Wishlist Live, High Ticket Products, Roboform and Flipcharts

Here's what went down this month (July 2009)...

1. We sold 17 seats of Product University 2.0 at $997, so I'm going to be offering more high ticket classes like that.

2. Wishlist Live in Buffalo, NY was a bunch of fun, I made some new friends, learned some WordPress stuff and saw Niagra Falls.

3. Roboform saves me 10 minutes a day which equals 60 hours per year.

4. WordPress plugin of the month: Auto FTP... it saves your FTP info so you can update plugins, install new plugins and install new themes with one click (no more retyping FTP logins).

5. It's really fun to create Flip camera videos with Flip charts... especially when you pencil your drawings in ahead of time.  20-45 minute presentation from 1 minute of prep time!

6. I'm going to be offering bribes anytime I want people to join any sort of mailing list.

Which of the six things did you like the best?  What's the most important thing you learned this past month?

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Comments (14)

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  1. Kitwana Akil says:

    I liked the tip about use bribes for optins.

  2. Izzy says:

    and I dig the shirt!

    (don’t buy me one, though. I’m a white button down shirt guy.)


  3. Omarra Byrd says:

    I actually love the RoboForm software myself. I use it all of the time and it takes all of the menial everyday tasks that I have to perform on my computer daily and shortens them extremely! What once took me fifteen minutes to complete now takes me only one second because RoboForm does the same task with just one click. In fact I wrote a Report about a lot of RoboForm’s capabilities for use that aren’t even touched on in the User’s Manual for RoboForm. You can get that Report here:


    There is also a FREE version of RoboForm that you can download on this web page, just to test the RoboForm software out for yourself! I highly recommend it!

  4. Dave Fobare says:

    Love the flip charts. But you didn’t tell us where to get those things! And I imagine there is a tripod involved, as well as a tripod for the Flip camera. Plus, I caught your June 2009 video on Viddler too. What editing software to put in those “overlay” text segments?

    Shows you what I know. There must be a term for that but I sure don’t know it.

    Anyway, I dl’ed Roboform again. Tried it years ago and didn’t like it. I’m more positive about it now. But still, a couple of things nag: it definitely slows down browser performance a small but noticeable amount.

    And when it fills out a form, the cursor should go in the *first* unfilled widget. Chances are pretty good the user will need to be there.

  5. Izzy says:


    Dave’s right.

    where is “Flip Charts on Crack?”

    in the meantime, give a staples.com aff link… I mean, come on! 😀

  6. Robert Plank says:

    Dave, I agree, Roboform isn’t perfect.

    It hangs up with my autoresponder software because it has pages with hundreds of tiny HTML forms on the same page. So for that I just use Opera and have the autoresponder on the start page. Other than that tiny annoyance it’s great.

  7. Erik says:

    Robert, regarding #1. As I recall, there were 31 seats available. It appears you only filled 17. One of things I’ve always admired about you is the quality of the products you create, and your candor in sharing information about your business with us.

    Can you elaborate a little bit about why you think barely half your $997 was filled? Did you really think it would completely sell out? You’ve mentioned having a list of over 10,000 buyers — You would have only needed a 0.003 conversion rate (1/3 of 1 percent!) to sell out. What went “wrong” with the promotion in your opinion? Thanks!

  8. David Fitch says:


    I was at the first WishList Live event in Las Vegas and it was great! Unable to get to the Buffalo event, darn, but I had a totally successful surprise 60th birthday party for my wife that same weekend that the Buffalo event was held.

    Keep up the good work.


  9. Scott Thrall says:

    Offering bribes anytime you want people to join any sort of mailing list.

    Bribes are good….I can be bribed… I like to bribe my followers as well.

  10. Robert Plank says:

    Erik, I had the same attitude when I went to Wishlist Live in Buffalo and I talked to Stu McLaren about it. Stu’s response: “Let me get this straight, you made $17,000 where each person paid you one thousand dollars and you’re still unhappy?”

    I’m used to selling the whole thing out because I’m used to charging low-ticket. $17,000 for 3 hours per week is still $17,000.

  11. roboform says:

    Great quote:-) Thanks for the plug!

  12. Andy says:


    I really like the pencil outline idea. What a great way to avoid using notes! I am not training people via flip charts yet but that is one tip that will stick in my mind.


  13. Yo Robert,

    You know, I hated one of the other videos you did….
    but you’ve hit a home run on this flip chart look.

    It fits you perfectly.

    The lighting was at least acceptable and the sound was good.

    Congratulations on another great innovative idea.


    PS: Nice job selling 17 seats. Hey, 17 g’s is 17 g’s you didn’t have BEFORE!

  14. Rodney Daut says:


    Awesome flip chart presentation. I never thought of doing that on a video for the web.

    Congrats on getting 17 people into your high priced course.


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