324: Evergreen Organic Rankings and Traffic: Build Backlinks Using HARO and Guest Blog Posts with Adam White

Robert Plank 0:00 Robert Plank Show episode three to four, Evergreen, organic rankings and traffic build backlinks using Harrow and guest blog posts with Adam white. Hey everyone, and welcome back to the program. And I have a quick question for you. Do you want to get more traffic to your website? Do you want to have your website rank higher in the search engines? Well, if so, then you need to listen to today's program, because we're going to talk about SEO, backlinking, lots of cool stuff from this expert, and his name is Adam white. And Adam has been an SEO professional for over 15 years, and during that time, he has personally optimized over 350 websites. And Adam has also built, bought and sold 14 different internet businesses, and he's the founder of SEO jet, which is a backlink management tool for agencies and marketers. So Mr. Adam, welcome to the show. Great to be here. Thanks for having me. Awesome. Glad to have you here. So we heard a little bit about you in your bio. Can you kind of tell us about like, what makes you stand out maybe, what has you excited these days.

Adam White 1:01 Yeah, I mean, well, you know, like you mentioned, I've been doing SEO for 15 years and, and, you know, I just was, you know, with Google Making changes about five years ago, they make some really big changes where, you know, people that were doing link building a certain way, many, many people got hurt really badly in the search engine and the results, right? They lost rankings and everything and and basically, since that time, I just, I just have been like, going, I hate the idea of not knowing exactly what Google wants to see, right. I hate guessing. I call it guess, yo. And so I just, and I was like, Why isn't anybody like, going out and figuring out exactly what Google's looking for, right? Nobody's really doing that. Nobody's doing their research. I mean, it's the stuff is there for us to look at, right? Like, all you have to do is like, literally look at number one ranked sites. Google's telling us this is who we think deserves to be the best. This is what we want to see, right? And so I was just like, Well, nobody's looking at this stuff, and I guess I'll do it right? And so I just literally started literally started doing research and and anyway that, I mean, to make a long story short, that's kind of how SEO jet was born, which is literally just like looking at what it takes to create a number one ranked backlink profile. And that's, you know, that has kind of been my goal, and what gets me out of bed in the morning? Really awesome. Well,

Robert Plank 2:23 that's a great goal and a great a great way to sort of differentiate there. And I've sort of heard of something similar from a lot of different SEO guys that you know, even just like up until a few years ago, it was pretty easy to to exploit whatever the latest loophole was. And even if Google didn't like it, there were other search engines. And it seems like at a certain point, the tide sort of turned, and Google became top dog. And Google said, Hey, cut the crap. Like we're gonna, we're gonna crack down on all these different things and and now, like having, you know, real quality content and a good user experience and all that, it seems like that's what they're looking for. So when you you kind of taken a different approach from a lot of these guys were just kind of looking to put a band aid on. So if you looked at these, number one ranked sites, and what they all kind of have in common, what we all have to do. So I mean, what sort of things do we have to do? Is there, like, a, like, a checklist, or, like, a bunch of quick things that we all need to have in order to have these sites that Google loves?

Adam White 3:16 Yeah, I don't know that it's a quick thing, but, but at the same time, it's not, it's not a difficult thing, right? It's just, you just you just have to go through the process. I think the, I think the first thing is, and this is the biggest thing that I tell everybody. I mean, you know, I work with lots of SEO agencies, and I always talk to them about this, because this is something that, especially for local SEO, it's something that people forget, or just don't, don't do, and that is, if you look at who is always immune from updates, from Google updates. It's always big brands, right? Google just doesn't. They don't get penalized because Google trusts big brands. They trust Apple, they trust Amazon, they trust these companies that they know they're getting lots of links naturally, because they're just, they're brands that are popular, and people will link to them, right? And and so what it's like, it should be your number one goal when you're when you're doing SEO, your number one goal is to, is, should be to build brand trust with Google. Because once Google trusts you as a brand, then it's very simple to get anything else to rank right, to get other pages in your site to rank, and so and so that that that's like the first step. And the way that you do that literally is, as you build out links, the anchor text, in other words, the clickable text of that link needs to be 80 to 95% of time needs to be either your brand name or some version of your URL, right? So that's, that's just, that's literally the what it takes. I mean, it's, that's like the first step. So for example, you know your site, Robert plank.com right? That that would be, you would do either Robert Plank as the anchor text, or Robert plank.com or www dot Robert plank.com or the full URL, HTTPS, all that. You know what I mean. Like 80 to 80 to 95% of the time on your homepage. Page and that. And most of the links should hit your home page, not other pages. And if you do that, Google will say, Okay, well, look, this is matching what Amazon does, what Apple does, what Overstock, what all these big brands are doing. This is matching their profile. We trust that this is a brand and a real business. And then they'll give you credit, you know, credit. And basically SEO credit to where they when you build out other pages in your site, it becomes very easy to get those to rank because you already have that brand trust. Does that make sense?

