539: Applied Creativity: Tap Into Unlimited Great Ideas on Demand, Change Perspective, Generate Leads and Joint Ventures with Professional Brainstormer Don The Idea Guy
Possessing creative powers beyond those of mere mortals, DON THE IDEA GUY rescues those in need of innovative and engaging ideas through his brainstorm sessions, books, business articles, and website at DonTheIdeaGuy.com.
The Idea Guy and has sold, shared, and traded ideas with companies like Sears-Kenmore, Ford Motor Company, American Airlines, CocaCola, and Kellogg’s.
Don is the author of "100-Whats of Creativity", one-hundred what-if questions designed to spark your creativity and solve your toughest challenges -- and has been described as "the perfect example of a strong and successful brand" by The Tom Peters Company (one of the original business gurus).
The Idea Guy has been interviewed by the New York Times and National Public Radio; featured in Fast Company Magazine and Smart Business News; and has contributed content or been profiled in multiple books on business and marketing.
Quotes:
“If you're serious about wanting to begin something and take it to fruition, you have to get serious about putting it into action.” – Don The Idea Guy
“I come up with a lot of good ideas because I come up with a lot of bad ideas. The trick is to get the bad ideas out just as fast as the good ones to make room for more good ideas.” - Don The Idea Guy
“Don't be afraid to ask. Also, don't call people up and pitch them something; call and share an idea.” - Don The Idea Guy
Takeaways:
04:40 Simple ideas can be powerful when you focus on solving a specific problem quickly.
11:20 Don't let technical details or perfect setup stop you from starting your project.
22:15 Reach out to potential partners by sharing ideas that help them, not just by pitching a sale.
31:30 Capture your ideas immediately when they come, or you'll forget them.
35:50 One good idea can lead to multiple business opportunities across different industries.
Resources
- Don the Idea Guy (Official Site)
- 100 Whats of Creativity (Book)
- Big Yellow Sticky (Newsletter)
Podcast: Play in new window | Download (Duration: 39:54 — 36.6MB) | Embed
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Filed in: Archive 3: 2018-2020 • Creativity • Interview • Motivation • Podcast