571: Sound Through Music: Create a Product People Already Love, Proof of Concept, and Disclipined Persistence with Alicia Regyn Patterson
Alicia Reygn Patterson is the owner of Sound Through Music, a children's educational entertainment (edu-tainment) company that teaches science with the aid of musical theatre. She's a singer songwriter, play-write, local tv producer, and a mom of 5 as well as a NYC school bus driver. She's here to share her story about creating a YouTube series and public access show to teach science to kids in a fun way: how she developed the idea, marketed it, persisted and turned it into a reality.
Quotes:
“If you don't know what you're doing, put your money aside and get somebody that knows what they're doing.” – Alicia Patterson
“When you're doing things, you have to set a deadline. You can't simply say, I'm going to do this or that. You must always give yourself a specific deadline and say, I'm going to do this, and I'll have it done by this particular day.” - Alicia Patterson
“You have to be persistent in life. If it's something you truly want, you can't give up. You must keep going and never stop.” - Alicia Patterson
Takeaways:
03:57 Science and learning are endless opportunities for creativity and exploration.
11:01 Finding what kids already love and adapting learning to their interests makes education more effective.
22:58 Successful projects require disciplined persistence and a clear, focused vision.
30:48 Hire experts for tasks you don't understand, especially in digital marketing and online presence.
35:01 Choose work that feels enjoyable, so it doesn't feel like work at all.
Resources
- At The Wave: Sound Through Music (Official Site)
Podcast: Play in new window | Download (Duration: 36:50 — 33.8MB) | Embed
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Filed in: Archive 3: 2018-2020 • Creativity • Interview • Podcast
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