Advertising

641: Scientific Advertising: Find Your Target Audience, Split Test, and Improve Conversions with Facebook Ads Expert Mojca Zove

• May 24, 2019

Mojca Zove is the owner of Super Spicy Media and a Facebook Ads Expert that helps +7-figure companies generate leads and increase profits with Facebook Ads.

She's the author of The Facebook Ads Manual, a book that helped hundreds of people launch their first successful Facebook Advertising campaign. She recently launched her online course - The Science of Facebook Ads.

She's an international speaker. She appeared on MicroConf, Double Your Freelancing Conference, Seanwes Conf, BaconBiz and others.

Resources

Podcast: Play in new window | Download (Duration: 25:05 — 23.1MB) | Embed

Subscribe: Google Podcasts | RSS

629: Consulting Success: Scale Up, Find Freedom From Hourly Fees, Fill the Pipeline, and Solve Problems with Michael Zipursky

• March 11, 2019

Michael Zipursky coaches consultants. He wants you to develop a mindset of serving (solving problems) so that you can create powerful systems, attract more clients, and ultimately increase your fees, so you are paid based on results and not hours (or days). Listen in to discover how to set yourself apart, have conversations with your prospects, and fill the pipeline.

Resources

Podcast: Play in new window | Download (Duration: 31:47 — 29.3MB) | Embed

Subscribe: Google Podcasts | RSS

621: Succeed By Failing 90 Percent of the Time: Pay Attention to What’s Working and Apply the 80/20 Rule to Your Productivity, Google Ads, and Facebook Ads with Perry Marshall

• December 25, 2018

Perry Marshall is one of the world's most expensive and sought-after business consultants. Clients seek his ability to integrate engineering, sales, art and psychology. He launched two movements in modern marketing. His Google AdWords books laid the foundations for the $100 billion Pay Per Click industry, and techniques he pioneered are standard best practices. He wrote the world’s best selling book on web advertising, Ultimate Guide to Google AdWords.

More recently, he's turned "80/20" into a verb. 80/20 is not just a fact about your business, it's action you take on your business. 80/20 is the central lever for every great strategy. His book 80/20 Sales & Marketing is mandatory in many growing companies. His books are course material in several business schools.

Resources

Podcast: Play in new window | Download (Duration: 51:17 — 117.6MB) | Embed

Subscribe: Google Podcasts | RSS

620: Drive Traffic from Facebook and Instagram Ads: Lookalike Audiences, Carousel Ads, Boosted Posts and More with Monica Louie

• December 22, 2018

Monica Louie uses her expertise in Facebook & Instagram ads to help entrepreneurs skyrocket their profitability. After discovering the wonders of paid advertising and seeing amazing results herself, Monica has built a thriving agency for major brands and solopreneurs alike. Do you want to create campaigns that convert too? Discover how to flourish with Facebook ads through Monica's step-by-step course at FlourishWithFBads.com. Ready for her team of ads rockstars to handle the ads management for you? Apply to work with Monica and her team at MonicaLouie.com/WWM.

Resources

Podcast: Play in new window | Download (Duration: 34:29 — 79.1MB) | Embed

Subscribe: Google Podcasts | RSS

603: Disruptive Advertising: Run Google and Facebook Pay-Per-Click Ads with Jacob Baadsgaard

• October 8, 2018

After growing one of his first PPC clients from 25 to 250 employees, Jacob Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results.

Podcast: Play in new window | Download (Duration: 30:32 — 28.1MB) | Embed

Subscribe: Google Podcasts | RSS

To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising.

In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake's basement to a flourishing agency with more than 90 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list! Listen in to hear about Jacob's ad strategies, best practices, real-life case studies, push and pull tactics, as well as common mistakes to avoid.