Robert Plank 5:29 Yeah, yeah. It makes sense. Because so if I'm understanding you correctly, it's sort of like if Google sees that you've built up all these different things that are pointing back to your site, and if they're all consistent, like you said, like they have the name Robert Plank, and in the text, in the link of the text there, or for links to my home page, or if there are all these links from all around the internet, maybe Google sees that. That's the sort of thing that took some time to build, and took some sort of, you know, consistent work to build, and not easily replicatable. So it's not like a fly by night site that just kind of showed up there. There's all these different other places linking to it. So Google says, okay, they're a well established sort of website and brand, so we're going to give them a little bit of a boost. Is that? Right? Yeah.

Adam White 6:09 And it's not even necessarily like just all these places linking to you, right? Like, for example, what the way that it used to be is like, for example, if I wanted to rank and I had an SEO agency that I ranked number one on Google for the term SEO services globally, right? And, and the way that I did that was I literally just went out and got 1000 links. I don't know if it's 1000 but just many, many links that said, literally SEO services as the clickable text of the link, the anchor text, right? And that was all you had to do back in those days to rank. I mean, that was how you could gain the system. And that was once Google figured out people were doing that. That's when they had that big update. And people did that got penalized, right? Because it didn't look natural. It wasn't natural that you would get that many people linking to you using the key phrase as the anchor text. And so what this approach is different, right? It's not a matter of getting a whole bunch of links from different places. It's it's a matter of getting links that say the right thing, you know what I mean, like and need. 80 to 95% of those links need to say your name or your URL on the as the clickable text, and it needs to point to your home page. That's what that's how you make that's how you look like. You're a brand to Google. Does that make sense. Did that? Did I click that up? Yeah,

Robert Plank 7:22 yeah. It does make sense. And so the next thing that that sort of leads to for me is it makes me wonder, well, what sort of, like, where are, where are these links coming from? Like, what sort of websites, because you mentioned there that, like, you know, going out on, like, Fiverr, or using some tool to, like, get 1000 links, that seems to be sort of a thing in the past. And I know that a lot of people talk about, like, guest blog posting and things like that. So, I mean, where are these links coming from? Yeah.

Adam White 7:46 I mean, it really just depends on what your business is, right? I mean, for me, it's easy because I own an SEO tool, right? And there's, you know, 1000 lists of all the ultimate list of SEO tools. You know what I mean. So I'm it's very easy for me to get links to my homepage with my brand as the anchor text because of that, right? But, but there is that option to do guest posting on on relevant blogs, right? There's, you know, there's 1000s of blogs that want guest posts. They'll take them. They're they literally saying, Send us your guest posts. We need them and in every category, right? So no matter what niche your your site is in, you can find good places, um, you know. And then you have, like, the typical for local business, you have the typical citation sites, like, you know, yellow pages, or whatever those are. I mean, there's, there's for homepage. Links are not hard to get, you know, the thing that people are always trying to do is get links that, that say, you know, whatever key phrase they're trying to rank for. That's, that's what becomes a little more difficult, but that's, but that's where they go wrong, right? The majority of your time should be spent building brand, and only a small portion of the time should be going after those key phrases, which, you know, again, guest posting is a very simple way to do that, but, but there's lots of, I mean, there's plenty of link building, like sources out there. I mean, if you go to like Brian Dean's site, backlinko.com he's got some awesome articles on here's the best way to get links right and very thorough, super load content. So anyway, that's, yeah, I think the biggest thing is just, it just depends on what your what your industry is, but it's really not that hard to get homepage and links.

