 00:27:48,880 --> 00:27:51,460 like, there's all these like, success traits, right? There's 476 00:27:51,460 --> 00:27:55,540 that. There's the matter of, like, keeping with what works 477 00:27:55,540 --> 00:27:58,240 and not going with what doesn't. And then I'm also hearing from 478 00:27:58,240 --> 00:28:01,440 you is a lot of, like, the thirst for knowledge, right? How 479 00:28:01,440 --> 00:28:04,980 you keep saying that you know you you know this friend that 480 00:28:04,980 --> 00:28:07,740 had this saying, or you watch this video, or you were at this 481 00:28:07,740 --> 00:28:11,100 event with this and, yeah, I'm in complete agreement with you 482 00:28:11,100 --> 00:28:16,680 here that it's easy to squander your like the good hand you're 483 00:28:16,680 --> 00:28:18,840 dealt. I know that. You know you don't like the luck, but you 484 00:28:18,840 --> 00:28:22,280 know, we see people where they have all the all the good things 485 00:28:22,280 --> 00:28:24,500 happen to them, and they just throw it all away, and other 486 00:28:24,500 --> 00:28:27,140 people had to kind of struggle and earn for what they went for. 487 00:28:27,140 --> 00:28:30,860 So these are all good things to think about, and I'm in complete 488 00:28:30,860 --> 00:28:35,420 agreement, but we can't be here for four hours. People Hungry 489 00:28:35,420 --> 00:28:40,100 for ways to contact you and your company, to get this omni 490 00:28:40,160 --> 00:28:43,360 channel presence, setup, or at the very least, get it started 491 00:28:43,360 --> 00:28:45,460 themselves, and then talk to you, your team, about these 492 00:28:45,460 --> 00:28:49,180 funnels, and heck, if people want to know about your kind of 493 00:28:49,360 --> 00:28:55,600 enlightens a futurist, like entrepreneurial like path in 494 00:28:55,600 --> 00:28:59,440 life to follow. Where can they keep on this, this crazy, in a 495 00:28:59,440 --> 00:29:00,900 good way, crazy training. 496 00:29:01,860 --> 00:29:05,400 Bryce Vance: So a couple things. Anybody who wants help that 497 00:29:05,400 --> 00:29:08,520 needs to kind of look at setting up omnipresence, sales funnels, 498 00:29:08,520 --> 00:29:12,300 marketing, web developments, whatever. Before you contact me, 499 00:29:12,300 --> 00:29:17,400 go to www, dot driven roi.com fill out the form. You'll get a 500 00:29:17,400 --> 00:29:20,660 free PDF that's called the one funnel to rule them all in the 501 00:29:20,660 --> 00:29:24,440 three core funnels for business success. It is a walkthrough 502 00:29:24,440 --> 00:29:27,980 from step zero to 100 to help you build a sales funnel that 503 00:29:27,980 --> 00:29:32,720 converts your traffic into buyers. Second, if you want help 504 00:29:32,720 --> 00:29:35,900 with doing that, or you want somebody to do it for you, if 505 00:29:35,900 --> 00:29:42,820 you go to workwithfdllc.com www.workwithfdllc.com, fill out 506 00:29:42,820 --> 00:29:46,420 that survey. It's an Ask format, so we need to know where you're 507 00:29:46,420 --> 00:29:48,880 at, if it's a new business, what you're doing, what you're not 508 00:29:48,880 --> 00:29:52,060 doing, and schedule an appointment with either myself 509 00:29:52,060 --> 00:29:54,580 or one of my staff. We're happy to answer any questions you 510 00:29:54,580 --> 00:29:58,120 have. That's what we're here for. And then lastly, if you 511 00:29:58,120 --> 00:30:01,500 want to get in contact with me. So that we can help you thrive, 512 00:30:01,500 --> 00:30:04,680 not just survive. Hop on over to linktreebryce.phonesites.com 513 00:30:06,960 --> 00:30:09,900 That's linktreebryce.phonesites.com and 514 00:30:09,900 --> 00:30:13,200 all my personal social profiles are there, and a quick bio about 515 00:30:13,200 --> 00:30:18,060 who I am. One important note, I have not updated that bio yet. 516 00:30:18,060 --> 00:30:22,220 It says Title pending for my book. My book now has a title. 