290: Webinar Ninja: Present Live, Automated, Summit, and Hybrid Webinars By Keeping it Simple with Omar Zenhom

Robert Plank 0:00 Robert Plank Show, episode 290, webinar. Ninja presents live, automated summit and hybrid webinars by keeping it simple with Omar zenham, hi everyone and welcome back to the show. Our guest today is Omar zenham, and he's the author and the founder of the $100 MBA, which is an online business training community. So Omar, welcome to the show. It's great to be here. Robert, thanks for having me. I'm glad to have you. And so can you kind of tell us what it is that you do and what makes you stand out?

Omar Zenhom 0:33 Sure I am essentially an educator. I like to help people with specific pains or problems dealing with business. I started out in the online space with helping people start an online business through the $100 Bay program. And now we have a software program, software business called webinar ninja, which helps people run webinars easily. Awesome.

Robert Plank 0:57 And so this, this webinar ninja. I mean, I've seen a few, like, different sort of webinar platforms. And I think, like some of them back in the day use, like Google Hangouts, and some of them were like, you know, like fake webinar replays. And so, I mean, what the heck is, is webinar ninja, exactly? And what makes it different from all those sort of other kind of webinar copycats, I guess?

Omar Zenhom 1:19 Well, you actually set this up pretty well, so webinar ninjas, everything but that. So it's a it's the opposite of all those things you just described. And I created it to scratch my own itch, because I was really just fed up with what's out there. And I loved creating webinars because I'm a trained educator. Before I was a full time entrepreneur, I was a teacher. I taught in the classroom at the high school, university level for over 13 years. I was administrator, a teacher trainer. So for me, when I was still upon webinars, I thought this was a fantastic idea. This is a great way to interact with your audience, and it's a great teaching tool. But unfortunately, the softwares, or the software that was out there was not really, you know, it was not really conducive to teaching. I really thought it was clunky and hard to use and or maybe, you know, lack esthetics, and it was just, you know, scammy looking in some some regards. So I actually created something just so I can create webinars the way I want to. And as I started using it, some of our attendees on the webinars were asking, What are you using for this webinar? And I just said something I put together for myself. And they said, Can I buy it? So that's kind of how we got started with webinar ninja. And we really aim to allow people to create better webinars with no worries. That's really what we aim to do, is to actually improve the quality of the experience for the host and the attendees. So they have a great webinar that's that's that that is actual interactive and interactive experience for everybody, as well as making it, you know, pain free, making it easy to create webinars, to run webinars, something that's reliable and solid. So that's something that we aim to do, and everything we do in webinar, Ninja

Robert Plank 3:02 awesome. And as you're explaining that, I'm kind of looking at the site, and I'm looking at some of, like, the the screenshots and the videos, and it really looks like you kind of took the best features from from a lot of these other platforms, like, kind of like, I think everyone at this point has heard of, for example, GoToWebinar, but like you said, like, it's kind of clunky, it's kind of expensive. It's not really optimized for for a lot of us, and a lot of people don't like it, and it just kind of looks like, looking at this that you kind of like, took the best stuff of some of these other webinar platforms, like go to webinar, and then kind of left out the stuff that wasn't that important, but then put in the things that that we all kind of want, like, like, having like, multiple email notifications and having, you know, like pop ups, and having all these integrations, it looks like it's, it's kind of like, I don't know, like some of these other webinar platforms, maybe they're, they're good for, like, corporate America or for the masses, but for those of us, like I said, who just, like, want to teach you want to not look scammy, Who want to give a better experience. It looks like that's what, what this is.

