Archive 2: 2017
470: You Become What You Focus On: Words, Thoughts, Vibrations, The Law of Attraction and Neurolinguistic Programming with Michael Losier

Michael Losier is the author of the best-selling books Law of Attraction: The Science of Attracting More of What You Want and Less of What You Don't, and Law of Connection: The Science of Using NLP to Create Ideal Personal and Professional Relationships.
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Michael caught the attention of Oprah Winfrey, who interviewed him four times on her Soul Series™ radio show on Sirius/XM satellite radio. Michael went on to enjoy a year-long run hosting his own radio show on Oprah & Friends radio.
Michael's third book, Your Life's Purpose: Uncover What Really Fulfills You, helps the reader and student get more clarity about their life's purpose AND most importantly, what they need to be experiencing to live their life's purpose. His YouTube videos have millions of views, and his new live weekly Internet show, Hang Out With Michael, allows him to connect with fans of Law of Attraction in an exciting way.
Quotes:
“The law of attraction isn't responding to your dream board; it's responding to how you feel about your dream board.” – Michael Losier
“Every time you use the words don't, not, and no, you're thinking about what you don't want, and when you think about what you don't want, it causes you to send the vibration of what you don't want.” – Michael Losier
“Whenever we use the words coincidence, serendipity, synchronicity, fate, karma, or luck, we're really describing evidence of the law of attraction.” – Michael Losier
Takeaways:
01:00 Your thoughts and feelings create your reality, and you are responsible for both positive and negative outcomes in your life.
10:54 Avoid using negative words like "don't," "not," and "no" as they inadvertently draw attention to what you don't want.
22:55 Frame your desires as being "in the process of attracting" rather than claiming you already have something you don't.
26:43 You become what you focus on, so choose to create an upward spiral of positive thinking and outcomes.
30:22 Remember the core principle: "I get what I vibrate, not always what I want."
Resources
- Michael Losier (Official Site)
- Michael J. Losier (Facebook)
- Hang Out with Michael (Weekly Show)
- Law of Attraction: The Science of Attracting More of What You Want and Less of What You Don't (Book)
- Law of Connection: The Science of Using NLP to Create Ideal Personal and Professional Relationships (Book)
- Your Life's Purpose: Uncover What Really Fulfills You (Book)
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469: Build a Complete Marketing System, Think Differently, Plan Your Business, Focus, and Implement with Diane Conklin

Diane Conklin is an internationally known author, entrepreneur, coach, consultant, marketing and business strategist, implementation specialist and speaker.
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Diane is a direct response marketing expert who specializes in showing business owners how to integrate their online and offline marketing strategies, media and message, to get maximum results from their marketing dollars. Diane also shows entrepreneurs and small business owners how to outperform their competition by measuring their marketing, and strategically use multi-media campaigns to stand alone in their marketplace, as the go-to provider for their products and services.
She's the founder of Complete Marketing Systems, Diane and has been involved in numerous campaigns grossing over $1,000,000.00 several times in her career and routinely helps people grow businesses to 6 figures, and beyond, in short periods of time, several times in as little as 90 days.
Quotes:
“Free is the most expensive thing that you're doing in your business.” – Diane Conklin
“Stop comparing your behind the scenes real to everyone else's highlight reel.” – Diane Conklin
“It's not what's the best, it's what's the best for me.” – Diane Conklin
Takeaways:
02:51 Avoid comparing your behind-the-scenes struggles to other entrepreneurs' highlight reels on social media.
05:11 Your time has a monetary value, so calculate the return on energy before spending hours on free tasks.
18:26 Choose business mentors who have proven longevity and have successfully rebuilt after setbacks.
23:17 Implement a daily practice of writing down your completed tasks to track real business progress.
23:58 Always start with the end goal in mind and backward plan your business strategies.
Resources
- Complete Marketing Systems (Website)
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468: Reverse-Engineer Success: Meetups, Cold Calling, and Deal Flow with Alex Berman
Alex Berman is the Founder and President of Experiment 27. Alex is responsible for generating over $6.5 million in B2B sales and over $35+ million in leads for his clients. He also creates weekly videos to help agency owners grow their business and bring in more revenue teaching them how to optimize B2B sales cycles and put inbound marketing strategies in place. He's also a former director of marketing at the 60-person, three time INC 5000 agency in NYC.
Quotes:
“I think most of the testing should take place on other people's dime, and the easiest way to do that is by having a day job first.” – Alex Berman
“The biggest thing that caused us to succeed is that we picked a niche. We do marketing services for other digital agencies—we help other agencies grow.” – Alex Berman
“Just because we have those strengths doesn't mean that is what's actually going to grow our business.” – Alex Berman
Takeaways:
02:21 Picking a specific niche can dramatically improve business growth and focus.
07:07 Break down sales goals into concrete, actionable metrics to create a clear path to success.
17:32 Follow up quickly and personally after networking events, writing notes on business cards to remember key details.
22:05 During sales discovery calls, ask diagnostic questions to understand client needs instead of presenting generic case studies.
28:31 Hire people who are passionate about specific roles rather than trying to do everything yourself.
Resources
- Experiment27: Drive Leads to Your Digital Agency (Website)
- B2B Sales Training (YouTube Video)
- How to Talk to Anyone (Book)
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467: Master the Art of Closing the Sale to Get More Clients and Referrals with Benjamin Brown
Benjamin Brown is a father of two young children and holds a Bachelor's Degree in Business Management. He has over 23 years of experience in the sales field from multiple positions from sale reps to sales management.
A Best Selling Author, Ben's book, Master the Art of Closing the Sale: The Game-Changing 10-Step Sales Process for Getting More Clients and Referrals. His popular sales blog, now at 360SalesConsulting.com, focuses on giving great tips and advice for sales people world wide.
Quotes:
“Sales is a skill. If you acquire that skill, I could take anybody off the street, even a homeless person, and you could generate money with that skill.” – Benjamin Brown
“In sales, you're either getting better or worse every day. If you haven't practiced it—which is the key—you need to give people the ability to actually practice their skill one-on-one before they practice on their clients.” – Benjamin Brown
“Most businesses that are serious about sales and don't need marketing get most of their business through referrals.” – Benjamin Brown
Takeaways:
02:31 Sales is a skill that requires consistent practice and proper training, much like learning a martial art.
14:02 Never assume anything during a sales call; always ask specific questions to qualify leads.
32:09 Generating referrals can boost business growth by 20-40% without additional marketing costs.
40:43 Silence after asking for a sale is powerful - resist the urge to keep talking.
42:17 The key to successful sales is understanding emotional triggers and connecting with potential clients personally.
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466: Better Relationships, Better Business: Reinvent Yourself in 30 Days (By Being a Nice Guy) and Strengthen Your Personal Connections with Doug Sandler

