257: Market Your Killer Website with Exposure Ninja Tim Kitchen

Tim Kitchen from Exposure Ninja (claim your free website review at ExposureNinja.com/review) is an expert at creating five-page sites.

If your business needs a website, or just a website makeover, Tim's process involves discovering your businesses core services. Each of those sub-services requires a separate page on your website. Also, every business needs a blog to answer the 20 most important questions your customers have, in the form of in-depth blog posts.

Quotes:                                                                                                                                   

“Modern SEO is arranging the information about your business in a way that makes Google want to rank your website highly.” – Tim Kitchen

“Your blog is a way to get search visibility as well as a way for you to introduce your business to people who might be new to you.” – Tim Kitchen

“The stuff that's obvious to you might not be obvious to them. We're not saying they're stupid. We're just saying they don't know your business like you do.” – Tim Kitchen

Takeaways:

00:48 SEO is about arranging business information so Google wants to rank your website highly.

09:31 Create website content by listing your top services and answering the most common customer questions using tools.

14:17 Web designers often focus on design without understanding SEO, creating gaps in website optimization.

19:34 Get a free, detailed website review to understand your site's marketing potential without sales pressure.

21:16 Improve website visibility by sharing helpful, informative content that genuinely assists potential customers.

Resources

Podcast: Play in new window | Download (Duration: 22:13 — 20.3MB) | Embed

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Filed in: Archive 2: 2017 • Interview • Podcast

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