080: A Day in the Life of Successful Internet Marketer Robert Plank

Robert Plank 0:00 Robert Plank Show, Episode 80 A Day in the Life of successful internet marketer Robert Plank. This is the Robert Plank show. This is the internet marketing radio program where we talk about building your own business from home. And I think that in your case, that's going to involve, or maybe it already does involve membership sites, webinars, list building traffic, sales, letters, blogs and more. And we show you how to do all that, how to have that whole complete system at income machine.com, and talking about WordPress and websites and all that. That's all good, but I know that when I was trying to manage, not very well, but trying to manage a day job, plus building up this internet marketing thing on the side. I always wondered, and I always had my own ideas about what successful people did, from waking up in the morning into falling asleep at night. And I kind of alternated between thinking, well, they go to a big office, they have their big team, they draw on the whiteboard, they work till 10 o'clock in the evening, and they're proud of it. And you know what? You don't have to have that. You don't have to have 2050, employees. And I think that, well, okay, first of all, I think that the majority of internet marketers are struggling, and a lot of them are in denial or lying. Hate to say it true, though they're in denial or lying about how well things are, and they're looking for any excuse to get distracted or to throw away all their websites in the trash, right? And then there are a small number of successful internet marketers who are doing great, but they don't work as hard as you think, and I don't think that they even have as fancy of tools and a setup as you think, either. So for example, my house is a good chunk paid off. I've never had a car payment. When I buy a car, I just pay it all outright. So I live below my means, and I don't, you know, believe in having, like, a Rolls Royce or anything fancy, or a multi million dollar home. My goal right now is to finish paying off that home. But I don't have a fancy office setup either. I'm looking over and like, I live in a four bedroom home, and one of those rooms is my office. Another one is the girlfriend's office. We have the master bedroom, cat's bedroom. And on my office wall, I used to have like a green sheet, and I still have some real fancy lights for a camera set up. But there, it's not super fancy. And computer wise, I usually use we use one of those all in one PCs, where it kind of looks like iMac, only it's black and it runs Windows. And to be honest, the jack in the back, where I plug in a second monitor, broke the other day, so I'm actually recording this podcast, stuck in one monitor. And I definitely, I don't believe in having, you know, four or five monitors, or having a TV going in the background, no one to any of that stuff. But if you're stuck on just one monitor, you're definitely going to have some kind of tunnel vision. It's really, it's it's real tough to see a web page, click over into a new tab, edit some stuff, refresh, switch back. It's a lot more convenient to have that second monitor set up, and you don't even need any anything fancy. If there's a place for a monitor to plug in on the back of your computer, go get a $100 monitor, and that's good enough. So and I'm talking to you on a desk that I've had for 10 years, I'm talking to you on a $25 headset, and I've got a piece of paper in front of me and a pen, but it's not like a $300 Mont block fountain pen, just a regular pen. So saying all that, I make really, really good living online. I'm reluctant to share exact numbers with you, but I have been free of a day job as of the month that we're creating this podcast for seven years. So for seven years I've been completely, completely making money from internet marketing. And the reason why I don't want to share exact numbers is because marketers always play all kinds of games, right? They say, Well, I have, I make $200,000 a month. And what you realize is that, well, their best month was two years ago, which was 200,000 only. They only kept 10% of it. So really they're making 20 grand a year. And there's lots of marketers play games like that. So I don't want to play games like that, but we've had some really, really good months. I've had months where I hardly do anything and make a bunch of money. I usually every day I wake up and a bunch of money has rolled in from recurring payments for our membership sites such as double agent marketing membership cube and then for low ticket plugins people buy, like WP import, backup creator, paper template. Genius stuff like that. So what I mean numbers aside, the two most important things as we're getting rocking and rolling in today's training, two most important things are, first of all, to live below your means. So you don't want to get super in debt. You don't want to only owe 5% off your house. You need to have money in the bank, money in the savings account, the retirement account, enough money to pay taxes, all that good stuff, live below your means. And the other thing is that it's important to have some, any amount of money coming in right now, whatever your age is, whatever your economic situation is, even if you have some money coming in from, I don't know, like a day job, or from retirement or from a spouse, you need to pull your own weight, and you need to hope for the best, plan for the worst, and make a lot more money than you need to hang on to. I used to think three grand a month was enough when I was in college, when I was a kid, I was totaling up what I would pay for rent and to keep a car up to date insurances and, I mean, once you have a family, or once you have a house, or once, you know, once you get hit with these big tax bills. I mean, $10,000 per month is the minimum amount of money that you're gonna need to have coming in. So let's talk about that. And whether you're at the point where you're making 100 grand a month or you're only making 100 bucks a month, let's talk about a day in the life of successful internet marketer Robert Plank. We're gonna go from waking up and to afternoon and going to sleep. And you might be disappointed, because I I definitely do get a heck of a lot of stuff done, but a lot of it is chunking tasks together. This thing called Four daily tasks, and a thing that we call an appointment based business, where in any given day, if I There's something I need to get to later in the week, I'll put it on the calendar. If I need to meet with my business partner, Lance tomasuro, if I need to pitch a product, if I need to record a podcast, it's on the calendar, and that is something I wish I'd known a decade ago.

