521: Build, Then Hire: Get Messy Early, Delegate, Invest Ahead of Your Business, and Find Future Clients with Leslie Hassler
After creating, losing and rebuilding her own businesses, Leslie Hassler of Your Biz Rules now guides women business owners to bounce back from burn out, reignite growth in their businesses, and rekindle their passion for their business.
With Leslie’s ability to simplify the complex process of building a business, you’ll make more progress working with Leslie than you ever did on your own. The strategies and techniques that her clients implement creates 30% to 200% growth – not just this year, but year after year.
Leslie is the host of Coaching From The Carpool and appears on the Top 100 Business Coaching Blogs on the Web debuting at #41. She recently launched her first book First This, Then That: The Rules To Getting Growth Right In Your Service Based Business and is here to talk about delegating on Upwork, Fiverr, and locally -- so that you can get messy early, avoid reactive decision making, and think ahead in your business.
Quotes:
“The job of an entrepreneur is not to do the work but to ensure the work gets done.” – Leslie Hassler
“We have to be wise owls in our business. We must ensure we're paying attention to what's happening so we can make strategic decisions about our future.” – Leslie Hassler
“You have to get to a point where you know how to delegate, but you don't abdicate.” – Leslie Hassler
Takeaways:
04:40 Getting messy early is crucial for finding your business's unique approach and secret sauce.
12:30 Delegating tasks isn't about sitting back, but about creating space to grow and focus on high-impact business activities.
19:20 Not all outsourcing platforms are the same: Fiverr works for simple tasks, Upwork for more complex projects, and local partners for strategic initiatives.
22:10 The entrepreneur's job is to ensure work gets done, not to do all the work personally.
27:50 Business growth involves cyclical processes of trying things, tracking results, and making strategic adjustments.
Resources
- Your Biz Rules (Official Site)
- Leslie Hassler (LinkedIn)
- First This, Then That (Book)
- Your Biz Rules (Youtube)
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Filed in: Archive 3: 2018-2020 • Interview • Outsourcing • Podcast