Resources

Podcast: Play in new window | Download (Duration: 30:32 — 28.1MB) | Embed

Subscribe: Google Podcasts | RSS

601: Mini-Offers, Market Research, Quitting Your Job, and Building Your Funnel with Michelle Evans

• October 3, 2018

Michelle L. Evans walked away from her global marketing strategy role at Microsoft in 2012 after a successful 16-year corporate career spanning many industries and now works with a fantastic community of business owners - coaches, consultants, experts, speakers, authors and solopreneurs - helping them go from simply surviving to predictably SOLD OUT. Using her 20+ years of successful marketing experience she helps her clients create income-producing, client-generating, stress-reducing marketing funnels. Michelle has been featured in Mirasee, Huffington Post, Online Marketing Made Easy and 30+ other places over the internet and worked with household names like Microsoft, LinkedIn and others as a well-paid employee and consultant.

Michelle talks to us about her strategy of creating mini-offers to find hot selling product ideas, training your list, creating upsells and funnels, and how to emotionally connect with prospects.

Take This Short Quiz to Claim Your Michelle's Free Funnel Template

Podcast: Play in new window | Download (Duration: 38:32 — 88.4MB) | Embed

Subscribe: Google Podcasts | RSS

565: Embrace the Messy: Increase Your Funnel Traffic Through Retargeting with Facebook and Twitter Ad Expert Gavin Bell

• July 12, 2018

Gavin Bell is a Facebook ad expert who's here to share his story about how he was able to build a huge following through content creation (weekly vlogs), retargeting, and creating shareable content. He also explains his ad strategy and thought process when it comes to setting ad goals, creating content, and targeting your audience.

Resources

Podcast: Play in new window | Download (Duration: 31:13 — 28.6MB) | Embed

Subscribe: Google Podcasts | RSS

536: Social Media Strategy and Foundational Marketing: Connect the PR Dots, Define Your Recurring Themes, and Succeed with Ariel Hyatt

• April 30, 2018

Ariel Hyatt has been a fierce entrepreneur for more than 20 years and runs Cyber PR, a dynamic social media & content strategy firm based in New York City. Her agency places clients on blogs & podcasts, establishes their brands, and advises on how to create online influence. She has spoken in 12 countries to over 100,000 creative entrepreneurs and is the author of four bestselling books on social media, marketing, and crowdfunding including Cyber PR for Musicians and Music Success in 9 Weeks. Her latest book Crowdstart: The Ultimate Guide to a Powerful and Profitable Crowdfunding Campaign went to #1 on Amazon on both the investing and entrepreneurship categories.

Resources

Podcast: Play in new window | Download (Duration: 24:15 — 22.3MB) | Embed

Subscribe: Google Podcasts | RSS

535: Invest and Test Your Facebook Ads with Monica Louie

• April 27, 2018

Monica Louie is a Facebook ads strategist who helps ambitious online entrepreneurs grow their impact and profits by harnessing the power of Facebook ads. She's also the creator of Flourish with Facebook Ads, a step-by-step Facebook ad system to help bloggers, coaches, and online experts create campaigns that convert!

Resources

Podcast: Play in new window | Download (Duration: 27:07 — 24.9MB) | Embed

Subscribe: Google Podcasts | RSS

406: Facebook Groups, Facebook Live Streams, and Word of Mouth Advertising for Real Estate Brokers with Whitney Nicely

• September 26, 2017

Whitney Nicely went from no investments (or strategies) to 19 houses, 19 apartment units and 7 chunks of land in less than three years all bringing monthly money to her bank account on auto pilot. She has traveled the United States speaking on stages, teaching her simple strategies, and meeting with other successful real estate investors- and still buying houses the way she teaches others.

We talk today about how Whitney gets leads into her real estate business through Facebook pages, Facebook Live streaming and word-of-mouth advertising.

Create Passive Income & Build Wealth with Real Estate

Podcast: Play in new window | Download (Duration: 31:36 — 28.9MB) | Embed

Subscribe: Google Podcasts | RSS

Next Page »

↑ Back to Top