Podcast
1400: Stop the Revenue Rollercoaster: How AI Tools Can Skyrocket Your Fractional Business with AI Marketing Advisor John Lawlor
Leaving the structure of a corporate job sounds freeing—until you're alone, trying to explain what you do in a sea of people doing the same thing. Suddenly, you're not just the expert—you’re the brand, the marketer, the salesperson, all at once. The work might be solid, but getting noticed and landing clients starts to feel like a full-time hustle of its own. And the unpredictability—of income, of leads, of what comes next—can hit harder than expected when you're used to knowing where your next paycheck is coming from.
John Lawlor, AI Marketing Advisor and founder of Fractional Planet, helps fractional executives grow their businesses using smart, practical tools. With a diverse background from photography to tech, he now coaches professionals through career shifts and business growth. Today, he shares how AI tools like ChatGPT and Notebook LM can simplify workflows, boost visibility, and support client outreach. He introduces his “visibility flywheel” strategy to help independents stay top-of-mind and build consistent traction. His focus: making solo work smoother, smarter, and more scalable. Stay tuned!
Quotes:
“AI is either going to make things worse for you or better for you, and that is really up to you—especially if you don't put the human in the loop.”
“You can't have an AI book in an hour that's of any quality. It still takes time to do things.”
“If you talk about something different every single day, people don't know where to place you. But if you talk essentially about the same thing and find different angles to it, that's important.”
Resources:
Podcast: Play in new window | Download (Duration: 48:23 — 67.3MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1399: Create the Future: The 5-Step Framework for Confident Business Decision Making with Leadership Success Expert Rick Williams
Running a business often means pretending you’re confident when, deep down, you’re not sure if the next move is genius or a mistake. There’s pressure to decide quickly, but the options feel murky, and everyone’s looking to you for answers. It’s not that leaders don’t care—it’s that there’s rarely a clear sign pointing in the right direction. And that constant guessing game can leave even the most capable people second-guessing everything.
Rick Williams blends a background in physics, leadership, and consulting to help leaders make smarter decisions. He’s the author of the Amazon bestseller Create the Future and reaches nearly 50,000 readers through his leadership newsletter. Today, he shares a five-step framework for confident decision-making—starting with spotting opportunities and ending with clear, strategic action. His approach helps leaders cut through complexity and align choices with long-term goals. Stay tuned!
Quotes:
“You create the future by the decisions you make today, by the choices you make today.”
“Give permission to put crazy ideas on the whiteboard. Give permission to say, “You know, actually, that's worth thinking about.”
“What I'm advocating is that you involve people other than just yourself, so that you also benefit from their experiences, their points of view, and the questions they're asking.”
Resources:
- Rick Williams | Helping Leaders Succeed
- Follow Rick Williams on Facebook
- Connect with Rick Williams on LinkedIn
Podcast: Play in new window | Download (Duration: 32:37 — 45.7MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1398: Exploring Religious Differences: A Critical Analysis of Biblical and Quranic Scriptures with Navy Veteran and Author Charles R. Floyd
It’s easy to feel overwhelmed by religion when so many teachings seem to contradict each other—not just across faiths, but even within the same tradition. You grow up hearing one version of truth, then stumble on verses or stories that shake what you thought was solid. Dig a little deeper, and you start to see how much of religion is shaped by culture, power, and interpretation, not just divine guidance. For some, that confusion becomes curiosity; for others, it sparks the kind of doubt that’s hard to say out loud.
Navy veteran Charles R. Floyd shares insights from his book Truth vs. Chaos, exploring key theological and historical differences between the Bible and the Quran. Drawing from his extensive background in ministry, law, and religious studies, he emphasizes the importance of critical thinking and personal examination in matters of faith. Charles discusses differing views on salvation, divine authority, and scriptural interpretation, encouraging respectful dialogue and deeper understanding of religious foundations. His mission centers on helping individuals navigate complex belief systems with clarity, conviction, and intellectual honesty. Stay tuned!
