519: LinkedIn on Crack: Develop Authority, Network Powerfully, Find Your Voice, and Land Speaking Gigs with JD Gershbein

As a social business psychologist, keynote speaker, and broadcast media personality, JD Gershbein has gained widespread recognition as a thought leader in the areas of personal branding, social networking, and social entrepreneurship. Since 2006, he has inspired opportunity-oriented individuals and companies to harness the power of the online media to elevate their profiles, build enlightened communities, and win new business.
JD is considered one of the world's top LinkedIn strategists and a pioneer in the design and delivery of LinkedIn educational programs. He has been featured on FOX TV News, WGN TV News, CBS News, and WGN Radio, and is also a contributing writer for The Huffington Post and Forbes. He is also the architect of his own new media platform, The Big Banter with JD Gershbein, which encompasses a web-based TV show, a podcast, and the staging of exclusive live learning events.
Quotes:
“LinkedIn is what's called a meritocracy. A meritocracy is something that is only achieved through work.” – JD Gershbein
“Self-confidence is our most precious commodity when it comes to ourselves, our persona, and who we are and want to be in the real world.” – JD Gershbein
“If you believe it will work, then it will. If you believe that the people sending you invitations to connect are legitimate and conscientious, they turn out to be good.” – JD Gershbein
Takeaways:
04:40 LinkedIn is the primary platform for professionals to advance business and career goals.
12:20 Posting on social media is about creating community and sharing insights, not just self-promotion.
17:30 Success on LinkedIn comes from working consistently and finding your unique voice.
20:49 There's no exact master plan for social media success; progress is individual and incremental.
24:30 Eliminating negative language and maintaining a positive mindset is crucial for online networking.
Resources
- JD Gershbein (Official Site)
- Owlish Communications: Command Your Brand (Website)
- JD Gershbein (LinkedIn)
- JD Gershbein (Twitter)
Podcast: Play in new window | Download (Duration: 33:21 — 30.6MB) | Embed
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Filed in: Archive 3: 2018-2020 • Interview • Podcast • Social Marketing