397: Quiet Light Brokerage: Buy and Hold (or Flip) E-Commerce, Amazon FBA, SaaS and Content Websites with Mark Daoust

Mark Daoust leveraged his knowledge of SEO, marketing, and technology and started Quiet Light Brokerage as a conduit for entrepreneurs seeking to market, buy, and sell internet businesses. Mark’s firm has helped hundreds of entrepreneurs maximize the value of their e-commerce, saas, and content-based businesses and successfully exit.

Marks speaks with us about how your personality dictates whether you "buy and hold" or flip your web properties, how to avoid a website with a single point of failure, and what you can do to make your online journey as profitable as possible.

Quotes:                                                                                                                                   

“Financially, you're going to make more money by holding on to a profitable online business—almost every single time. You're going to make more money in the long run.” – Mark Daoust

“If you're starting something from scratch, you might have a great idea, but executing those ideas is a lot harder than it seems.” – Mark Daoust

“Buy what you're good at. If you're really good at SEO, find a site that could benefit from SEO. If you're really good at conversion optimization, that's what you want to focus on.” – Mark Daoust

Takeaways:

04:13 Buying an established online business can save years of struggle compared to building from scratch.

10:10 Diversify your online business revenue streams to protect against platform-specific risks.

12:02 Choose web properties that align with your personal skills and operational strengths.

19:09 Start small when entering website buying/selling to minimize initial financial risk.

21:06 Invest time understanding the marketplace before making your first purchase.

Resources

Podcast: Play in new window | Download (Duration: 28:56 — 26.5MB) | Embed

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Filed in: Archive 2: 2017 • Interview • Podcast • Site Flipping

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