Omar Zenhom 4:04 Yeah, I think the reason why webinar Ninja has done so well is because no one really created a software for us. I think go to is a solid program. I know hard is to create a software, so I tried my best not to, you know, bad mouth anybody, because it's really hard to create a solid program and a solid software and I think that go to is a great solution for people that are in the corporate world, that are trying to save, you know, time and money, you know, flying to meetings across the world. But it's not really made for somebody who's trying to run an online program sell products online, whether they're, you know, courses or software or ebooks or whatever it is, even could be physical products like an e commerce Store, you have people that run services like lawyers and doctors and health professionals and fitness professionals that run webinars so they can promote their services and programs. So there's, there wasn't really anything that's. All inclusive in terms of, you know, the marketing side of things, with the registration pages, thank you pages, as well as the follow up sequences, like you mentioned. So we wanted to create something that's all in one I hated the feeling of when you buy a piece of software or buy whether it's webinar or not, where you buy a piece of software, and it says, you know, if you want to do that, then you have to, you know, pay a little bit more for an add on or a plug in or for an upgrade or, you know, that's separate from that. So we wanted to make sure everything was included, kind of a one stop shop solution. So that was one of our aims when we when we did that, and when we continue to do to have that with webinar ninja, awesome

Robert Plank 5:38 and so, so. And, by the way, just to kind of make sure that we're on the same page. Can you kind of explain to people like, what what a webinar is to you? Because I've seen some people like, like, think that like, you know, a YouTube Live or Facebook Live as a webinar, or something like that. So, so is a webinar for you? Like? Is it something that's like, live? Do you have to show like your desktop, or can it be just a web camera, or like all the above, or like, what sort of process does as a visitor go through when they see this thing called a webinar? Sure.

Omar Zenhom 6:10 So I like to differentiate webinars from any other live or recorded, you know, video experience in a different way. So the reason why I really love webinars, I think webinars are a great asset to any business or any online presence is that it captures email. It allows people to register for the webinar by giving their name and email address, and therefore they can attend the webinar. When you don't do that, there's no way for you to follow up or to even have any kind of leads later on, after the webinar. If somebody doesn't show up for the webinar, how do you actually follow with them and give them more content or invite them to the next webinar? If you don't have their email contact, that's that's the biggest issue with, you know, watching a Facebook Live, or, you know, watching YouTube Live, off YouTube, something like that, where you can just show up and no need to register, and it's just, it's just there if I'm there at the time of the live broadcast. And then there's also, you know, recorded, you know, people put recorded videos and and if there's no way to actually opt in and put your email address, you're really not optimizing the power of webinars. Webinars are really a great lead gen, a great way for you to get targeted people that are interested in your topic and what you you know, what you cater to, or what you serve them, whether that's, you know, a workshop on how to improve your golf swing, or, you know, yoga for rock climbers, whatever it is that you actually offer people, you know, you have to get people to Sign up based on that title, based on that thing, so that you can have them in your database, so you can be able to follow up them later on. Now, for me, I mean, there's, obviously, there's, there's different types of webinars. You know, the most powerful webinar is a live webinar, because it's interaction, and that means you're on, you know, you're on live now, you can be on camera, if you'd like, or you can be off camera where you're just sharing your screen or sharing your PowerPoint slides, and you're talking over those slides with your mic, and you could do a combination of both. That's what I like to do. I like to kind of start off on camera, welcome the crowd, you know, see where everybody's coming from, ask them, you know, ice breaking questions. And then as I start the workshop, I'll switch over to my slides and and teach to the workshop via my slides. And then when I take questions at the end, I'll go back on camera. So the combination of two kind of keeps it dynamic, it keeps it engaging. And that's just my preferred way. And what I recommend now that's that's basically, you know, in a nutshell, some of the options when it comes to to live webinars, but you can also do what's called Automated Webinars. Now, a lot of people do this completely wrong, and we at webinar ninja have really have taken a stance with this, and a lot of people love us for this, and some people don't use us for this. But the point is, is that we make it very clear to our users and to people that are attending webinars on webinar ninja, that these webinars are not live. I do not think deception is good for business. A lot of people, they, they they broadcast, or they they share a webinar, or invite people to webinar, and they don't say it's recorded. They say it's a webinar, and they they might even say it's live, when it's not, and that's really deceptive, because people will find out, you know, they'll realize this is not live, or maybe the questions, or that doesn't line up with the with with the actual broadcast, or I put something in the chat and nobody answers me. So that's not the way you should be doing things. Trust is the most valuable asset that you have in your business, and you want to earn trust. The whole point of the webinar, to earn trust with your audience. So with our automated webinars, we have a little recorded live label on the video so people understand that this is recorded. This is not something that is live, but you still can benefit from the content. And with webinar ninja, you can also ask questions and an echo. Submitted to the host, and the host can answer them via email later on. So it's not like it's completely not interactive. You can still interact with the host. It's just not right now, right then, like it's live. So automated is one thing. We also do, series and summits and something called hybrid, which is a combination of recorded a video, along with being live in the chat and questions and things like that. So there's a different, you know, different types of variations of webinars, but the most popular one is live, followed by automated, awesome.

