664: Niche Down: Find Your Superpower, Meaning, and Purpose with Kat McLead

Kat Mclead is the creator of the Stay at Home Mom Entrepreneur: *the* proven framework for creating a highly profitable business that you love while working 2 hours a day. She coaches other coaches find their ideal client and raise rates by providing a unique, specialized, in-demand service.
Quotes
“The truth of the matter is, I never have to work a day in my life. We've already accumulated a lot through smart investing and careful financial planning.” - Kat McLead
“If you want to work 25 or 30 hours a week and have a flexible schedule, then make that happen. Outsource everything that you don't need to do.” - Kat McLead
“While you're creating your dream life, moving from where you are now to where you want to go, just keep taking those steps. Get the support you need, find a community, and make it happen for yourself.” - Kat McLead
Takeaways
00:58 Niching down to a specific, targeted audience can lead to significant business growth and success.
07:44 Gradual transitions and outsourcing can help entrepreneurs balance their business and personal life.
14:47 Overcoming personal challenges, such as feeling not good enough, is an ongoing process for many entrepreneurs.
22:00 Building a supportive community and seeking guidance can be invaluable for entrepreneurs on their journey.
24:38 Embracing failure and consistently taking action are key to achieving entrepreneurial goals.
Resources
- Stay At Home Mom Entrepreneur: The 4 Key Steps to Pinpointing Your High Profit High Purpose Business for Busy Moms
- Follow Kat McLead on X (Twitter)
- Connect with Kat McLead on LinkedIn
- Join Mom First Entrepreneurs: Building Business For Profit, Purpose, & Pleasure Facebook Group
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Filed in: Archive 3: 2018-2020 • Interview • Podcast