Interview

1159: ThynkFuel: Impact-Driven Businesses and Networking Secrets with ThynkFuel Founder and CEO Dr. Alexa D’Agostino

September 20, 2024

Struggling to find the right connections and build momentum for a business can leave you feeling like you’re always one step behind. It’s frustrating to constantly chase leads and opportunities without gaining the traction you need. Building proactive strategies and meaningful connections is key, but it often feels elusive when you’re stuck in reactive mode.

Dr. Alexa D'Agostino is an accomplished entrepreneur, fractional CMO, and CRO who has built over 15 multi-million dollar companies and achieved multiple successful exits totaling over nine figures by the age of 30, and the Founder and CEO of Thynkfuel Media. She has scaled over 400 client businesses to millions, generated over $6 billion in sales, and raised over $100 million for various ventures worldwide. Today, Dr. D'Agostino discusses her entrepreneurial journey, the importance of networking and building relationships, and her impact-centric businesses. Stay tuned!

Resources

1158: The Underdog’s Guide to Commercial Real Estate with Author and Hughes Marino Executive Managing Director Scot Ginsburg

September 12, 2024

Navigating commercial real estate leases can indeed feel daunting, especially when dealing with experienced landlords. It's important to thoroughly understand the terms and potential hidden costs within the lease agreement. Seeking advice from a real estate attorney or consultant can provide valuable insights and negotiation strategies.

Scot Ginsburg is the Executive Managing Director at Hughes Marino. He is a commercial real estate expert with over 25 years of experience but he's not your typical real estate professional - Scot exclusively represents tenants, not landlords. Frustrated by the imbalance of power between landlords and tenants, Scot has made it his mission to level the playing field. Scot also authored the book, "It's Not All about the Rent: A Tenant's Guide to Cracking the Commercial Real Estate Lease." Today, Scot discusses strategies for tenants to navigate the complexities of commercial real estate leases, including lease restructuring, operating expense management, and proactive real estate management. Stay tuned!

Resources

1157: Aspen Sage: From Landlord to Banker with Aspen Sage Investment Fund Owner Tiffany Alexander

September 11, 2024

Being a landlord or real estate flipper can bring its fair share of headaches and hassles. Managing properties, dealing with repairs, and handling tenant issues can quickly become overwhelming. It often feels like there's always something demanding your attention, making it hard to enjoy the rewards of your hard work.

Tiffany Alexander is the Fund Manager of Aspen Sage. In this episode, she shares how she stumbled upon "note investing" - a method that lets you earn like a bank without the usual real estate hassles. Learn how buying discounted mortgage loans became Tiffany's ticket to easier profits and less stress. Whether you're a seasoned investor or just starting out, you won't want to miss Tiffany's practical tips for building wealth in real estate the smarter way. Tune in now to discover if note investing could be your key to financial freedom!

Resources

1156: Differentiate Your Professional Services Firm through Thought Leadership with Scribewise Founder John Miller

September 6, 2024

As a professional services firm, you're facing a unique set of marketing challenges that set you apart from traditional product or SaaS companies. The typical digital marketing strategies and tactics don't always translate, leaving you frustrated and struggling to stand out. How do you effectively market your expertise and high-value services in a crowded landscape?

John Miller is a marketing maverick on a mission to help professional services firms break free from the shackles of safe, uninspired marketing. As the founder of Scribewise, he's a true trailblazer in the world of thought leadership and demand generation for high-stakes industries like management consulting, IT services, and benefits consulting. Today, John discusses the unique marketing challenges faced by professional services firms and explores the key differences in the buying cycle, customer mindset, and marketing strategies required for success in the professional services space. Stay tuned!

Resources

1155: The Subconscious Secrets to Happiness, Success, and Fulfillment with Best Selling Author Mark Januszewski

September 5, 2024

Feeling stuck after reading self-help books that promise change but deliver little can be frustrating. It’s disheartening to invest time and energy into solutions that seem to fall short, leaving you trapped in familiar patterns. The cycle of disappointment can make it hard to believe in the possibility of real transformation.

Mark Januszewski is a trailblazer in the self-improvement industry, challenging the status quo with his unique approach. As the author of "The Seven Laws of the Mind," he has cracked the code on why traditional self-help methods fail to create lasting change. Today, Mark discusses his unique approach to self-improvement, emphasizing the importance of understanding the subconscious mind. Stay tuned!

Resources

1154: Marketing Counts: Proven SEO, Social Media, and Digital Marketing Strategies from Marketing Counts Founders Shreya Banerjee & Paul Counts

September 1, 2024

Generating consistent organic traffic while keeping ad spend low can be a challenge many businesses face. The key lies in optimizing your content for SEO by focusing on relevant keywords and creating high-quality, engaging material that meets your audience's needs. Additionally, building a strong presence on social media platforms and encouraging user-generated content can enhance visibility and engagement. Over time, these strategies can help reduce the reliance on paid advertising and lead to more sustainable growth.

