312: Create a Magical Solution, Entertain Your Prospects to Make Sales, and Build a Huge Online Influence with the Ultimate Weight Loss Coach Nagina Abdullah

Nagina Abdullah from Masala Body is a weight loss coach who lost 40 pounds through an interesting weight loss method (replacing sugar and other unhealthy substances with spices such as cinnamon and turmeric). Listen in as she explains her journey to monetize that passion with an online bootcamp and coaching program.

Quotes:                                                                                                                                   

“Weight loss is 80% food, so you don't really need to exercise in the beginning—it just comes off.” – Nagina Abdullah

“Instead of telling people everything, tell them one thing they can do. Simplify it, break it down, and give them one simple thing.” – Nagina Abdullah

“People actually listen when they're paying money for something. They don't listen to free advice as much.” – Nagina Abdullah

Takeaways:

02:02 Simplify complex advice into one actionable step to help people take initial action and build trust.

15:35 Charging premium prices creates client commitment and increases likelihood of achieving desired results.

26:49 Develop multiple income streams while maintaining job stability to reduce financial risk.

30:42 Build genuine media relationships by showing authentic interest in their work, not just seeking personal exposure.

33:47 Continuously refine your business offering based on client feedback and market response.

Resources

Podcast: Play in new window | Download (Duration: 37:11 — 34.0MB) | Embed

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Filed in: Archive 2: 2017 • Interview • Podcast

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