Quotes:
“I have to first love myself. I have to first have confidence in what I believe. I have to first be clear about what I believe. Then I can present it and love my neighbor.”
“It's time the world started doing a little bit of critical thinking. Get away from listening to the pundits, listening to the talking heads, and start thinking on your own.”
“If I never sell a book, the book is there for posterity. If they want to see it, it's there. I'm not here to defend anything; I'm just here to present facts.”
Resources:
- Discover Charles R. Floyd’s inspiring journey—Navy veteran, project manager, and author.
- Follow Charles R. Floyd on Facebook
Podcast: Play in new window | Download (Duration: 22:51 — 32.3MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1397: From Domestic Violence Survivor to Social Entrepreneur: Transformative Journey of Empowerment, Advocacy, and Resilience with Award-Winning Documentarian and Entrepreneur Sola Adenekan
For many survivors, leaving isn’t just about walking away—it’s about risking safety, stability, and even the roof over their heads. People often ask, “Why don’t they just leave?” without realizing how tangled the reality is: money, fear, kids, isolation. The abuse doesn’t always look like bruises; sometimes it’s control so deep it seeps into every part of a person’s life. And when every option feels like a loss, staying can seem like the only thing that makes any kind of sense.
Sola Adenekan, award-winning documentarian and entrepreneur, shares how surviving domestic violence led her to launch Misiones Body Care, a business that empowers other survivors. She also ta;lsabout her work as a Housing Commissioner and filmmaker, using storytelling to spotlight injustice and drive change. Her award-winning film "Whistleblowers" reflects her commitment to truth and accountability. Through advocacy and art, Sola pushes for policy reforms and safe housing for abuse survivors. Her mission is rooted in healing, justice, and self-reliance. Stay tuned!
Quotes:
“The experience does not define the soul; rather, the soul defines the experience.”
“Oftentimes, survivors leave with nothing and are forced to rebuild their lives, but starting from scratch with nothing is a monumental task.”
“Entrepreneurism, for me, was my escape—to be able to gain my independence back.”
Resources:
- Vegan Body and Lip Care That Supports Domestic Violence Surivors | Misiones BodyCare
- Connect with Sola Adenekan on LinkedIn
Podcast: Play in new window | Download (Duration: 32:02 — 44.8MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1396: Product Tranquility: The Brutal Truth About Freemium Models That Kill B2B Software Startups with Chief Pricing Officer Dan Balcauski
A lot of SaaS founders start with freemium because it feels like the easiest way to get users in the door—but then those users never really convert. You end up with a bloated free tier, server costs piling up, and barely enough paying customers to keep things going. It’s like giving away your best stuff and hoping someone eventually offers to pay for it. And the worst part is, by the time you realize what’s happening, it’s already eating into your runway.
Dan Balcauski, founder and Chief Pricing Officer of Product Tranquility, helps B2B SaaS companies fine-tune pricing to drive real growth. Today, he explains why freemium often fails in B2B, especially when customer value isn’t clearly defined. He shares how subscription models have matured and why pricing needs to reflect what users actually care about. His focus: use value-based metrics to build smarter, more profitable product strategies. Stay tuned!
Quotes:
“If you don't really understand how you're charging customers or haven't thought it through well, you're missing the highest leverage opportunities.”
“I would spend most of my time on what the price tag goes on, and little time on what number goes on the price tag.”
“Value, like beauty, is in the eye of the beholder. We need to understand it's not what we think; it's what those customers think, whom we're actually trying to sell this to.”
Resources:
Podcast: Play in new window | Download (Duration: 35:33 — 49.7MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1395: Zappi: How Multinational Companies Adapt and Succeed with Global Brand Strategist Nataly Kelly
Growing a brand across borders sounds exciting until you realize how easy it is to get it wrong. What clicks with one audience might feel tone-deaf or confusing somewhere else, and it’s not just about language—it’s about values, habits, even colors and timing. Big names like Nike and Starbucks didn’t just push the same message everywhere—they listened, adapted, and blended in without losing who they are. When companies miss that step, even the best ideas can flop, not because they weren’t good, but because they didn’t fit.