517 00:30:22,220 --> 00:30:25,880 It releases, I think 2021 but it's called how prolific 518 00:30:25,880 --> 00:30:29,360 mistakes make prolific profits, and it should be available on 519 00:30:29,360 --> 00:30:31,460 Amazon soon. Nice. 520 00:30:31,460 --> 00:30:34,880 Robert Plank: So those that is linktree, bryce.phonesites.com, 521 00:30:36,440 --> 00:30:41,560 to get those social links and to get that the link to that book 522 00:30:41,560 --> 00:30:46,960 when it comes out. We had work with FD llc.com and we had 523 00:30:46,960 --> 00:30:52,420 driven roi.com to grab that free PDF report. That way we can, 524 00:30:52,540 --> 00:30:55,180 that way, whichever path people are planning on going, they can 525 00:30:55,180 --> 00:30:58,240 at least get educated right. They can either get educated to 526 00:30:58,420 --> 00:31:01,680 maybe do it themselves and get the ball rolling, maybe get 527 00:31:01,680 --> 00:31:04,260 educated to start doing it themselves, and then say, You 528 00:31:04,260 --> 00:31:08,160 know what this is beyond me, or I see how I'm limited with it 529 00:31:08,160 --> 00:31:11,280 just being me. And then they can go to your team, or they can 530 00:31:11,280 --> 00:31:14,880 even just see what you and your team would do for them, and kind 531 00:31:14,880 --> 00:31:17,460 of see what what the recipe is, or see what the roadmap is. And 532 00:31:17,460 --> 00:31:20,400 that way they're just not going in blind and just like pursuing 533 00:31:20,520 --> 00:31:23,240 like a gimmick. They're saying, Okay, I want to have this 534 00:31:23,240 --> 00:31:26,900 omnipresence. I want to have the Tony Robbins effect. What would 535 00:31:27,020 --> 00:31:30,740 Bryce and his company be setting up for me? Then they can kind of 536 00:31:30,740 --> 00:31:34,100 get, get the information there and and not get overwhelmed and 537 00:31:34,100 --> 00:31:39,200 not get lost, and not fall into that trap of getting a good idea 538 00:31:39,200 --> 00:31:41,980 and knowing what you want, but then letting life get in the 539 00:31:41,980 --> 00:31:45,700 way, letting the busted washer get in the way, letting the gas 540 00:31:45,700 --> 00:31:48,340 tank explode and get in your way. Next thing you know, it's 541 00:31:48,340 --> 00:31:50,620 been six months. It's been a year and a half, and you're 542 00:31:50,620 --> 00:31:53,860 like, well, shoot, I wanted to have that Tony Robbins effect 543 00:31:53,860 --> 00:31:58,180 and be the next Marshall silver with his sparkly jewelry and his 544 00:31:58,180 --> 00:32:01,260 blue m&ms. I wanted to be at that level, but I let other 545 00:32:01,260 --> 00:32:03,900 things get in the way. So it's important, but everyone in here, 546 00:32:03,900 --> 00:32:06,900 right here, right now, even before you're done listening to 547 00:32:06,900 --> 00:32:11,340 this podcast, load up driven roi.com on your phone or on your 548 00:32:11,340 --> 00:32:14,580 browser and download the PDF and at least like, have it open. And 549 00:32:14,580 --> 00:32:17,580 even if you're going to bed or logging off at the at the 550 00:32:17,580 --> 00:32:21,320 moment, then have that PDF open first thing when you wake up. So 551 00:32:21,320 --> 00:32:24,080 that way you don't just let these things slide, and that way 552 00:32:24,080 --> 00:32:26,840 you can pursue a lot of the good ideas that we've been talking 553 00:32:26,840 --> 00:32:30,020 about on this podcast. So people need to be heading to driven 554 00:32:30,020 --> 00:32:34,340 tomorrow. Oh