Robert Plank 9:24 Okay, so, so I've heard some, as far as, like, practical advice and stuff. I've heard that you said, you said, so go, go and find these sorts of sites that are looking for lots of guest posts, and look on these citation sites, if you're a local business, for Yellow Pages. And so, I mean, as far as, like, the the guest blog posting, is that, like, your number one sort of thing to do, is that the low hanging fruit, or is there something better and faster and easier?

Adam White 9:50 Well, I think the reality is, with link building, if it's easy, it's probably not something you should really pursue because, because not all links are created equal. First of all, secondly. Right? Google really is very sensitive about that. You know what I mean? Like, the last thing you want to do is go, hey, I can get 1000 or 100 links really quick because it's easy. And then Google says, Hey, all those types of links are penalized now you've lost rankings, right? Especially when you rely on SEO for your revenue growth. It's, you know? It can be very detrimental. So I think yes to answer your question. Guest posting for me has been the most lucrative, well, 100 systems, a lucrative but the most effective way to get links that move the needle. Basically, another one that I actually use is Help a Reporter Out, if you've heard but literally they'll you can get emailed every day from people that are put to putting together stories and big publications, and they need, they need sources, right? So they'll say, hey, I need a source on this topic. And I'll just respond, going, Oh, here, here, here's what? Here's my take on that. And, you know, I don't, they don't, it doesn't get used every time. But I've gotten some, I mean, I just got a link from Fast Company, which is a huge, you know, obviously, business magazine, like last week I got, I got placed on Fast Company because I it was one of those I responded to. So there's some really good ones in there and and, you know, it's free, you know? I mean, it's just a matter you taking the time to respond to them and give them a good answer. But there's, there's, there's really good ways to get links. Yes, get, for me, guest posting has been the one that I use the most, because it's one that I can control, quite frankly.

Robert Plank 11:24 Okay, cool. Well, yeah, I want, I want to sort of hear from you, like, sort of like the the start to finish, sort of thing with the the guest posting in a minute. But first I want to talk about elbow reporter out since you mentioned that, because I think I signed up for that maybe 567, years ago, and it just, I had ended up not really knowing, like, I think someone just told me to sign up for it, and I got a bunch of emails. I think, I think I got, like, some sort of paper newsletter in the mail, and I wasn't really sure, like, what to do with it. It was like, just like a fire hose, you know, amount of information and stuff like that, and so, so you mentioned that. So you got all these different sort of like, I guess, requests coming in, and then I'm really curious about just what led to you getting this link back from Fast Company. So these requests came in, and so you can just reply with like a one like a one sentence or a one line, sort of response, and then to kind of see where what comes from. That is that, right? Well,

Adam White 12:17 it's like, if you actually see the email, like, first of all, like, probably 80 to 90% of the of what you see in that email is not, won't be relevant to you, right? You just kind of have to filter through it. And I, you know, I'm just, I've gotten good at, like, quickly scanning, going, Okay, I look for keywords like SEO, like someone's requesting SEO information, or even, like, SAS information, you know, or or small business stuff even, I'll just really quickly look and see if it's relevant to me, and see if it's relevant to me. If it's something I feel like I have a that I can add a unique take to. Then I'll go ahead and reply to it, but you, but you, they actually tell you what they want. Like they'll say, here's what we want, 100 to 200 word response. Give us your send us your profile pic, send us a link to your website. Like they'll ask you what, what to send them in the actual email. And they still may not use it, but, but that you just send everything right then. So I'll give them, I'll try to give them as the best answer that I can. I think, you know, you know, quite frankly, because I'm a founder of an SEO SaaS company, right? I think that that gives me an advantage, because it probably adds more credibility to my answer than if I was didn't really have a title, right? So that probably helps a little bit, but, but I try to give as thorough of an answer as I can and make it and make it unique, right? Because I can. I'll sit there and think, Okay, what is everyone going to say to this? And I'll try to give a different take on it so that they'll use it, right? So in terms of the Fast Company somebody had, they didn't even say it was Fast Company. They said it was anonymous. But somebody said, Hey, I'm looking for really unique ways that you promoted yourself to get a job. And I just had, I happen to have a story about how I wrote a blog post about the TV show the profit which, you know, stars Marcus, Lemonis. And because of that blog post, it got his attention, and then I convinced him to let me do his SEO form. And I made a very long story short, but, but because so I told them, I told the people through to Help a Reporter Out that story. And then she said, Hey, I'm from Fast Company. She called me if I wanted to talk more about it, and then ended up publishing, you know, my story and and linking to my site. So it worked out really well for me. So that was kind of the process there, cool. And,