Robert Plank 10:31 So lots of possibilities there. And I really appreciate your kind of thought process there that you know, the live webinar is great, but you have to be there as a presenter, like every single time. So it makes sense to have some of those automated webinars. But then I also appreciate how you you play it back and you say, Okay, well, even though, like you as an attendee, have to be here live, this is not live. I'm not gonna gonna lie to you. And I mean, I'm sure you've seen some of those other webinar platforms where it goes as far as, like, filling up the chat room with like, a lot of fake names. And I'm just like, thinking, oh, like, I'm all for playing a webinar back but when you're at the point where you're like, having fake names, it almost makes me think, like, well, what's next? Are you gonna, like, be on camera and have like, a bunch of cardboard cut out to, like, a fake audience in front of you? So, so I definitely appreciate how you're you're using those proven kind of marketing tactics, but then also not, not getting too shady. And so live webinars. I've done those automated webinars, I've done those hybrid webinars. I have not done those where it sounds like you play back a webinar, but then you can also, you know, be there to answer stuff on the chat, or maybe even kind of hop on afterwards. And I'm really curious about any kind of like, like, case studies or examples you've seen where someone has used this hybrid webinar model, because I'm like, really curious about it being applied in sort of the real world. So can you kind of walk us through, maybe, like, maybe like a customer or a client, or maybe even yourself, or someone you know who did this hybrid webinar model? Yeah,

Omar Zenhom 12:04 sure, I've done it a whole bunch of times, as well as some of our users. And it's great for demos. It's great for whether you're demoing a software or you want to give a behind the scenes your course and what's included in your course and take them through the members area. It's just great for demoing, because the vast majority of the time will be the demo, but then you'll have like, 15 minutes at the end of the demo. Well, you have questions, and you can be present for the questions, so there's, you know, it's a great time save so you don't have to be there the whole time. You can just show up for the questions time and answer any questions that the attendees have. And it's great because, you know, you give them what they need. And usually people are there just to get a good overview of what's going on with webinar nature. We have a separate questions area, versus the chat, so people can submit their questions. And what I do is, I, you know, I structure the webinar or the demo, in this case, where it says, you know, like, I'm going to be showing you these things in the demo. At the end of the of the demo, we'll be taking questions. But if you get any questions, you know, that pop in your mind during the demo, just pop them in the questions area, and we'll and we'll go through them one by one at the end. And then, you know, I usually just hop on, you know, about five minutes before the demos up and and, you know, once the demo is up, I'll just start answering questions, and that way people can have their questions they their questions answered, and we can go back and forth. So it's fantastic, especially if you're, you know, it's something you could put on your sales page, and you can put on your website somewhere. It's like, Hey, you're not sure if you want to buy my course. Take a look at what it looks like on the inside. You know, register for a demo here, and they register for the demo, and they can, you know, they can jump on and watch the demo and then get their questions answered,