yeah, we'll have a minute to still add in a little 555 00:32:34,340 --> 00:32:37,160 bit. But before, yeah, before I ask you one last question, what 556 00:32:37,160 --> 00:32:38,720 do you have? Well, one 557 00:32:38,720 --> 00:32:41,980 Bryce Vance: thing that I almost forgot, if you want to learn 558 00:32:41,980 --> 00:32:45,160 from more than just me and Robert, if you want to learn 559 00:32:45,160 --> 00:32:49,480 from about 15 to 20 entrepreneurs, small business 560 00:32:49,480 --> 00:32:54,040 owners, just rock stars in their field, I do have a published 561 00:32:54,040 --> 00:32:57,940 book out called limitless expansion secrets. The eBook is 562 00:32:57,940 --> 00:33:02,640 only $1 on Amazon right now, if you go over to Amazon, you can 563 00:33:02,640 --> 00:33:07,140 get all of us. There's like 20 of us, 15 to 20 of us. We all 564 00:33:07,140 --> 00:33:10,440 did a chapter on our specialty. So you can learn affiliate 565 00:33:10,440 --> 00:33:14,460 marketing, digital marketing, brand creation, branding 566 00:33:14,460 --> 00:33:18,900 psychology, sales tactics, finance, legal. You can learn 567 00:33:18,900 --> 00:33:23,300 everything you need to either set up or scale any business for 568 00:33:23,300 --> 00:33:25,760 99 cents. Fantastic, 569 00:33:25,760 --> 00:33:28,940 Robert Plank: limitless expansion secrets on Amazon. And 570 00:33:28,940 --> 00:33:32,060 I love books like that, where it's like, familiar, but not 571 00:33:32,060 --> 00:33:35,060 familiar, and sometimes, like, if you sometimes, you kind of 572 00:33:35,060 --> 00:33:38,660 see things from square one, from the ground up, and you see like, 573 00:33:38,720 --> 00:33:42,160 oh yeah, affiliate marketing. That's a new way of looking at 574 00:33:42,160 --> 00:33:46,480 that, or why haven't I done that so limitless expansion secrets, 575 00:33:46,600 --> 00:33:50,920 that way you can kind of get just a wide variety of different 576 00:33:51,040 --> 00:33:55,060 marketing tactics. And so as we're wrapping up, winding down, 577 00:33:55,060 --> 00:33:58,000 I know we covered all kinds of crazy topics, but do you think 578 00:33:58,000 --> 00:34:02,460 that is there anything quick that we left out or feeling 579 00:34:02,460 --> 00:34:05,460 that, is there something that you wish you'd known years ago 580 00:34:05,460 --> 00:34:06,780 that we all need to hear about? 581 00:34:08,639 --> 00:34:11,939 Bryce Vance: I think the best way to answer that question of, 582 00:34:11,939 --> 00:34:17,099 is there something that I wish I would have known years ago? This 583 00:34:17,099 --> 00:34:19,919 is going to sound real philosophical and kind of deep, 584 00:34:20,219 --> 00:34:24,139 and take it as it is. You were meant for more than why you 585 00:34:24,139 --> 00:34:28,099 think you're here. Focus on knowing who you are, and focus 586 00:34:28,099 --> 00:34:32,239 on your why. And believe me, believe yourself, believe 587 00:34:32,239 --> 00:34:35,059 whatever higher power you think there is, you are made for more 588 00:34:35,059 --> 00:34:39,559 than just surviving. Get out. Do it. Suck it up. It's you're 589 00:34:39,559 --> 00:34:42,459 gonna have to eat a lot of shit before you eat caviar, but it is 590 00:34:42,459 --> 00:34:43,719 worth it. I promise you 591 00:34:44,980 --> 00:34:47,440 Robert Plank: awesome, powerful. Well, thank you, Bryson, we will 592 00:34:47,440 --> 00:34:56,020 see everyone at driven R O i.com we will see you there. Please 593 00:34:56,020 --> 00:35:00,420 subscribe, rate and review our show@marketerofthey.com Com 594 00:35:00,420 --> 00:35:04,260 slash iTunes and like us on Facebook at marketer of the 595 00:35:04,260 --> 00:35:06,660 day.com/facebook, you.