Robert Plank 14:26 yeah, and as you were saying that, I looked up that, that article on Fast Company, really quick, and seeing that, that, yeah, you, you were trying to get Marcus Lemonis his attention. You wrote the blog post that led to, that led to, you mean, you like, you know, getting in contact with him and other stuff like that, and so, I mean, so are these people on Help a Reporter Out, like you said, some of them are anonymous, or you don't necessarily know, like, what company they're with. Are they all looking for, like, a story or something interesting, or like, you know, you said that you like to do a unique hit take, but like, what a. Are they looking for specifically? So that way we don't waste a bunch of time and we end up, like, you know, everything that are, hopefully a lot of what we put out there gets published,

Adam White 15:06 yeah, you know, it just really depends. I mean, they have, they do a pretty good job of telling you exactly what they want. You know, they'll have a little, like, a one liner, like, here's what I'm looking for. Then you click on that one liner and it takes you down to a description. So the description is pretty, pretty good, and you can get a very good idea on exactly what they're looking for. I mean, but, but it's just very popular to do like these expert roundup articles now, or, you know, just we need, we need experts to tell us about this subject, you know, whatever the hot topic of the day is. So, you know, it just depends, really, but, but it's, I mean, it's, it's pretty self explanatory when you're when you're looking at the emails, but, but I don't even pay for it. It's a, they have a free option, or at least they did when I signed up. So I get emailed every I get three or four emails a day, and I don't pay anything for it, and get get free links out of it. Dang I mean, that's

Robert Plank 15:57 something that I'll definitely be hopping back into and checking out. And I think everyone listening should definitely check that out as well. And so when you get those three or four emails a day, do you do you like, commit a certain amount of time? Do it like, do you say, Well, I'm gonna spend, you know, 30 minutes a week writing these responses, or I'm gonna make sure to do like, at least one or two a week. Do you have any sort of, like, minimum target you're trying to hit? Or is it just a matter of it comes in, you respond, what you can respond to? Yeah. So,

Adam White 16:25 so the way that I look at is, I mean, when you when you're doing link building, Link building is one of two things. It's going to cost you time or money, right? And, and you can pay somebody to do outreach for you and get the results you want, but you know, at some point there's, there's a lot of diminishing returns, right? You can only spend so much money and you only have so much time. So for me, I, you know, I've been able to get such good links through help reporter out that I that I make it a priority. So, and I think there's also a rule of first responders are going to have priority, right? So as soon as those emails come in. I'll look at them right right away, because I want to be, if there's something in there that's relevant to me, I want to be one of the first people to respond to it that way. I can, you know, have that way, have a better chance of getting approved. So I'll literally, I mean, it doesn't take me very long. I mean, there's usually only one to respond to per email, and many emails, there's none, right? But I've never, I don't think I've ever responded to two different things in one email, so that, I mean, that kind of gives you an idea of how often it'll happen. So so it ends up being like, one or two a day, maybe that I'll actually respond to and and because typically, the responses are only about 100 to 200 words, it doesn't take me very long to do it. Awesome.