Robert Plank 7:09 So let me kind of just think on the fly here, and what we're going to talk about on the day in the life moving forward is we're going to talk about basically managing a day job that was one kind of day in the life. Then we're going to talk about, let me skip it to the end, to like modern times. And then I want to put in the middle the transition period, because there's definitely something to talk about. And I want to tell you what happens to me when I wake up in the morning. Before we get to that, the catch phrase of the week is, make your own luck, if you're struggling, if you're building up your business, or if your business was doing great and you plateaued, or even went back a little bit and are looking to rebuild. It's not gonna turn all around as a result of hard work. It's also not gonna have just suddenly be a thing where you win the lottery. It's gonna be you're you're gonna get to the next milestone. You're gonna have your next $10,000 launch, or you're gonna sell the first copy of that $100 product, or you're gonna get your first 100 clicks or 100 subscribers. But you need to let go of this concept called luck. I listened to a book. And I think I mentioned it earlier in a previous episode, there's a book called Napoleon Hills, Think and Grow Rich, and there's an audio version where it's updated for the 21st century, and they put in some little stories there. And according to some university study, luck doesn't exist. They took one group and put them in a room and flipped a coin and thought good thoughts, then had another group in a different room, think bad thoughts, flip a coin. There was no difference. So, so if you think the world owes you something or because you put x number of years struggling, or X number of 1000s of dollars into your quote, unquote, internet marketing education, you're not owed that money. You're not entitled to a big break unless you make it happen yourself. The quote of the week is from President Harry S Truman, and that says, imperfect action is better than perfect inaction. So think about that, imperfect action is better than perfect inaction. And the marketer of the week is Mr. Mark. Hess from marketing and underwear.com he's kind of a shy guy, and I wonder if he's gonna mind me mentioning him on our podcast. But he puts out, I mean, let me look at what kind of plugins he's put out recently. He puts out all kinds of interesting WordPress plugins, and he promotes lots of stuff. And of course, he, he redesigned his site so he, he puts out like a like a plug in, for example, to use Dropbox to stream your videos. He has a plugin on adding a quick countdown timer clock to your WordPress. Site, he has a plug in where every sale that comes in, you'll get notified, and it'll store it, and you can dump them out, so all kinds of cool and interesting stuff. And what he does the best is he has a really good feel about the marketplace. And the best thing I learned from Mr. Marques is to give your buyers exactly what they want. Okay, as silly as it might seem, as silly as a drop box streaming video plug in is, or as silly as a circle countdown plug in on WordPress is, if you know what that is, it doesn't matter if you think, I mean, if you think it's the best book or the best course or best product or plugin you've ever created, it's probably gonna suck. Nobody will probably want it. But then the silliest, silliest plugins end up being the best sellers. I mean, our backup creator plugin, which now powers just under 97,000 sites, looks like 96,769

Robert Plank 11:01 sites is a plug in where it creates a backup of your WordPress site. And I didn't realize you'd be a huge hit when we put it out. I still don't understand it sells every single day, and I just don't get it. But I do use the backup plug in the more that I see it used, and if the marketplace wants it, then why try to understand or why fight it? Just go with what the marketplace wants, and then less of what the marketplace isn't mine. Understand what leads people to find you and to buy from you, and a lot of cases, for example, in Mark Hess case, it's all about the race to the inbox. So he sells a lot of, like, low ticket, biz, op kind of stuff. If you know what the warrior form is, if you know what JVZoo is, he sells a lot of the stuff on that as an affiliate. He does. He hardly ever makes the actual product. And what he realized, which was a huge, huge insight, I hope he doesn't mind me giving away, is that there's a group of people that will just buy whatever's coming in their inbox that day, as it's related to websites and small business and internet marketing. So he realized that, well, he's selling the same, you know, few like 10 or 20,000 buyers every single day. And so he realized that, well, I've got to be the first message to get to them, because they're gonna get in every any particular day, 20 or 30 emails for the exact same offer. So I might as well be the first one or the most persistent one. That's our marketer of the week, Marques, give your buyers exactly what they want. Understand what leads prospects and customers to buy from you, and think about the race to the inbox, and this ties into today's program, because a big thing that I make sure to mention, I'm going to even write it down for you in our day in life, Robert Plank is to send an email to your list every day, and the reason for that is Because everyone's getting hundreds or 1000s of emails every day, and if you only email once a week or once a month, that you're afraid to email at all because you don't want to be one of those evil selling internet marketers, well then you're gonna get forgotten and left out. And the more emails I put out, the more sales I get, the more clicks I get, the more money I make. And it's really funny people who only email once a month, and then if they're doing a big launch or trying to win an affiliate contest, they'll mail five times a day. And I'm thinking, Well, what if you just did, what if you kind of went in the middle of that? What if you emailed at least a few times a week to your blog post, podcasts, Kindle books, free books, goodies, stuff to buy, stuff to read, affiliate links. What's the worst that can happen? You're afraid to email to a subscriber base. That the worst that can happen is they jump off your list if you're not emailing to them right now, what good are they? Because they don't even know about all the cool stuff that you have. So with that said, let me give you a little mini episode here and tell you how to be happier, more organized and more productive. I have three thoughts for you on how to be happier, more organized and more productive. The first one is, what's good about this. The second one is, become desperate to reduce clutter. And the third one is because I can if you're beat down, discouraged, unmotivated, maybe a little afraid of what the future holds, ask yourself, What's good about this, or what could be good about this? And a lot of times if, if you mess up, you can think back to that Thomas Edison quote where he said something like, I haven't failed in inventing the light bulb. I've only found 10,000 ways it won't work, and many times, if you, if you're in a bad situation right now, I mean, maybe it's even something personal, like maybe it's not even money, maybe it's just a divorce or something. Well, what's good about this? Well, maybe you're, you're getting some important life lessons, building character, as they, they say, in a cheesy world, and figuring out what. Mistakes to not repeat, or just how to come out of it stronger. And a lot of people sadly, have businesses online, businesses that are dying. And it might have been because you stopped emailing your list. It might have been because you didn't update your products. Might have been because you you kind of got comfortable with a certain amount of income and were no longer relevant. Maybe you didn't push affiliates very hard, but it's it's kind of scary for things to slowly get worse, and so we don't want you to be in denial. We also don't want you to over stress about the future and invent problems in your head that don't even exist. So ask yourself, What's good about this? What's good about today, as they say, you still have your health and and all that kind of good stuff. So I don't say that in like, a down and depressing kind of way, and I don't say in a way that you should just be in and out, and you shouldn't be happy if you're stuck at a day job, if you're just so called, plugging away or chugging along hoping that this thing's gonna take off. Will ask yourself, What's good about this? And there's definitely not necessarily a middle ground, but there's, for sure, a sweet spot in between stress and denial, where you can be, where you can be, be motivated, hungry and productive. And if you find yourself kind of teetering on the precipice of fear or denial, then ask yourself, What's good about this? The second thought, as we said, is to become desperate to reduce clutter. There's no such thing as clutter free, but you need to keep things as simple as possible. You can't have 10 projects out in the open. You can't be running around like a chicken with your head cut off. You can't be building AdSense sites at 8am writing Kindle books at 9am playing around with drop shipping or Amazon at 10am playing around with five at 11am that's weight that spread way too thin. You need focus and you need to complete things. And if you have, and you know what, I don't like the phrase of stuff on your plate, I've got 10 things on my plate, well that sounds like a pretty big plate, or it sounds like things are piled on. And if you have 10 things in motion right now, and you're only able to give 10% of yourself to each thing, that's really, really not a good place to be. So my suggestion to you, and I know you have unfinished stuff. If you have an unfinished book right now this week, how about you round it out? If you want to have a 10 chapter book and you have five chapters done, then how about you spend 10 minutes and type up a quick ending to that book, publish it on Kindle as is. If you have plans for a membership site, how about you make the sales letter real quick at least that week, that part of it is done. There's so many things that were or constantly 90 or 95% complete with and never gets 100% you need to reduce those things. And I mean, many times I'll delete things. I'll delete notes from my podcast because I publish the podcast episode, I don't need to go back and find my own notes because I've published the words. I don't need those scribbles. And I'll put I'll have tasks, or I'll put reminders on a calendar. And if I find that I keep having a task that keep delaying and moving and pushing back. After about a week, I'll say, if the world hasn't burned down because I haven't been able to finish this task, then it's not important. If I keep pushing it back, pushing it back, either it'll rear its ugly head later, or it just or knock it out right now, or just not important. And the final thought is, because I can you're listening to today's podcast because you want that freedom. You want to be able to live life on your own terms. Be an internet marketer. What in whatever niche that is, you want to possibly work from home? I hope so. And the decisions you make are your own. You don't need to listen to the most vocal people, and you can silence the haters. I'm not just talking about customers. I'm talking about people in your own life, maybe that brother in law or that friend who's making fun of all the internet marketing stuff, you know, what, if someone's making fun of you, creating a new income for yourself and your family and your future. Then how about you? Just don't tell that person what you're doing, and then they will run out of the fuel to make fun of you. In internet marketing, I try many things out of curiosity to see what response I get. Messing around with price points, with different offers, with with closing up an offer, limiting it to a certain number of copies or seats sold, increasing the price as I get more sales, or even ending access to a course after a certain date, and you can do whatever the heck you want, I've gotten all kinds of nasty messages and threats and even death threats for. Closing down some my offers, and I haven't people saying I'm getting off your list. I'm never buying from you again. And you know what, I still made money. In the long term, I still made money way more people are always going to be happy with you and just not vocal about it. And then a very small, very loud minority who never would have bought from you anyway, kind of, you know, goes off on you, so you can't be super apologetic, and you need to figure out a way to silence the haters. Whether that means, you know, kicking problem, tire kicker subscribers off your list, whether that means maybe keeping the internet marketing stuff to yourself from some of your friends. Because, I mean, honestly, your friends are your friends might be jealous. That's what I would say. If you have, if you have anyone in your life who is just a miserable failure and they're making fun of and even if you're not successful yet, if they're making fun of you doing things to better your life, they're gonna make fun of whatever you're doing. If you, if you went back to college to get a master's degree, they'd probably make fun of that too. Some people are only happy by tearing others down, so don't give them the fuel to do it anyway. That's how to be happier, more organized and more productive. Ask what's good about this. Become desperate to reduce clutter and use the because I can mentality. You can do whatever you want, and I price my courses the way I want to price them. I email just about every day because I want to and I can, and it makes money and it helps other people. So what's the harm in that? Let's talk about the main attraction, the main feature a day in the life of Robert Plank. I'm not gonna go through a big five hour morning routine. A lot of bloggers say, Well, I wake up at four in the morning, and then I go, and I run five miles, and then I neti pot my nostrils, and then I meditate for about an hour or two, and then I then I do some transcendental stuff, and then I go, when i i read a couple books, and I learn a new language, and then, and I'm thinking at this point, or then they say, then I drink my coffee. I'm thinking at this point, isn't it like noon already? And what I want to tell you is that I do wake up at a pretty decent time. I wake up on my own, without an alarm clock between seven and eight in the morning. Okay, now, every now and then, maybe, I don't know, once every week or two, I will wake up at five or six in the morning and I'll go right back to sleep. You know why? Because in the morning it's dark and it's cold, but the five o'clock wake up time, that's what I that's what I woke up to when I was going to a day job, and I was building my business. So let me just start there with wake up time, because and I'm just gonna, I'm just gonna fill in the boxes in front of me as I'm talking. So basically, I'm gonna be cycling through the timeline when I manage a day job, and then the transition period from getting out of the day job, and then modern times, all right, so, so when I was managing a day job, I'd wake up at five in the morning because I had to be at work. I want to say eight o'clock or nine o'clock. Man, it's been so many years, I can't I honestly can't remember if it was eight or nine. I think it's eight o'clock AM. But when you have to be somewhere, eight o'clock AM, guess what? You leave the house at 637 or maybe you get in the shower and eat your breakfast at 630 then you leave at seven. 730 my apartment at the time, well, not at the in the final days, my apartment, for the most part, was within walking distance, but it was half an hour walking distance. My house right now, I still live in the same house as when I had the day job. Why? Because I don't want to move into a big house I can't afford. I want to pay off the house that is below my means. Meanwhile, everyone else is trying to rent out a room or foreclosing. I've got a huge chunk of my house paid off. So the

Robert Plank 23:57 drive to work, I would say it's probably maybe, maybe 10, probably 15 minutes, probably 20 minutes or 30 minutes, just to be on the safe side and have to go park, get out of the car, walk into my like, walk across campus. So let's just say to be on the safe side 2030, minutes. So you think about, okay, well, there's only a set amount of time in a day, and if you currently have a day job or some other big obligation, then that's eight hours of your day, or probably more like 10 hours, if you include lunch break time to and from work, then you got to be a little bit early and you might stay a little bit late. So 10 hours a day, then you have eight hours a day to sleep. So that leaves six hours for everything else. And you might think, man, that's huge, yeah, except for then you out of those six hours you probably need about, you know, an hour for dinner time, and then you probably spend one to three hours watching TV, and then you might spend one to two hours a night with your family, or just, you know, ran. Them random stuff, or playing around on Facebook. Next thing you know, you only have 10 minutes to to, you know, improve your your business, to build this thing up. So that's why, out of all the things I tried, I'd wake up at 5am when I had a day job and I was building my own business, because even though it's cold and it's dark in the morning and stuff like that, it's quiet, and you might be in a situation where you have children, you have a family, or other people in your house, and the morning time is the best time to get stuff locked out. So wake up at five, six in the morning, when I had a day job and so but and then what I like to do for about 2030, minutes is neti put my nostrils. Just kidding, I don't do that. I just I take a walk around the block. And at the moment, I have a broken ankle. It's healing currently on a cane, but even with a cane, I still take a walk around the block, and you should too. It's important to get that big jolt in the morning and to get the blood flow again, not necessarily from caffeine or things like that. If you do like caffeine, I do too. I like to mix it up. So sometimes I'll have coffee, sometimes I'll have tea, sometimes I'll have a five hour energy but either way, take a walk around the block for when you first wake up, and if that means that you have to set an alarm clock. I prefer an app called sleep cycle on my phone for those times I need to wake up early. Actually, you know what? I'm gonna do that tomorrow morning. Tomorrow's a Saturday, but I still want to wake up at five so I can get a jump on the day. So I'm gonna use the sleep cycle app, which goes underneath my phone with my pillow on my phone and wakes me up at the right time where it doesn't disturb my sleep, if so, like we said, if you have to wear your workout clothes to bed the night before, then fine. And for a while, for a couple of years, I would literally hit the gym every day, even on holidays, even Christmas morning, Thanksgiving morning, I would hit the gym every day. And the only Okay, the two reasons I stopped. The first is because my gym started doing weird stuff, where, at first they were closed on weekends, and then they'd they'd close at like 8pm sometimes, or they wouldn't open till 9am and then they sent us to a different location because they were renovating. And then I couldn't quit, because I'd call to quit and the number was disconnected. And but even when I did go, I would only use the elliptical machines. I would, I mean, I would use the weights a few times, but I got more of a flow. And I would have a lot more fun shopping on the elliptical for 45 minutes to an hour, and listen to podcasts, listen to audio books, bring up courses on my phone and things like that. And I like that a lot better. And I thought, Well, why don't I just do this outside? And then I got to the point where I could run every day, but then now I'm, I'm kind of knocked over again because I broke the ankle. Now it's going to be a while until I can run again, but wake up early, as early as you can. And if you have a family, if you have day job, then five o'clock is probably the best time, because that way you're not in a rush. You can get settled, get your morning coffee or morning whatever, go around the block and then begin the day ready to kick some butt. Now, what do I do during the day? Well, it's called Four daily tasks, and you can join our little group, our community, at four daily tasks.com/group, that's G, R, o, u, p. What I'll do in the morning is go to that group and post my four tasks. I'm actually going to post them right now because I forgot to today. I don't do this every day, but I noticed that if I go more than a hmm, sorry, a few days at a time, then I will have a drop in productivity, and then I'll have to go and post my four tasks again. And guess what, I'll have a huge boost again. So I'm going to post my four the four things I'm going to do today. And those four things were, first of all, send the email to my list, and that's done. I'm going to record a Robert Plank show, and that's done. I'm going to record the second one, which I'm recording right now. And then the other thing I'm going to do is I'm going to

Speaker 1 29:20 debug a plugin. Okay, those are

Robert Plank 29:24 my four things. And if you tell yourself I'm gonna be five times as smart as you and do 20 things today, then you probably aren't gonna knock off those 20. You're gonna get a couple things done and not feel as accomplished, and you might not have chunked your tasks correctly. So I'm not talking about when I say I'm doing four things. I'm not talking about four things that are a minute each, talking about the sending that email I needed to send that was done that took 10 minutes recording an episode of my podcast this morning that took 40 minutes recording a podcast right now it's gonna take about 40 minutes and then record a podcast late. Which I might not get to. That's 40 minutes okay? So four things every day, a 40 minute task, 40 minute task, a 40 minute task, and then a 10 minute task. They all need to be business related. So we're not talking about showering, exercise and going to the bathroom. We're talking about things you do on the computer, on the internet, like podcasting, webinars, sending out joint venture emails, fixing up a sales letter, making a product, playing with paid traffic, going to meetings, whatever their business tasks, and there's no continuing. These are all tasks you can knock off and show that you completed. Not just continue editing book, but finish editing chapter two of book, and then now that's done. Now, tomorrow you can go to chapter three of whatever. So wake up, walk. Let me make a list here. Okay, walk around the block. Drink a bunch of water drinks if you got caffeine or something. Do that too. And then now we're talking about figuring out your four daily tasks. Now what's great, too about Formula tasks is that your day is split up. You don't want to be that person who's sitting at the computer for hours on end, wondering how long you've even been there, and you can't even point to an activity. You just knew that 50 browser tabs ago, you clicked on something, and now you've got a bunch of stuff open. If you got 50 browser tabs open, just close the whole damn browser. Probably all those things aren't important. And if you do, if you're at the point where you feel like so much is necessary, you have to keep track of all kinds of clients and all kinds of tabs and keep reading a bunch of stuff. Well, then you need to remove yourself, especially your thinking, from the equation. Most of I mean, there's always growing pains. And when me and my business partner Lance tomashiro were first figuring out Fiverr income, when we were first figuring out Amazon income, when we were first figuring out membership sites, webinars, then we had to, we had to do what I would call work. But then once you figure out how to set up a WordPress site, how to run a webinar, how to make a functioning web page, like we teach at income machine.com eventually you're going to realize that, well, the tasks you perform, you can put them into an easy checklist, like a 10 part checklist when you set up a WordPress site for A client. So that way you remember to create the logo, create the browser icon, add security plugins, give them access, Parker, domain name, whatever steps you do and whatever task you do, there's a checklist to it. And the good thing about the checklist, well, there's a bunch of good things about the checklist. You can easily and predictably repeat the same things over and over. You can see how far along you are, and if you checked all the boxes, so is it complete or not. And then the best part about all of it is, once you get the checklist really idiot proved, then you can hand off some or all of these tasks to someone else. And then, then you kind of, then as you become bored with your business, because you will get bored with some of the things you do now, you can just zip through it and make the same amount of money in less time, or sometimes more money in less time. And everyone always talks about, well, I'm gonna outsource if I'm gonna have a team. Well, yeah, we before doing that, you have to do the tasks yourself first, and then systematize it, then figure out your checklist, and then you can begin to outsource anyway. The point of all that is that I do pretty much I mean, you can probably narrow down the tasks I do to probably 10 or so tasks on a given day, and usually it's squashing some bugs or fixing tickets at the help desk, the tickets that get passed over to me, or it's recording a podcast episode or a blog post, or it's adding a bonus video or a product, but many times we do those live, or it's running a one hour pitch webinar, which takes very little preparation and and speaking. So speaking of that, let me kind of pull back and talk about the whole week, right? So we use Google Calendar to manage the week, and during the day job period, I I noticed that I made the most amount of money when I emailed every day, right? So in the day job box, I'm going to write email every day, and then in the transition period box, I would say there's a webinar every week. Okay, so what does all that mean? It means that you need to be building an email list. You need to have an opt in box on your blog so people who want to know more about you can subscribe to you, if you have Facebook, Twitter, all that that those places are great, but the point of social media is just to how even podcasting is just to have one more way for someone to find you. But still, I don't know how much longer that's gonna last, but even in in the time we're recording this podcast, email is still the best bang for. Your Bucha, you know what? When Facebook and amazon.com stop sending emails, then maybe I'll think about it, but they still do probably to me every single week, about notifications and also stuff I'm gonna want to buy. So email every day, and even if you're super slammed for time, and as I'm saying every day do a 40 minute task, a 40 minute task, a 40 minute task and a 10 minute task. It makes a 10 minute task to send some kind of an email to your list. And even there were some days when I didn't get to all four my tasks, especially I was slam with a day job, I would still find time to send that email to my my subscribers, and no one topped this, really, back in the day, no one. I mean, there was, there was all these catch phrases, like the money's in the list, but I didn't realize that I could send an email to the to the same subscribers a day later, and even email for the same offer. So I would send an email. So So I would figure out my four yearly task. I would send an email, usually before work, and then sometimes I'd send another email after work. But even if I got nothing else done that day, I would at least have that email done. So then we have, okay, so that takes care of the 10 minute task. Now we have 340 minute tasks, and so I would make sure that I'm talking about waking up at five, and then once you, you know, get your water, get your coffee, go around the block, it's probably six or 630 then maybe you get your breakfast. So really, realistically, even though I woke up at five in the morning, I mean, my power hour would be from 7am to 8am and that's when I would knock out a bunch of things I needed to get. Knocked out, sales letter, plug in product that was really crunch time. And I would make sure to put things in motion that would play out while I was at my day job. So I would for send an email, get some traffic going, shoot some joint venture emails, you know, have membership sites and sales letters that ran on their own, so that if someone couldn't get into a membership site, they can click a button and retrieve or reset their password, or, you know, things like refund requests or customer support requests that could wait a day or two, and then Maybe it could be that the next day during my power hour, then I could get that knocked out. So then I would just go to work from basically nine to five, nine to 430 or so, and by the time I got home, it probably would be about 530 so that would give me time to squeeze in 40 minutes. And I'm nowadays, this is different, because I don't like to work, so to speak, too late in the day. The reason for this is because you're tired, and there been studies that show that you run out of decision making power. There's an actual chemical that runs out throughout the day. So it's not ideal, but, you know, sometimes I do get some writing done at night, but basically from 530 to, say, 610 that's when I would knock out another one of my four daily tasks. And usually this would be product creation. Usually this would be recording some videos, because, well, if you only have 40 minutes, wouldn't it make more sense to speak out 40 minutes of words or make a 40 minute video than to write and agonize over the perfect sentence and spell check for 40 minutes? It's a lot better use of your time to use audio or video and then have someone else transcribe it, for example. And then there were some days when around maybe 12 to 1230 in the afternoon, at lunchtime, I'd go home and get get some sales letters or some coding knocked out. I wouldn't do I wouldn't build my business at someone else's job. When I'm being paid, I would be paid to learn skills that I could reuse in my business. I was paid to learn

Robert Plank 39:02 some PHP, Perl, JavaScript, Java stuff, if you know what any of that is, Java beans, C sharp, I learned web accessibility, all kinds of stuff where I could use those tools in my business, but I didn't build my business at in someone else's office, and you don't want to do that because you don't want to get caught and you don't want to lose your day job that you're trying to escape from. It's way better to be able to quit that day job because you want to, not because you have to. And the reason why I quit is because I ran out of time is that it became a huge annoyance to have to go to this eight or nine hour a day thing, just to make three grand a month when I can send a couple of emails and make that so it just it didn't come it didn't make sense. Didn't compute anymore. I saved up about $40,000 because, like, a year and a half that I was paid at the day job quit, and I can't believe I hadn't quit sooner. So then. I quit, and my problem during that transition period was that the time, the free time I had, got all filled up somehow. And maybe you can relate. Maybe if you've ever been laid off, or if you quit your job, or maybe you're retired, you're like, Well, geez. Like, I'm super busy, even though I don't have anything else to do, I don't have an obligation, a job to go to. So and then, and then you get stuck in the trap of either thinking too much that like you're the CEO, and I'm like, I'm just gonna sit for six months and think about my next big idea. No, there's stuff you can be doing all day long to maximize the day. Do the four things that get you closer to making more money, and if you don't have a product, that means, make a product. If you don't have a list, then con set up an affiliate program and contact joint venture partners to promote you or promote other affiliates so you can bank up that goodwill or contact people to see how if you can set up websites for them, set up membership sites, set up landing pages. Do whatever you can if you're making $0 do whatever you can to make 100 bucks a month or to move towards the next logical step. So during that transition period, then let me walk you through what my bad schedule was. I'd usually stay way too late, because I didn't have a good structure, and I'd wake up at probably 10 or 11 in the morning, and I wouldn't walk, I wouldn't drink that much water, and my four yearly tasks usually wouldn't get done. But what saved me was running these things called live webinars. You can join our webinar program at webinar crusher.com It shows you how to run a pitch webinar, how to get monthly income from webinars, how to use a webinar to make a high ticket product and so much more than that. And what a webinar is is where you have a set meeting time, and this is one to many. So you might you set up a registration link for your subscribers to sign up for a free live training from you could be live training about how to use Amazon for books, or how to make a podcast, or how to build a list, and you say it's going to be a Wednesday at 2pm Eastern, for example, people sign up, get a few 100 registrants, and then when it comes time to present it, you show your screen. They hear your voice live. They can they can send in the questions, and you can choose look at those or not, but you present what you want to present. And if this is a free call, then at the end, I'm hoping that you have something for sale. So I say that this saved me because this added some structure to my life, and before I even had a day job, then the reason why I had to get a day job was because I kind of goofed around a lot, and I might just have a month where I literally got nothing done, and that's a really scary place to be. And the person I was pre day job era even is really scary, because I even thought, how do you possibly send an email every day? Well, the answer is, you find five minutes to do it. You find five minutes to type in a subject line, type in some bullet points, have a link, and even if you don't have your own product, sign up as someone's affiliate and then send the emails that they provide you with to your list. So having this webinar every week actually structured out the week for me, because I would have this tool called Google Calendar, which syncs to my iPad, iPhone, computers, all that stuff. And so I would kind of write out the week, or see the week, I should say, and look at a week like Monday, Tuesday, Wednesday, Thursday, Friday, right? And I mean, on weekends, it's kind of like a down period. I'll usually promote this podcast on weekends, but when I want people to buy something, all that's the promotion is during that week. So on Wednesday, that was game time. That was usually at 11am my time, 2pm Eastern, we would promote whatever product, usually an existing product, like backup creator, paper template, or high ticket course, like webinar Crusher, membership queue make a product, dropship CEO, stuff like that. So first of all, because the webinar was 11, I had to wake up at 10 or nine just to make sure that I was ready for that and and first of all, just that alone helped me to reset my schedule. And then on days when I was run pitching webinars, I needed to clear my head, and I would drive to this park about 20 minutes away where there's all kinds of big trees, and you can just kind of get lost in there, and that would help to clear my head. So really, on Wednesdays, I'd wake up at eight or 9am so a lot closer to how it is at modern times. And then I realized, Okay, well, if the webinar is on Wednesday, then I'm gonna need to meet with my business partner on Monday, and usually we'd meet at 9am just to get a good start on the week. And. Monday, we decide what product or offer we were promoting that week. So Monday, 9am we'd meet, and then I would shoot out an email that morning. And on Tuesday, would shoot out an email. On Wednesday, I'd say a really short email saying, The webinar is starting. And then Wednesday night, I would send out an email saying, here's the replay. And then Thursday and Friday, I'd send out links to the recording of that webinar again. So I started to kind of figure out a structure. And then during that transition period, the Monday meetings, not only did they become permanent, but then it's became just something we do now every Monday morning, at 9am my time, me and Lance meet to figure out the week. And then what we began doing during this transition period was, I mean, we wanted to get a bunch of money rolling and a bunch of easy money, and we would sell $997 courses for things like membership cube, for example. And we realized that even for 1000 bucks, and we load our courses with all kinds of cool stuff, people wanted even more from us, and this is where we created our Platinum coaching program. And it was 800 bucks a month. Then it was 100 or 1000 a month, and then now it's 2400 a month. I think we're gonna increase the price soon, but for $2,400 a month, people get access to any of our products that they want, and they meet with us for one hour per week, both me and Lance and whoever else they want to bring, like a business partner, so once a week for an hour. But see, here's what started to happen is I looked at the calendar and the weekend I said, got the Monday meeting, we've got the Wednesday pitch webinar, and then on Tuesday, we're going to start to take coaching clients. I don't want to have a nine to five job again, and that's something that I know as you listening, you don't want either. And so we decided to keep Thursday and Friday and the weekends free, but you still need to, you still need to treat your business like a business, and you do have freedom, and you do have the freedom to decide when you want to take time off and stuff like that, and you should be off the computer, sometimes for days at a time, to clear your head, as long as you have things in motion. For example, emailing every day is not difficult when you can schedule emails in advance, blog posts and podcasts, I'm always several weeks ahead of what you actually listen to, so that way I have a pool, a piggy bank full of content. And so during that transition period, I would wake up at 10 or 11 in the morning. But just because I wanted to, I wanted to get the whole week knocked out. So sometimes I could leave out on Wednesday and Wednesday, I could just say, Cool. Well, the webinars done, recordings on there, emails are scheduled, paid traffic going the free stuff, like podcasting is out there. The plugins are all selling. See on Monday. Now, isn't that cool? Isn't that quite a step up from eight or nine hours a day? So with all that, the the initial day job schedule where I was limited on time, so I had to have a good system, which is how four daily tasks came about, where I was crunched for time and I knocked out time before work, during lunch and then after work. But I didn't want it to last after day. I didn't want to have to be doing things at like eight or nine or 10pm I wanted to actually have a life. And so I realized that something had to change, which is where we I transitioned out of this day job, which brings us to modern times. Now. Modern Times, I wake up at seven or eight in the morning. And I mean, even if we even if it's crunch time, even if we have a lot of stuff to knock out, I'll never wake up earlier or stay on the computer later. And it's kind of funny, because I don't, I don't do a pitch webinar every week. And we used to create, we used to sell a 500 or $1,000 webinar class just about

Robert Plank 48:57 twice a month, if not more. And then when we stopped doing it, just because it we made more money by promoting all the stuff we already had, then I realized that, man, I have so much free time. And then on days, when sometimes I'll put in like, a full, like, four hours in a day, and I feel like I'm I'm so busy, until I actually total up the amount of time I spent on the computer, it was only and it was only four hours. So modern time, I wake up at seven or eight in the morning, and I do walk, water, caffeine, even if I mean you don't have to run five miles. I used to walk for about an hour in the morning, but, and now that I'm kind of injured, it's just you're on the block, building back up to it. So seven or eight, I do all that, and then at about 9am I'm getting really good at that's when I get to the computer on on a weekday. Hate to say it, but the good news is I don't stay until five o'clock and I take long, long, big breaks, and I'll I'll sometimes take five days off at a time, and that's what I want. For you to do too, and then there's no money lost in that time when I'm away. So 9am I get to the computer, and still I list those four daily tasks. Anytime I think I'm smarter than the system, then I kind of lose it. I kind of realize this has been a really slow week. I haven't got a lot done that week. But then, if you just do full I promise you, if you do four things every day that get you to where you want to go that are business related, provable things you completed, and it's there 340 minute tasks and 110 minute task, then your whole life is going to change. So I figure out my four yearly tasks, and then my 110 minute task is to well, okay, Monday morning that I'll have a meeting with Lance, and that'll be my 40 minute task first thing on any other given morning, the 10 minute task will be to shoot an email to my list. And then if I want to have a long vacation or I feel like getting out of town that week, then I will schedule a bunch of email broadcasts to my list in advance, but I would just say, On a typical day, nine o'clock, 10 minutes, shoot out an email I don't check email at all in the morning. And most productivity kind of stuff will tell you that most productivity will tell you that you shouldn't check email in the morning, that you shouldn't multitask, and also that you should get everything done before the afternoon, like before 3pm or later. Because if you're in a day job, or you were remember, remember 3pm 3pm to 5pm just dragged you hardly got anything done, and I don't see any point in forcing yourself to fill the hours when you're not getting paid by the other you're getting paid for the value you bring to the hour, for the things you put in motion. So if you, if you find yourself balking still about I can do way more than four things a day. Well, if you had to choose, you would choose the four most profitable things, like joint ventures, guest webinars, webinar squabs, recording podcasts and getting them transcribed, putting on webinars to your list, sending out emails to your subscriber based stuff like that. So I want you to send an email every day, or build up your list of the point where sending an email is worthwhile. I want you to set every week as a week where you're actively doing a promotion and you're focusing on just making a bunch of sales of just one product. Maybe you're making the sales of just your book or just your plugin or just your course, but you can't have 10 things on your plate, as they say. You have to have absolute focus on what this week's project is and don't over schedule. Don't overload the calendar. But if this week you're promoting a certain product, then maybe on Wednesday, that's the live pitch webinar, then the rest of the week falls into place. In our case, Monday's the meeting day, Tuesday's the coaching day, Wednesday is the pitch day. And then I have emails leading up to that, and then we have Thursday, Friday, where it's just the replay of that thing we pitch on Wednesday. Now, as I said, I don't always run a live pitch webinar anymore. Big reason for that is competition, and that people used to just show up to any webinar we ran, and now you kind of have to convince them, and I'll run a webinar every now and then, so that it's now a surprise, but still, every week, I will either mail to an old webinar recording, mail directly to an offer, or sometimes create lots of little 10 minute YouTube videos throughout the week. It doesn't take a lot of time to make a 10 minute video, 10 minutes, and then you can make two or three days worth ahead of time. So 9am is when I figure out my four tasks for that day, and then knock out the quick 10 minute task, which is usually sending an email on my list or just sending some kind of thing that needs to be done. Then I will leave the computer again. I'll go to some other part of the house. I'll go take a walk. I'll leave my phone in my office that way. It's I don't take it with me, and I'll just kind of reset again, and then I'll come back to my office at maybe 1030 or 11, and when I say office, I mean home office, because I don't want a day job. Why would I why? I mean, it's not like I sit around in pajamas all day, but why would I get in the car drive across town, make sure that worry if my house is all locked up, eat lunch in some kind of break room. Why would I get my and why would I get myself a smaller office than I had at my day job, when I could just go into my room in my house and get things out? Maybe, maybe your situation is, maybe the kids are no easy and you have to set boundaries or something. But even with this system, even if you're slammed and you have to take care of a kid or something, if you can get, like, an hour for our 40 minutes to yourself, sometimes maybe you go and drop the kids off at daycare, then come back and knock out some stuff. So anyway, long story, long 1130 or. I'm sorry, 1030 or 11am is my second session at the computer, and this is where all I will check my email. But I usually just check my email just to delete all the crap. Delete, like, you know, newsletters that came in, or notifications of payment received. But email will be just a few minutes, and that's it, very little Facebook either. So I'll knock out the second 40 minute session, which might be, I mean, let me look at some past tasks. It might be recording or recording a quick podcast session,

Robert Plank 55:32 whipping together a PowerPoint or fixing some bugs, knocking out help desk tickets. What has helped me quite a bit is having a meeting in the middle of the week sometimes. So if there's something pressing where there's like a really nasty bug that came up in backup creator, or there's just a lot of help desk tickets piling up, then me and Lance will meet, maybe on like a Wednesday afternoon or some early afternoon, we'll meet, and we'll just for an hour and just knock out some stuff. And just because both of us are meeting, just to knock out help desk tickets, we get a lot more done than if I just kind of had it chip away over four hours myself. So 1030 or 11 is the second session, and then I have lunch at 12pm or 1pm why? Because I'm, I'm a person. I gotta eat lunch. And I usually don't go out. Usually eat lunch at home, because, I mean, what's the point? But I mean, there are days when I will just go out to lunch, not come back. There are days when I'll go out to lunch to like a Red Lobster, some a nice sit down place, so that, you know, I can, just because I can, because I used to be rushed for a 30 minute lunch break at work or eat a sandwich in my desk, and I don't have to do that anymore. And in fact, I'm more refreshed and more energized when I come back to the computer later. So lunch probably goes like I would say, one to 2pm or so. And then so, then I will then come back at probably one or 2pm for my, my for my 40 minute session again, and then I'll have a I'll do a break after that, maybe like 15 minutes. And then, let's just say, at like 3pm I'll do the final four yearly task session, although that one might get cut short, or I might not get to that. I mean, I'll be honest many days, I'll only get three out of my four tasks knocked out. I always get the small 40 minute tasks knocked out. But of on those 40 minute ones, you can maybe you can kind of pick up on that when I'm kind of explaining my schedule from managing a day job, and also in modern times when I'm 100% full time. I mean, you might think that you have eight or 10 hours in the day, but you really only have a couple of hours in the day when it really comes down to it, when you figure out that you take breaks or that you might hit a wall, as we do, productivity wise, you don't always have time, but I would just say, if I were to map out my schedule now that I'm looking at it nine o'clock, I'll do my quick session, 40 minute session, and then 1030 or 11 or whatever, until lunch. I'll get that second session, and then I'll have a long lunch, and then I'll have an early afternoon productivity time, then I'll take a quick 15 minute walk and the final one around three or 4pm I very, very, very rarely come back to the computer after dinner. You need a break. There's no point and you're gonna I would rather knock out a bunch of stuff in a short amount of time then struggle and kind of be chugging along. And so that's, that's my, um, that's a typical day in the life of internet marketer Mr. Robert Plank. My biggest days are Monday through Wednesday, and then by Thursday, I'm kind of half checked out for the weekend. Friday, completely checked out and in the weekend, I might put in four, five minute tasks during the weekend, but for the most part, it's all on a timer. It's all automated. Transcriptionists are typing up transcripts. Emails are getting sent out. People are buying stuff, recurring payments are coming in and out. Of all the things that we talked about today, the reason why I can take a bunch of weeks off, or I can take the rest of the week off, why I can do this, this business, I can make money from anywhere in the world? Well, the biggest secret is four daily tasks. Another one is the appointment based business, where the majority of those tasks that I perform during the day, our meetings, our webinars, our podcasting sessions, because that's the best use of my time. And if you find yourself clicking around and reading and gossiping and being on Facebook, and then you wonder where the three hours went. Well, you could have just done a bunch of stuff to make you money. And when you do those things that make. Money you're going to have growing pains. And the thing to keep in mind is, what event, what will the checklist for this process eventually be? What will the system or the template be, so that I could hire someone to do these tasks for myself or use software for it? So like, I have a thing called a swipe file in my notes, I use Evernote to take random notes. If I think of something funny or interesting on a walk, I'll take up my phone, power it on, type something really quick on Evernote, and then when I'm back at the computer, then it's ready to go. Another nice productivity time saver is that I leave my computer on, usually with the windows open, the things I was going to start with tomorrow on my computer. That way, I just get to the computer, sit down, have my coffee, have my tea, get it knocked out, and then I hop off the computer. This is so important. Don't cheat. Don't say I'm going to knock up my four tasks. But you know, today I'll do five or six. Don't put in your 40 minutes and say, I'm just gonna, I'm just gonna instantly start the next task you need a break even to go to the bathroom or walk around the block or go off and do whatever the heck is you need to do. Go have lunch with your spouse for a change or something. But it helps to break up the day, right? And it helps if I'm trying to think about opt in pages and email marketing, to, like, hop off the computer and go do the dishes downstairs, and that will clear my head. Four yearly tasks, appointment based, business checklist and system and help desk. Don't fool yourself. Don't read too many emails. Don't check email in the morning, but do send a quick email every day. And something else I want to kind of interject in this as you're writing this down, is you need to do some amount of reflectiveness. And this is where the bloggers, when they talk about their daily routine that starts at four in the morning, and they Nettie pot their nostrils and drink a bulletproof coffee and drink two gallons of water and all that fancy stuff. Well, there is something to recharging your batteries. And I used to think that time was the only thing that did it, but a lot of usually it's just having some dang peace and quiet, or just having that period of time when you're not stressed out, when you can kind of unplug and unwind and relax. And what I found really helpful for this was reading, but not just reading a business book. Don't just, I'm gonna read art of the deal. I'm gonna read Good to Great, but reading literally anything, and usually fiction, just to get my mind off it. I mean, like, get some Stephen King or something. And what also helped me was to listen to my audiobooks. I'll read a book sometimes, but usually I'm listening to it. Usually I'm using a site called audible.com it's put on by Amazon, and for $15 a month, you get one credit for a book, basically. And some of the books are, you know, nine hours. Some are 40 hours. But if you can just chip off 30 minutes or an hour or two hours each day of, you know, listening to a book when you're walking or when you're driving to and from the mailbox or whatever the heck you have to do,

Unknown Speaker 1:03:19 that helps

Robert Plank 1:03:20 me so much is having some kind of information coming in. And I mean, the business books are just as helpful as the non fiction books. And I think that you should have a good balance of I mean, you can't just be reading or listening to business books all day. You have to have some amount of fun. And TV is okay, but I don't have live cable TV. I will buy or subscribe to TV shows or watch stuff on Netflix or Hulu, but I don't want to have that live TV, because there's all kinds of studies that have been done as well where people who have a big TV have low income, people who have a big library have a big income. So but you do want to have a TV for like the kids and to watch movies and stuff. But having, I would, I would seriously look into eliminating live TV from your house, or even if you if someone has to have live TV, then you don't watch it, because it's so tempting to sit there and you got the commercials going, and it runs into the next show, and you have the next reality show about whoever is Real Housewives. I mean, it's just a bunch of crap. It's a bunch of time wasting. And in any given day, you have 24 hours right now, eight of those hours more or less, or for sleep, eight hours more or less, or for what you'd call work or labor. And if you go to a day job, it's for sure, eight hours. But even if you run your own business, even with just four lead tasks, if you include breaks and things like that, it's still probably eight hours. I'm only at the computer for a couple of those hours, but still eight hours are used up. And then there's eight hours for free time and for play, and how you use that, that free. Time is up to you, and if you want to use that to watch eight hours of TV a day, that, I mean, you don't get those eight hours back if you want to watch a couple hours of TV a day, but then also take a walk, exercise, read a book, listen to some stuff, actually spend time with friends and family and stuff like that. I don't know, like, isn't that the whole point of what you're trying to do with your internet marketing. So just take it from me. A day in life of me is it's not super excited. I don't go, you know, hang gliding every day, but it is spaced out. I do take lots of breaks. I do have a lot of fun, and I do get, I do treat the computer as a hot seat, and I get stuff knocked out just as fast as possible, because you don't want to be sitting at the computer for longer than 40 minutes, or in this case, 65 minutes to record a podcast. You need to be a little pessimistic about what you actually will accomplish on any given day. You probably will only accomplish four things that day. So make them four good thing make them four things that you chunk together. Schedule, all your social media for the next month, record all your podcasts for the next month during that 40 minutes, whatever it takes. But chunking helps so much. And having somewhat of a structure, somewhat of a schedule, there is a transition period, and you might kind of start to get nervous when you say, well, Monday's full, Tuesday's full, Wednesday is full. Isn't that kind of a day job? Well, you're gonna have to be putting in some amount of time at any given time, right? You need to have some kind of a structure. But the good news is, because you're your own boss, self employed, living life on your own terms. You can choose which hours. And if you say, Well, I'm going to get everything out, knocked out on Thursday and Friday, or I'm going to take Saturday Sunday off, you can but what I would highly recommend is that when you take time off, don't make it obvious. I'll quote, unquote, take time off, but I'll have all kinds of things in motion, with the autoresponder, with the blog, with the podcast, with the sales letters, with the videos that you don't know. And if you only had the ability to sit at the computer for 40 minutes, if you only had the ability to knock out four things a day, then you'd make sure that those four things weren't just planning to plan that they weren't just hitting spell check on a Kindle book. You could outsource that making sure that it's not just cleaning up your Twitter feed. You can use software for that. So in a day in life of Robert Plank, seven or eight, wake up, walk, water, caffeine, 9am I decide on my four daily tasks. Knock out a quick 10 minute session. Then around 1011 I knock out my second 40 minute all right, my second session, which takes about 40 minutes. Take a long lunch, come back in the early afternoon for a 40 minute session, short break, and then another final 40 minute session. I'll record podcasts, put out pitch webinars, plan up next pitch webinar. Add features, do a plug in, debug a plug in, knock out Help Desk, tickets, juice up a sales letter. Play around with paid traffic, play around with social media, and that's really it. I don't complicate things a bunch, and if there's some kind of new fad or some kind of new skill I have to learn many times, I'll go on a site called fiverr, and I will outsource it. There are, of course, of course, there are all kinds of low priority things that I know I should do but don't, such as update my Kindle books. But I look at that and I say, Well, how much money is that going to make me? Is spell checking a Kindle book gonna make me my next $10,000 or is emailing from rent for the next our current product this week, is that gonna make me the money? Or is adding a new, exciting feature to backup creator and then updating the sales letter and then running a pitch webinar on Wednesday showing those new features, is that going to make us 10 grand instead? That's a way better use of my time than playing around on my Twitter feed. Anyway, I don't know how many different ways and how many more times I could say for daily tasks to you, but that's what it needs to be. And literally, even the schedule I gave you, there's no way I could even fit in a fifth task, right? Because I'm starting at nine and I'm ending around three or four. There's lots of breaks in between, but there's no way I would even have time to do any more than I do. And like I said many times, I'll only get two or three of the tasks done, and if I notice that there's a task that keeps following me around on the schedule, then either it needs to get knocked out, or maybe it's not important, or maybe it's such a big task that I should have broken it up into chunks. Maybe I said that I'm going to edit a book, or maybe I said that I'm going to add a certain feature to our website, remote.com service. And. And I can't get to it, so I'm just gonna do a very small feature, and at least that way, I'm making a little bit of progress towards where I want to go. Just think about how much, how much progress you would make if you yourself read just one page of a book per day, or listened to just 10 or 20 minutes of an audio book per day. How much would that add up to? And isn't 10 or 20 minutes of doing that a better use of your time than playing on Twitter or wasting time watching TV? Anyway, that was a day in the life of successful internet marketer Robert Plank. Wake up at a pretty early time. If you are super busy, you're gonna have to wake up earlier, maybe before dawn, but plan and complete four tasks every day. Take lots of breaks, have appointments, have a schedule, because you can always rearrange the schedule if you get too burned out, or if you decide it's not the lifestyle you want. But my thinking is, make the money first, then figure out the lifestyle. There's no point in trying to figure out both at the same time. Get yourself to five grand or 10 grand a month and then figure out how to make that same 10 grand by having the checklist system and outsourcing. And then you can cut five hours, 10 hours out of your so called work week. So what are you waiting for? Go up there and knock out your four daily tasks. My website is time management on crack.com where you can get control over your time, managing skills, prevent burnout, overcome overwhelm and so much more. That's time management on crack.com. I'm Robert Plank from the Robert Plank show. Be sure to give us a five star rating and a review at Robert Plank show.com/itunes. Thanks for listening and buying it.