Nataly Kelly is the CMO at Zappi and a global brand strategist with deep roots in tech and cross-cultural marketing. Today, she breaks down how top brands like Nike and Kit Kat tailor their messaging worldwide without losing their identity. She emphasizes the need for clear goals, personal branding, and adapting to an AI-driven market. Nataly also shares tips on navigating big career shifts with purpose and resilience. Her message: success comes from blending global vision with local insight. Stay tuned!
Quotes:
“Building global teams is a big part of building a global brand. So hiring—and everything around hiring great people and building a team—is really the secret to success in any business, especially global business.”
“Whenever things get tough, whether it's a people problem or a budget problem, it always helps to zoom out and ask, ‘Okay, where are we headed, and what's the most important thing we need to do?’”
“It's okay to set the bar a little lower, as long as the focus is on progress.”
Resources:
- Born to Be Global | Nataly Kelly
- Create winning products with connected insights | Zappi
- Follow Nataly Kelly on Facebook
- Connect with Nataly Kelly on LinkedIn
Podcast: Play in new window | Download (Duration: 28:23 — 39.8MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1394: Unbreakable Confidence: Break Free from Self-Doubt and Reclaim Your Conviction with Professional Counselor and Bestselling Author Julie Adcock
There’s a certain heaviness that comes with always second-guessing yourself, especially when the people around you make that doubt feel justified. It’s not always obvious at first—sometimes it looks like staying quiet, putting others first, or brushing off your own needs. Over time, that pattern starts to feel normal, like maybe you really are the problem. But deep down, there’s often a quiet part of you that knows it’s not about who you are, but what you’ve been made to believe.
Julie Adcock is a licensed counselor and author of Unbreakable Confidence, helping people overcome self-doubt and embrace their inner strength. With over 30 years of experience, she blends therapy with spiritual insight to guide personal growth. Today, she talks about how fear, boundaries, and self-worth shape our relationships and choices. She shares tools for building confidence and turning past challenges into lessons. Her core message: believe in your value and live with bold self-respect. Stay tuned!
Quotes:
“Find that relationship with God. If you don't know how, talk to someone who does and find the help you need. You don't have to live this way. Life is short. We're only given one life, and you're capable of so much if you have that confidence.”
“People fear taking action and making changes, especially when it comes to setting boundaries for what they will and won't accept. Setting boundaries is hard because people often don't want to respect them, and they also resist change.”
“Every relationship is a negotiation. You know how you feel—you don't necessarily know how the other person feels.”
Resources:
- Julie Adcock | Unbreakable Confidence
- Follow Julie Adcock on Facebook
- Connect with Julie Adcock on LinkedIn
Podcast: Play in new window | Download (Duration: 27:13 — 38.3MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1393: Rise 25: Build Killer Business Relationships Through Strategic Podcasting with Entrepreneur and Podcast Producer John Corcoran
It’s easy to get caught up in the podcasting grind—churning out episodes, tweaking gear, tracking downloads—only to wonder if any of it’s actually moving the needle. For a lot of entrepreneurs, it becomes just another thing on the to-do list instead of something that drives real connections. The frustrating part is knowing your message has value, but feeling like it’s just floating out there with no direction. What’s often missing isn’t content—it’s clarity on what you really want it to do for you.
John Corcoran is a former lawyer turned podcasting strategist and co-founder of Rise25, helping B2B companies use podcasts to grow their client base. With experience writing speeches at the White House and hosting 2,000+ interviews, he’s built a career on connection. Today, he explains how podcasts can drive real business growth by building relationships, not just content. He shares his “Dream 200” method—targeting ideal guests who can become clients or key partners. His focus: use podcasting as a smart, strategic networking tool. Stay tuned!
Quotes:
“If someone held a gun to my head and said, ‘Your website or your podcast?’ I would say, ‘Take my website.’ I will keep my podcast, because a website is basically a glossy brochure on the internet, and the podcast is a tool for building relationships.”
