1466: Influence with a Heart: Write a Book That Attracts Clients and Grows Your Business with Author and Business Coach Ben Gioia
Ben Gioia helps entrepreneurs write high-quality, client-attracting books in just five weeks using his “Influence with a Heart” method. He shows busy professionals how to stay productive without burnout, even with just 20 minutes a day. He recently completed his fifth book and launched the “Five Week Draft” course to guide others through rapid, effective writing.
Ben highlights why experts often struggle to finish their books: imposter syndrome, outdated publishing beliefs, and emotional resistance. He focuses on writing with a clear goal—to attract clients and create opportunities. He demonstrates this with a story of how a book cover alone secured a Fortune 100 consulting project. His approach blends empathy, purpose, and consistency, helping authors connect with readers and turn their books into a driver of business growth.
Quotes:
“You don’t have to wait until your book is finished to start getting clients and partners.”
“There are virtually no barriers to publishing a book today. The only barrier is ourselves.”
"If you talk to your ideal clients while writing, your book will not fail."
Resources:
- Connect with Ben Gioia on LinkedIn
- The Influence With A Heart Method: How To Position Yourself As An Expert, Authority, or Thought Leader by Writing Your Book So You Can Do More Good For More People With Your Business
Podcast: Play in new window | Download (Duration: 31:38 — 43.5MB) | Embed
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