897: Omnisend: Take the Shortcut to Revenue Growth From E-Commerce Email Marketing, SMS, and Automation with Greg Zakowicz

Now more than ever, it's hard to get ahead in business. Business owners are very busy trying to get new customers, keep the ones they already have happy, and make sure their product or service is at the level it needs to be to be competitive. When you add in business costs, taxes, and employees who aren't happy, most business owners will admit they're at their wits' end. Email Marketing Automation won't solve all your business problems, but it will make the most important parts of your business much easier and more effective. 

In this episode, Greg Zakowicz talks about his 15 years of experience as a marketer and as the Sr. Ecommerce Expert at Omnisend, an Email and SMS marketing automation platform for e-commerce brands. With his knowledge of email, mobile, and social media marketing, he has helped over 100 direct-to-consumer (DTC) companies around the world, including many from the Internet Retailer Top 1000, increase sales through their email and SMS marketing programs. 

Today, Greg talks about how important it is for small businesses, especially, to use Email and SMS marketing to bring in more customers and boost sales. He talked about some automations that you should start with because they bring in most of a business's money.

Resources

• Omnisend (official site)
• Omnisend on Facebook
• Greg Zakowicz on Linkedin

Podcast: Play in new window | Download (Duration: 24:50 — 34.3MB) | Embed

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Filed in: Archive 4: 2020-2023 • Interview • Podcast