Robert Plank 13:44 awesome. And, and what I like about the way that you kind of lay that out is, I mean, I'm not even really sure how to how to really explain this, but, um, but as you said earlier, software is is hard, right? And, and even just demonstrating software in such a way that, you know, says all the stuff that you want to say, but also kind of gets the point really quickly, and is also easy to follow. I mean, kind of tricky. And definitely, I've done some webinars where I would be demonstrating a piece of software, and it's like Murphy's law always seems to kick in, like, if I'm showing kind of webinar, Facebook is down for like, that one hour, right? If Twitter's broken, that's when I'm doing a webinar for Twitter. So I really like that you can have basically the hard stuff already queued up, have that demo already kind of just playing every single time. And then that way you don't have to force yourself to go through clicking stuff and logging in and getting stressed out if something's gonna load. Just play the demo and then kind of hop on after. And so, you know, when you were kind of laying out that, uh, you know, talking about, like, a little bit about, like your structure in the demo, and, you know, like, just making sure everything goes smoothly, have you seen like any webinar mistakes? Or have you seen like, if someone you know is is new to webinars or is kind of awkward with them, like, just, like some just common mistakes that, if people knew. Going in about webinars, they go way better, way more smoothly.

Omar Zenhom 15:04 That's a good question. I think that the thing I recommend that everybody does for their first webinar is to just have an open Q and A A lot of us, we get really overwhelmed with starting anything new, whatever, either you're picking up a new exercise program or whatever a new diet. The point is, is that you don't want to go in and do everything at once. So if you say to yourself, my first webinar is going to be like this interactive workshop where I'm on camera, off camera, I'm taking questions and moving through slides, and I'm going to share my screen and all this stuff. You might get a little overwhelmed. You might, you know, get a little flustered, or maybe you're not used to the software you're using, or whatever it is. But the point is, is that the hardest thing about doing a webinar is just doing your first webinar. So just get that out of the way first. And the best way to do that is just to have an open Q and A you just you can find out what are some things people are struggling with in your market. You can email your list, or you can put it up on social media, say, Hey, what are your biggest pain points when it comes to your golf game? If you're a golf expert, and you know, you might get some answers. Like, you know, my putting game needs work. You know, you know, I'm not so good at driving, whatever it is. And then you could just choose a topic like, you know how to, you know how to cut your game by five strokes by improving your putting and even. And it's just an open Q and A about putting in this in this webinar. And you can just present it to the crowd and and you just show up. And you just show up. You say, Hey guys, you know, I want to, you know, focus on this topic. Any questions you guys have on this topic, please pop them in if you want to. You can also, you know, ask people to ask questions ahead of time. You can send an email out to the registrants that have already registered like the day before, and say, Hey, I'd love to take your questions now and we'll set them up so those questions get answered first at the beginning of the webinar and and then all the other questions can be asked as well during the live session. So I love doing this as a first webinar, because it just allows you to get comfortable with your crowd. Get comfortable with you doing a webinar, and it's great, great, r, d, it's great way to find out what people are asking, what are their pain points? What are they struggling with, and, and possible, you know, future topics for your next webinar. You know some things will come out of that webinar. And with webinar ninja, we save all your questions so that way you can refer back to him later on in your system, so you can see all the questions that were asked and, and you can jot those down and and use them for for for any kind of material you can use for next webinar. You can create a blog post out of it. You can do a podcast episode about it. So I love just encouraging people do a Q A your first webinar. After that, you can structure something with PowerPoint if you want to do that later on or or be on camera. But I think Q A is a good way to start awesome.