“Business is about who you know. A podcast is a tool for knowing more people, knowing them in a deeper way—getting to know people you don't know right now, who are busy, who are successful, and who aren't going to carve out time for a get-to-know-you call, but will spend time for a podcast.”
“In an era where we can't tell what is real from what is fake, authenticity will be the new currency.”
Resources:
- john@rise25.com
- The Rise25 ‘Dream 200’ strategy connects you to your ideal clients.
- Follow John Corcoran on Facebook
- Connect with John Corcoran on LinkedIn
Podcast: Play in new window | Download (Duration: 33:46 — 47.2MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1392: Veracity Agency: Get Media Attention Without Hiring a Massive PR Team with Public Relations Expert Amy Rosenberg
Most small businesses and nonprofits don’t lack passion or effort—they just get buried under strategies that sound good on paper but never seem to pay off. You try social posts, emails, ads, maybe even hire someone, and still feel like no one’s really seeing what you do. It’s frustrating, especially when you know your work matters but the spotlight keeps missing you. Sometimes it feels like you’re shouting into the void, just hoping something finally sticks.
Amy Rosenberg is a PR expert and founder of Veracity Agency, known for helping mid-sized companies grow their visibility. She’s the author of A Modern Guide to PR and A Practical Guide to Public Relations, and was named PR Woman of the Year. Today, she breaks down how PR, SEO, and AI work together to boost credibility and reach. Her strategy: use monthly content themes, podcast pitching, and third-party validation to build trust and rank better online. Simple, effective, and tailored for real-world impact. Stay tuned!
Quotes:
“I don't want to say that PR is the solution to marketing and all your problems. But when we think things are too hard or overcomplicate them, we just don't do them.”
“Try to think about how you're going to make it interesting to other people—whether that's your audience, offering advice, tying into trends, talking about trends, or using external statistics to discuss topics. Not your own research, but others', and compiling that into a blog post.”
“You already are where you need to be. If we think about things that way, instead of always focusing on the future, and just focus on the now—realizing that what we're doing today will help us in the future—it’s empowering, especially for our younger professionals.”
Resources:
- Modern Mothership by Amy Rosenberg
- PR That Works Smarter | Veracity
- Follow Amy Rosenberg on Facebook
- Connect with Amy Rosenberg on LinkedIn
Podcast: Play in new window | Download (Duration: 31:34 — 44.2MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
1391: Healing Codes to Enlightenment: Break Free from Toxic Mindsets and Rewrite Your Life Story with Life Coach Jill Nypower
There comes a point where you look around and barely recognize the life you’re living—it’s like you’re going through the motions in someone else’s story. You stay in situations that drain you, not because you want to, but because it’s familiar, even when it hurts. That quiet ache of “this isn’t it” lingers in the background, and pretending everything’s fine just adds to the weight. It’s not about chasing perfection—it’s just about finally feeling like you’re allowed to be yourself without apology.
Jill Nypower is a life coach, author, and single mom helping people overcome fear, scarcity, and self-doubt. She’s written three books and shares her message through a podcast and YouTube channel. Today, she talks about the power of meditation, self-talk, and setting strong boundaries. Her story highlights the shift from fear to love and the importance of living authentically. Her message: real change starts within. Stay tuned!
Quotes:
“The kingdom of heaven is within you. When you take time to slow down, ground yourself, meditate, and get into your heart, then you can quiet the mind.”
“Instead of choosing fear, I choose love. Instead of choosing survival, I choose thriving.”
“Create healthy boundaries. Don't let people come into your energy space and make you feel bad.”
Resources:
- jillnypower@gmail.com
- Follow Jill Nypower on Instagram
- Subscribe to Jill Nypower on YouTube
- Jill Nypower Website
- Follow Jill Nypower on Facebook
Podcast: Play in new window | Download (Duration: 36:29 — 51.0MB) | Embed
Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS
