545: Become the Best Podcast Host You Can Be: Get Out of Your Rut, Deliver Ah-Ha Moments, and Create Better Story-Driven Content with Podcast Talent Coach David Farough

David Farough is a talent coach for podcasters and radio personalities across the U.S. and Canada. He helps hosts create more appealing content to grow larger audiences and make money. He tells us how to be a better podcast host (and guest) by having a roadmap and making entertaining use of origin stories. Listen right now if you'd like to "up your game" when it comes to podcasting.

Quotes:                                                                                                                                   

“People in your audience have a very short attention span. They can listen for 10-15, maybe 20 seconds. But if you're not getting to the point very quickly, their minds start to wander.” – David Farough

“If you're doing a podcast because you want to make a ton of money, I think you're starting in the wrong space. We all want to make money, but if your end goal is to make a lot of money, I'm not sure that's the right incentive.” - David Farough

“If you can figure out what keeps your target audience awake at three o'clock in the morning, then it becomes easy to build content that they're going to be highly interested in.” - David Farough

Takeaways:

05:56 Keep interview questions short, open-ended, and focused on getting quick, meaningful responses.

06:50 Start your podcast with a strong hook that immediately grabs the audience's attention.

17:18 Know your target audience by understanding their deepest fears and challenges.

18:44 Podcast hosts should create content because they love storytelling, not just to make money.

21:02 Ask "why" questions to encourage guests to tell compelling stories.

Resources

Visit: Be a Better Podcaster

Podcast: Play in new window | Download (Duration: 29:45 — 27.3MB) | Embed

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Filed in: Archive 3: 2018-2020 • Interview • Podcast • Podcasting

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