Robert Plank 17:39 It makes perfect sense to me. And as you were explaining this, like, the analogy that popped into my head was, was losing weight, right? If someone says, oh my gosh, I'm super overweight, I have to, like, work out a bunch and, like, the the tendency is to just overdo it, right? Like, oh, I'm gonna buy gym clothes. I'm gonna buy it gym membership, I'm gonna get all this powder. And then what happens? They get overloaded, and if only they just said, I'm just going to take a walk around the block today and just have my first initial stab at it, and just keep it simple, and just do this one quick thing, then, then it won't be such an ordeal, and the next time, I'll be motivated to kind of do the next thing. And that's kind of what I heard from you, as you were saying, just, you know, keep it simple. Know, where some of the buttons are. You don't have to get it right. Do that first webinar, have that open Q and A, ask some questions ahead of time, just to answer questions. And, I mean, that's a pretty powerful reminder in general, just that, you know, like, like, you made webinar ninja because you're solving a problem that, you know, other webinar platforms out there are maybe not quite the right fit or difficult to use, or don't have any kind of feature. So you were solving a problem. You just, you didn't just say, Oh, well, I feel like making some webinar software. You like you said, you scratch your own kind of itch. So really good advice there. And so if someone is running their first webinar, or their first couple of webinars, what are your what's your advice on someone sort of getting that confidence to to actually do it? Because I know that, I'm sure that that you've seen stuff like this, whenever I, like, recommend to, like, a coaching client or someone like that, to run a webinar, there's always this hesitation that they're like, oh, it's like, it's public speaking. I'm gonna feel stupid. So, I mean, what are your thoughts on if someone has sort of those butterflies in this their stomach about doing webinars?

Omar Zenhom 19:19 That's a solid question, solid concern, you know, and I'm going to be straight up about it. They, they are right, but it's, it's not that, that serious, meaning that it is public speaking. You are speaking in front of a crowd, but I would call it public speaking light, you know, because you are in your jammies, in some regards, or, you know, in the comfort of your home, you're not physically, you know, speaking to 1000s of people, you know, it's all kind of done virtually, via the internet. So yes, you do need to put in the work, though, as if it was live, as if you were on stage at a conference. Because. That's going to give you the confidence. You know, one of the greatest, one of the better books I read this last year was Total Recall by honor of his autobiography, and he talks about reps, reps, reps, which means that, like when you put in the rep, so when you put in the time, the practice, or in this case, the rehearsal of your your actual webinar, you're going to feel confident. You're gonna feel confident. You're gonna feel better about it because you've been there before. You've seen this before. It's kind of like driving, you know, like if you've been driving for, you know, 10 years, you know, you don't actually physically think about every single step. You don't put it in reverse and look back, and you just kind of do it naturally, you know. So the same thing goes with webinars, you know. You just have to actually run through it before you do your first couple webinars. So, you know, I still do this, and I've done over 500 webinars, you know, where before the actual webinar, and you know, the day before, maybe an hour before, I'll go through my slides, I will say them out loud, as if I'm presenting. You know, I will rehearse, just like I would rehearse for a public speech. And a lot of people, they're either one side of the spectrum or the other, where they say, you know, I'm nervous wreck. I don't know if I'm going to be able to do this and and this really helps, because it allows them to, you know, be able to calm down and get it out of their system and not say it for the first time in front of people. You want to say these things beforehand, right? So you can, you know, perfect its delivery. Excuse me. So the other side of the spectrum where people are overconfident, they're like, I know my stuff. I'm an expert, you know? I'm gonna be fine, you know? And I keep reminding people that say that it's not about you knowing your stuff. Yes, you know your stuff. It's about how do you know how to deliver it? Delivery is really what we're rehearsing here. We're now rehearsing the content. The content is something that you should know, because this is what you're talking about, right? Because the content is already done. You already put the slides together, but you really need what you really need to focus on is the delivery, and that's what really makes a great presenter, a great teacher. When you think back when you were a kid, why did you enjoy certain teachers? Because their delivery was dynamic, because his delivery was friendly and encouraging and engaging. So that's what you're practicing. That's what you're rehearsing before you actually get on the webinar, is, how am I going to deliver that joke or that story, or that antidote, or, or, or how am I going to transition from this slide to another? And it's okay to have fun with it. It's okay for you to just honestly tell people at the start of the webinar, Hey guys, I'm new to this webinar thing, if I make a few mistakes, you know, that's okay. Cheer me on in the chat. Just say, Go Omar, you know. And I encourage people just to be honest with the situation. And it just brings, it brings, you know, the whole stress and attention down a little bit, and it gets everybody on side, people a little bit more forgiving when they understand that, hey, this person's really trying, and they're, you know, they're being upfront about it. So one, I definitely would recommend, you know, rehearsing going through your slides beforehand a couple times at least. I like to do that, especially if this is new material and you haven't delivered it before. And then two, you know, be honest with your crowd, let them know what's going on. I like to kind of say at the start of a webinar, you know, this is what we're gonna be covering today's webinar. Here are our agenda items. This is what we're going to be, you know, having fun with and and there's just mentioning, sometimes I do a new webinar, a new topic. Like, I like to have three or four topics that I stick to, but sometimes I change them up. I like, I like to introduce new topics. And if I'm doing a new topic, I say, Hey guys, this is the first time I'm doing this webinar live. You know, if I make mistakes, you know, please forgive me. You know, you know, you guys are the lucky ones. You get to see this for the first time, and, and, and just see it as a positive, you know. And those are the things I would recommend, awesome.