Shreya Banerjee and Paul Counts are the Co-Founders of MarketingCounts.com, a powerhouse duo who have generated over $100 million in revenue for their clients, and hosts of The Marketing Counts Digital and Social Media Marketing Podcast. Their unique expertise lies in helping businesses dramatically reduce their skyrocketing ad spend while simultaneously increasing profits. Today, Shreya and Paul discuss the timeless marketing strategies that are making a comeback, including the power of forums like Reddit and Quora, the importance of human-generated content and authentic engagement on social media, and their proven framework for reducing ad spend and increasing profits by optimizing the core foundations of a business. Stay tuned!

Resources

1153: Transform Legacy B2B Brands Through Digital Innovation with Greenwood Consulting Founder Jason Greenwood

August 31, 2024

Establishing a successful e-commerce presence as a B2B business can be challenging. Transitioning to online sales involves navigating different dynamics compared to traditional B2B sales models. It requires adapting strategies to meet the unique needs of online buyers while maintaining the integrity of your business relationships and offerings.

Jason Greenwood is the go-to expert for B2B businesses struggling to establish a successful e-commerce presence and Host of THE ECOMMERCE EDGE Podcast. As the founder of Greenwood Consulting, a B2B e-commerce consultancy, he has over 25 years of experience helping brands expertly architect compelling digital shopping and brand engagement experiences. Today, Jason discusses his expertise as a B2B e-commerce consultant, helping legacy brands navigate the digital transformation by identifying their requirements, selecting the right technology, and guiding them through the implementation process. Stay tuned!

Resources

1152: Master the Art of Content Conversion with TrioSEO CEO Steven Schneider

August 30, 2024

Struggling to make SEO and content marketing efforts pay off can be frustrating, especially when it feels like you're spinning your wheels. Creating content that doesn’t rank or convert can make it seem like your hard work isn’t yielding results. It’s challenging when strategies don’t seem to align with your goals or deliver the expected impact.

Steven Schneider is the Co-Founder and CEO of TrioSEO - the content marketing agency that helps businesses drive high-intent, organic traffic through strategic, bottom-of-the-funnel content. As a self-proclaimed "SEO nerd," he has a unique ability to transform even the most complex SEO challenges into a thrilling "video game" of sorts. Today, Steven discusses his approach to SEO, including the importance of patience, creating a content strategy with a 90-day plan, and the role of lead magnets and user experience in nurturing leads. Stay tuned!

Resources

1151: Overcome Adversity and Find Happiness with Leadership Change Expert Dr. Allen Lycka

August 29, 2024

Finding happiness and positivity amidst chaos and negativity can be challenging. The weight of the world’s issues can sometimes feel overwhelming, making it hard to stay upbeat and focused. Overcoming these feelings often requires intentional effort and finding small ways to cope with the surrounding challenges.

Dr. Allen Lycka, host of the popular radio show "Live with the Famous Dr. AL," has overcome his own personal struggles, including a near-death experience and a misdiagnosis of ALS, to emerge as a beacon of hope and inspiration. Dr. Lykca emphasizes the importance of starting each day with gratitude, focusing on the small joys and blessings in life. He provides practical tips, such as identifying three things to be grateful for each morning, to help listeners cultivate a positive mindset and overcome the negativity that often permeates our daily lives. Today, Dr. Lykca shares his powerful strategies for living a fantastic life. Stay tuned!

Resources

1150: Solve Key Business Problems: A Workflow Optimization Masterclass with Method Integration Senior Director Nelson De Miranda

August 21, 2024

Running a small business can feel overwhelming, especially when you're buried in the chaos and complexity of daily operations. It's easy to get stuck playing gatekeeper, managing endless administrative tasks that pull you away from focusing on growth and serving your customers. This constant juggling can leave you feeling drained and frustrated, struggling to find the time and energy for what really matters.

As the Senior Director of Customer Success at method.me, Nelson De Miranda is a seasoned expert in empowering small businesses to break free from the chaos of daily operations. With a background spanning technical marketing, sales, and customer service, Nelson understands the unique challenges facing growing companies - from getting bogged down in tedious administrative tasks to struggling to scale efficient workflows. Today, Nelson discusses the importance of leveraging no-code platforms to automate workflows and empower small businesses to grow beyond the limitations of off-the-shelf software, while maintaining a strong accounting foundation in QuickBooks. Stay tuned!

Resources

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