Robert Plank 17:36 Yeah, that's really cool. That's a lot of really good advice in there, especially that we should try to respond to those emails as fast as possible, and not, you know, let them pile up, because I can imagine a lot of people, and this is probably what my problem was like. It's so many years ago, I can't even remember exactly what happened, but I imagine that probably what happened with me, the way that I think, was that these harrow emails came in, and I probably started, like, stockpiling them and tricking myself and saying, oh, I'll just answer, like, five at a time, 10 at a time. But then when it became, you know, 1020, 30, and then they were all, like, weeks old. It's like, well, what an idiot I was, because I was probably missing all their deadlines, right? I was probably letting all these things pile up, and the next thing you know, they needed the article, you know, within a day or two, so and so. That made a lot of sense. And this is also sort of clicking for me, because I've I just keep noticing, like, the same sort of people on, like the roundups, or the same sort of articles on, like, you know, the Fast Company, Inc Magazine, on sharpener, that sort of stuff. And this is making a lot of sense. It's probably the ones that are showing up over and over, or the ones doing that outreach, I really like how you have that advice, where we can try to do it ourselves and maybe just answer that one email a day that that's relevant. And then if we get tired of it, then we can hire someone to kind of do that outreach side of things for us. So really good stuff to know, Help a Reporter Out. I need to jump back into that and then so kind of circling back around there guest blog posts. So I'm really curious, just to kind of help us really understand this process in the last few minutes of this episode, can you sort of walk us through, like, maybe, like a guest blog post that worked out really well for you, and sort of what was the start to finish with that? Like, how did you find who to contact? What did you tell them? What did they respond with? And what did you kind of come back with? All those things, yeah,

Adam White 19:23 yeah. And before I do that, because I, I just realized that you had asked me kind of what the SEO process was, and I only, I only talked about the brand building on the home page. So let me just quickly say that once you, once you kind of focus on the home page, then, then the other big thing that I do is I build what I call power pages, and that's basically like really long form content, like 2000 plus word posts or pages that I can build a lot of links to, right? Because there's enough content to support those links, and then that's where, that's where the guest post links typically goes to those pages. So those pages will be like my money pages that I'm really trying to target different. Phrases on the homepage. I focus mainly on the brand, and that's kind of how I build out my SEO strategy. I mean, it's, like I said, it's pretty simple. It just, you know, takes time to do. But anyway, yeah, so, so guest posting, like, first of all, I actually own the site. Guest post tracker.com, which I put this list. It's a list of like, 1200 blogs that accept guest posts, right? And I put this list together because I needed it right, because I was doing, you know, for Marcus Lemonis and other people doing SEO and going, it's so hard to find an updated list of people that actually will accept posts, and it's taking so much time to filter through this. So I just built my own and then I'm like, Well, I know other SEO guys need this, so then I made it available to other people. So that's what that's that's the list I use when I when I guest post myself, is guest post tracker.com, but, um, I mean, there's, there's some really good blogs on there. And if you're in the business, business and marketing, especially if you're one of those two categories, it's so easy to get to get guest post placed on really good blogs, for example, business to community.com, that. That's one that I had never even heard of before. I started putting together this list. And once I did, I'm like, well, it's like a DA domain authority, 80 or something like that, and, and you just have to just apply to write form. And so I applied. I don't have any, like, you know, there's no limit to how much you can do or how are they. Don't have, like, a you have to do this every month or something. It's you can write one article form ever, and that's fine. But so I did that and posted a post on there and and literally had, like, that's how I got my first sign ups on guest post tracker itself. That was a year ago. And then I did the same thing with SEO jet. When I launched that immediately went out through a post on there and on guest, on business, to community calm, and just had traffic and people requesting demos the very next day. I mean, it was a really engaged audience and and it took me, you know, probably 30 minutes to write the article and get it placed. And, I mean, once I was approved to be a writer there, they don't. The process is very simple. And, you know, I'll post an article and it'll be published, like, two days later.