Robert Plank 23:30 And there's so much good stuff in there. And I think that, you know, it's making, it's, it's reminding me of a lot of important things, and it's also reminding me of, you know, like some of the struggles that I used to have, because I remember that I used to be super afraid of talking, and then I would see people, sort of, I don't want to say, like, past me, but I'd be like, Oh, that person's getting a stage slot. That person's getting a stage slot. And I realized, well, I kind of have to up my game and and, you know, make, make myself do these webinars, because that's sort of the bridge to the stage speaking thing and not getting passed over. And as far as, like the repetitions and the run through, I've totally dealt with that as well. And especially if I'm creating a new webinar presentation, the same as you said, if you're kind of going off in a new topic or presenting on the presentation you don't normally have, then I definitely kind of run through it for a bunch of reasons, like you said, to get rid, get rid of that sort of nervousness, and then also kind of realize, well, is this making sense? Like I have all this information to say, and is it, is it landing properly? Is it, you know, making sense? Is it simple? Should a slide be kind of in a different spot in the slide deck? Should I delete stuff? Should I add stuff? Should I repeat stuff. I mean, I could totally kind of think about that, and even that whole authenticity piece that took me, like, years and years to learn, and I still have to sometimes remind myself that I don't have to edit out my ums, I don't have to say things quite the right way, because I'd rather be kind of authentic and then get it out the right way. That. First time, and then kind of move on, because, you know, that'll be more relatable, and that'll be easier to understand it, and all kinds of good stuff there. And so, you know, I don't want to go too far over time here. I don't want to, you know, take up your whole day, but I'm curious about sort of the future of webinar ninja or and like, what kind of like cutting edge features or like stuff has you excited, or maybe even features that are going kind of unused by a lot of people. So like, what sort of like, I don't know, like, just really, like, like, fancy stuff with webinars, are people missing out on

Omar Zenhom 25:32 that's a tough question, Robert, because, you know, we're actually releasing a brand new update webinar ninja, 5.0 we are launching to the public. Our users will have access early on, but our will be open to the public meaning new users can can see the 5.0 update on June 20, and it's it's a completely new, re engineered software. We've been working on this for over 16 months now, and there's a lot that is going to be released on that day, and I would love to share some of that stuff with you, but right now, we are kind of keeping a tight lid on it, because we want to have a little bit of an element of surprise, because it is a competitive space in webinars, and we want to make sure that we're a little ahead of the game. But I do say I want to talk about what are some things we're going to be doing, and not really talk about the specifics. So there are four areas that we're really going to be focusing on with this update, and these are areas that we've heard from our own users, from own webinar hosts. We've surveyed over 10,000 people. We have like a little over 11,000 users now, and they all kind of came back with this feedback. And the four areas are really going to focus on is one is just a delightful experience, improving the experience even beyond where it is today, where they're just really loving to use the software, where they just enjoy it. I look at the software that I use for my business, or whatever I use, and the stuff that I really enjoy is the stuff I use, is stuff that I really just love the UI. I love the way it uses, the way it interacts with me, how I don't need to even go to the support tutorials, because it's so intuitive. So that's the kind of software. We're going to be releasing, a completely new UI that's really going to help people just forget about the tech and just focus on the content. The second thing that we're really going to be focusing on is just making your webinars better. There's not a lot of software. In fact, there aren't any softwares out there that focus on that. Like, they're just, here's a tool they don't really think about. Like, How could our tool make your webinar better? Make the experience better for both the attendees and the host. You know, one of the things that I really think is outdated and that we're going to be changing with this update is, I think it's kind of silly that every time somebody has to register for a webinar, they have to give their name and email address every single time, like I just registered for this webinar or registered for this host. Why is that? So we're fixing that actually, and we're actually going to change the way people register for webinars, where they just register once, and after that, you know, they're in the system, and they don't have to do that over and over again, which is something that, you know, a lot of us kind of overlook, and that makes a huge difference in terms of conversions. If it makes it easier for people to register. They're gonna register, right? If it's another form they have to fill. People have to fill out forms all day long on the internet. You know? Then it's a little bit of a deterrent. And we also also increase the ability for people to have more interaction on their webinars. We're releasing a new feature where it allows people to upload their slides right to webinar ninjas. They don't have to share their screen. It's just going to be right there in the cloud. And they can just navigate right inside the, you know, the host area, which is going to be a lot of fun, a lot of different interactions when it comes to setting offers and calls to actions and polls. And so we're really going to be upping our game in that area. And then lastly, I said, I mean, there's two more. So I said 3f, four. So the second, the last one, is, we have really invested in our infrastructure, because it's great to have all these great features and interaction. But you really want something that's not going to fail you. That's really what you want. You want a reliable software. Most people don't get into webinars because they're afraid they might crash on them or whatever. And most webinar software out there, even some of the big names, you know, they rely on another service, a telecom service, to run their live broadcast. You know, the video streaming so and the problem with that is that when you rely on other person, and we know this firsthand, we rely on other company, you're kind of restricted to the technology they have. You're restricted to the packages they give you, like you know, there's going to be this kind of quality and no more than that, because we have to serve other people on the server. So for us, what we decided to do is that we wanted to create our own media server infrastructure. So we're going to own the whole infrastructure we've created this over. Last few months, and that way people can scale their webinars as much as they do, and then we can offer a better service, meaning you can have HD webinars that are recorded in HD, that are high quality audio, that are that has we brought our latency down to less than a second? So if you say something, people hear instantly and be able to reply in the chat. So the technology and the security and the reliability behind webinar Ninja is is going to be state of the art, and we can't wait for that release. And I've had the privilege to, you know, play around with with 5.0 and do some testing with our team. And it's, it's been a lot of fun. And then lastly, one of the biggest pain points people have is attendees. Like, I want more attendees. How do I get more attendees? How do I market my webinar? And I don't want to give too many things away, but we will be releasing a built in feature that helps you market your webinars for you and get you more attendees by having a webinar on webinar ninja. So we're really excited about that and releasing webinar engine, 5.0 awesome, lots

Robert Plank 31:03 of exciting stuff. And I can, I can totally relate to just using some of these webinar platforms that like, like, we said like, they're not, they're not bad, but they're kind of either for the masses, or maybe they've been sort of slow to add features. Is because they have, you know, this whole user base, or the features they add are not specifically devoted to US marketers, us people who are, you know, trying to pitch something or trying to make a course. And I really like that, just like the way that you explain some of that stuff, and especially because it's really important to have just have it and be an easy experience for you, and easy to find stuff and do the stuff you want. Because if you're live on a webinar, I mean, there's not a lot of time I don't have. I can't stop the webinar for five minutes to figure out how to run a poll. And also on some of these webinar platforms. Like, a big frustration that I had when running webinars is I would have always loved the ability to push a URL to someone, like, if someone was on a webinar of mine, I like it to just, you know, be able to like, you know, make their browser just pop open a new window, as opposed to, like, you know, typing a thing in the chat box or telling them to type something in. And so, so I appreciate that you guys are always kind of innovating and always adding new stuff, especially for us marketers. And so we're sort of running out of time here, but I want to make sure that everyone knows where to get webinar ninja and where they can expect there, and the price point and and all that kind of stuff. So where should people go after listening to our talk today, and what should they do once they get to your website?