Robert Plank 22:07 That's freaking crazy. And so I'm looking at your your directory, and that kind of stuff and so and so, yeah, like that business to community. I also never would have even just by looking at it. I never would have imagined it was like a super high traffic site. And so when someone's looking through your directory, you mentioned that domain authority sort of score, and I'm also seeing there's, like, a social signal score. And so when someone's using this guest post tracker.com what sort of, I mean, what sort of like numbers should they be shooting for, as far as, like, these sorts of things, like that domain authority, for example,

Adam White 22:39 well, you know, it's, you really should have a good mix, honestly. Like, if you look at my backlink profile, it's, it goes, it ranges anywhere from Da 10 to 20 to all the way up to da 90, right now, the majority of those are going to fall below da 40, because that's just the majority of sites where they fall. So it's just, it's just, that's just the way the numbers work out. But, but you really should get a good mix. So when I'm doing guest posting for myself, um, I'm the the very first thing I'm doing is hitting some of those da 50 plus websites, because they're just, those are just higher authority, and they're going to hold more weight right in Google's eyes. And so that that those ones I hit first and then, and then I'll move down to the other ones to kind of fill in the blanks. Um, I mean, on on seoj, we have these link maps for every page, and so you're really trying to get certain links for every single page you're trying to rank. And so that. So I'll do some higher authority ones, and then I'll fill in the blanks with some lower stuff that's easier to get. Okay,

Robert Plank 23:35 that's a pretty cool, like, thought process and strategy as far as, like, saying, okay, these are the pages I want to rank. So I'm just going to put out these blog posts to kind of, to, kind of, like, inch each of these ones up, sort of in the ranking there. And so when you, when you found, like, for example, this, like business to community site, what I mean, did you do you have, like, a template, or some of some sort where you say, like, I can write a guest blog post on this? Or how does that side of things sort of work?

Adam White 24:01 No, I think that. I think the most important thing is you need to get published somewhere, right? And you can start low. You can start at a low site that you know that that will more easily approve you, but you need to get yourself published somewhere so that you can say, here's an article, even if it's on your own blog, right? Like I use that Marcus Lemonis post to get myself approved to be a guest post, yes, right? Or somewhere else. Even though that was on my own blog, I said, Hey, this guy just got published by Marcus Lemonis. And look at all I mean, obviously that's not everyone has that ability, but I'm just saying I use my something that I posted. I could show them. Hey, this is a really viral post. This is the kind of stuff I'll write for you, if you let me guess post. You know what? I mean,

Robert Plank 24:37 yeah, that's, that's really cool. So, so that way you don't have to do a lot of work up front. You can just say, here's what I've made in the past. That way you can get my writing style. You can see that it has a bunch of shares. That's a really that seems like that's way more powerful to show something in action, as opposed to, like, just writing something new for them. Yeah,

Adam White 24:55 and a lot of people that they'll that like, they'll say, Hey, give me something writing. Examples before we approve you, right? Let's send us three links to something you've written so we can look to see what you how you write. And you know, as you, as you, as you move along in the process, it becomes a lot easier. In the beginning, you just have to figure out how to get three things published, two or three things published, so that you can do that. And again, it can be on your own blog. It's just they want to see that you're a good writer. And that's, that's the bottom line.

Robert Plank 25:21 I like it. So, so start off with the getting those two to three, uh, posts published. And do you have any sort of, like, general rule of thumb as far as, like, Should everyone have like, a minimum number of backlinks or a minimum number of guest posts? Or should, should people sort of shoot for like, 10 or 20 or anything like that? Well,

Adam White 25:40 the way that SEO jet works is it just basically Google expects to see a certain number of each type of link, right? There's each type of anchor text, so anchor text that contain your key phrase, anchor text that has your brand name, your URL, right? All these different things. And so when on SEO jet, when you build out a link map for any page, it's going to just say, hey, get this link, this link, this link, this link, this link in it. And you may at the number one spot after 10 links, or it may take you 50, just or 100 it just depends on what category you're in, what niche you're in. So we don't actually put a number on it. We just say, here's here's how you make sure that your profile always looks extremely natural to Google, so that it matches what other number one ranked sites are doing. So you keeps you, you know, safe from penalty, plus it moves you up in the rankings a lot faster. You know, when using that system, I was able to compete with guys that had 70 to 600 linked when I had eight, you know what I mean, and I entered from the top three. And so it just, it's a much faster way to get where you need to go. And it's, and it's safer, because you're always maintaining a very natural looking profile, but nothing that throws up a red flag to Google. Yeah,