Omar Zenhom 32:29 So there's a couple things. If you're brand new to webinars and you and you want to learn a little bit more, and you want to learn how to start your first webinar, or create and run your first webinar. We have a great free course called The Ultimate webinar course. It's the most popular webinar course on the internet, and it is free. You can just go to webinar ninja.co/course and there you can opt in. It's a seven part course. It's a video course, as well as some cheat sheets, a little downloadable cheat sheet, so you can have it handy with you when you run your first webinar. If you're ready to dive in, you can just head on over to webinarneja.co and and get started. We have plans as low as $45 a month. So even if you just want to go on a monthly basis, we have that option, and you save a little bit more money. If you save 20% if you go annual, if you like to go with an annual plan. But I highly recommend you just check out the course first, just so you can get an idea. Get head around what we're all about. You know, we really believe, and we try encourage our webinars, our webinar hosts, to understand that. You know, it's not your job to make somebody buy like I can't convince anybody to buy anything. You know, you have to make that decision yourself. My job is to educate you, and I just and to make sure that you understand what we're all about. So if we are a good fit, that you'd come back to me when you are ready. So that's, that's kind of my philosophy, and that's kind of like what I like to teach our webinar hosts as well, that when you're on your webinar and you're trying to talk about your product or your service or what you're selling, you know, have that mindset like, Hey, I can't force anybody to buy, but my job is to educate. So when they are ready to buy, they're not going to be shopping around. They're going to come back to me, because they've built that trust and rapport and they know that we're a good fit.

Robert Plank 34:11 Awesome. Lots of good stuff here. So everyone should go to webinar ninja.co, forward slash course, to get that, that free course. And then once you're ready for webinar ninja, go to just webinar ninja.co. And I'm looking at the pricing page right now. Omar and man, tons of features, tons of cool stuff. I'm blown away. And, you know, my thought process with this whole webinar thing is just that, you know, I'm always looking for for how I can kind of go the extra mile, and how I can, you know, do 10% more of what everyone else is doing, because a lot of other people are just, you know, hiding behind a keyboard, or maybe running, you know, one webinar in their whole lifetime, or one webinar per year. And I'm always looking for ways to, kind of, you know, do a little bit more, get the edge, and even sort of, like you were saying they're, like, educate people, so that way you don't have to, you know, work so dang hard. And start from. Scratch every time you want to make a sale, why not put yourself out there? Run these webinars, share some cool stuff, answer some questions, solve some problems, and that way those marketing activities you do, kind of build and build and snowball, as opposed to everyone else who's just really struggling. So webinars, I believe, are the way to get ahead, the way to kind of get yourself more out there. And as you said, I mean a good way to figure out what your customers want to have that bridge to have more speaking gigs and just to kind of have fun and do more cool stuff and kind of answer questions and run polls and replay stuff in and add count on timers to figure out your conversions. I mean, lots of fun stuff, and a great way to get noticed and get more traffic and more sales and all and all that other good stuff and customer retention and everything that goes along with it. So everyone go to webinar ninja.co. Forward slash course. And thanks so much. Omar for inventing webinar ninja, for updating webinar ninja to this version 5.0 and for hopping on the show today and sharing some of your webinar wisdom

Omar Zenhom 36:00 with us. Thanks, Robert. I appreciate it, and thanks everybody for listening. Check out

Robert Plank 36:05 the latest episodes of our podcast on the web at Robert plank.com and subscribe to us on iTunes at Robert plank.com/itunes you.