Robert Plank 26:44 I like it because it sounds as you're you've been explaining all this. It sounds like this is the sort of stuff that's going to hold up in the coming years, like it's not a trick, it's not, you know, buying stuff. It's not hiding links on someone else's site. This is like providing real value to these high traffic sites that always need content. So it makes a lot of sense. So it sounds like sort of the strategy for people is to sign up for this harrow this Help a Reporter Out that way they can see their request coming in. They should use your guest post tracker.com to see those sort of opportunities where they can make those guest posts. And then we kind of started this whole talk, talking about SEO jet. So, and you've, I know that you explained some of the features, but can you kind of, like, just, sort of like, you know, wrap all this up and sort of put a bow on it. Can you kind of tell us, like, who is SEO jet for, and what exactly it gives to people?

Adam White 27:35 Yeah, so, so, like I was saying before, the the biggest headache for for people that are doing SEO is, you know, you need to build links, but a lot of people are afraid to build links because of how many people got penalized a few years ago, and even continue to do that. And so the biggest question mark is, is the link I'm going to build right now? Is it going to do anything for me? If it is going to do something for me, isn't it penalizing me, or is it going to, is it going to make the make me move up in the rankings? Right? And that's always the question. So SEO jet literally is, is based on all the research we've done. We build out link maps for any page you're building links for, and it just, it literally walks you through link by link, saying, Get this link next, get this link next. And if you already have links pointing to a page, it'll look at what you have and say, Okay, now that you're here, here's what you needed to do to make this look extremely naturally. Google right to match what other number one ranked sites are doing, and so it helps you fall into that range all the time. So no matter if you're building 1000 links to a page or 20, you're gonna your profile is gonna look natural. And that's And so that's, it's just literally link by link, telling you exactly what you need to do to match number one ranked sites.

Robert Plank 28:38 Awesome. This sounds amazing, and I think that this is something a lot of people need, because, like, I've, I know that you've seen lots of SEO tools also where, like, they they just look at, like, one page or one site, but and what you're describing here, where it just kind of tells you, like, you know, step by step, what to do and what to do on these pages, and like, tracking your guests blog posts. That sounds like lots of really great stuff. And so where can people get access to this SEO jet service? Yeah,

Adam White 29:04 so just go to SEO jet.net and then you can request a demo. And, or we have a recorded demo on there. Or, you know what? You can request a demo. We'll give you a demo of it and show you. We'll even show you what your your backlink profile looks like when you're in there and, and so you can see where you need to go from there. But yeah, that's that'd be the best way,

Robert Plank 29:23 great stuff. So SEO jet.net go there and click Request a demo, and then see how your site ranks, and see you know where your strengths and weaknesses are and what you should be doing next. So I want to thank you so much. Mr. Adam White from SEO jet.net for solving by and sharing all this really cool not only like knowledgeable but also actionable advice, right? It's one thing to say, like, Oh, your website needs to have all these things. You need to build all these backlinks. But I really like how you said, Well, go on. Help a Reporter Out. Sign up, get those emails and send those feelers out, just like I did. You said to use this guest block, this guest post tracker service that you created. So. See these high traffic blogs that need content again, just like you did, and so everyone should check out those sites, and most importantly, go to SEO jet.net click on Request a demo, fill in the form, and Adam and his team will be in touch with you very, very soon. So want to thank you, Mr. Adam, for stopping by the show and sharing with us all these ways that people can avoid the guess EO, like you said at the beginning, and instead have real SEO and have rankings, and have traffic, and do all these things that are not only going to pay off now, but they're going to pay off years from now, while all these other competitors are still going to be trying all these tricks, and they're going to get slapped every couple of months. Now, the rest of us can build a business that keeps on getting traffic. So thanks, Mr. Adam for stopping by and sharing all that stuff today.

Adam White 30:43 Thanks, Robert. I really appreciate you having me go right

Robert Plank 30:46 now to Robert plank.com/itunes to subscribe to the show, listen to other episodes and rate and review the show. You.