Doug Sandler is an entrepreneur and industry leader. His book, Nice Guys Finish First is a #1 ranked Amazon Best Seller.
As a podcast host of The Nice Guys, Doug has interviewed Gary V, Arianna Huffington, Dan Harris from Good Morning America, Ron Klain, White House Chief of Staff and dozens of celebs. Doug is a nationally recognized speaker, writer, and founder of TurnKey Podcast Company, providing podcast production, editing and launch services.
Doug has a lot of great advice about how to have a better business by having better relationships. He believes in the "simple stuff" such as showing up, returning phone calls, and texts. Doug is a fan of "catching people doing something right." He has a "24 seconds" concept where you can change your life by sending two text messages a day.
Quotes:
“If you return your phone calls, return your text messages, show up on time or early for your appointments, stop overpromising and underdelivering, and start to actually exceed expectations, you will succeed no matter what business you're in.” – Doug Sandler
“The difference between successful and unsuccessful people in life is the strength of the relationships they have.” – Doug Sandler
“You want people to always leave your company feeling better about themselves than they did before they met you.” – Doug Sandler
Takeaways:
02:37 Simple daily habits like returning calls, sending texts, and being punctual can dramatically improve business relationships.
04:22 Success isn't about complicated strategies, but consistent, kind communication with people in your network.
09:28 Building genuine connections means catching people doing things right and making them feel appreciated.
30:26 Podcasting can be a powerful business development tool when you carefully select guests who might become potential clients.
36:05 Micro-targeting your audience and engaging your community are critical for podcast and business success.
Visit: Turnkey Podcasting
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465: Launch a Successful Coaching Business, Increase Your Monthly Income and Streamline Your Productivity with Coach Marc Mawhinney

Marc Mawhinney is a lifelong entrepreneur and business coach specializing in helping other coaches build successful businesses. Based in eastern Canada, he runs multiple coaching programs and platforms, including the Natural Born Coaches podcast and the Coaching Jungle Facebook group. Mark also publishes a print newsletter called Secret Coach Club and offers group and one-on-one coaching services for coaches looking to grow their businesses. He has extensive experience transitioning entrepreneurs from nine-to-five jobs into full-time coaching and is known for helping coaches increase their fees and develop effective business strategies.
Marc stops by to talk to us about how to take daily consistent action, stay consistent, batch your tasks, always be offering, get a clear idea of who you're serving, and sell coaching via discovery calls.
Quotes:
“Don't try to do things that you hate or you're just not going to stick with it.” – Marc Mawhinney
“People don't value what they get for free. And I absolutely hate seeing coaches say, ‘I'm going to coach for free for a while just to get experience.’” – Marc Mawhinney
“The more you charge, the more committed and invested the clients are in the relationship. They'll do more of the work and treat it more seriously.” – Marc Mawhinney
Takeaways:
04:40 Consistent content creation requires patience and commitment, with results often emerging weeks or months after initial efforts.
16:39 Building a coaching business while maintaining a day job helps develop critical time management skills and reduces financial pressure.
27:10 Coaching niches can be incredibly specific and unique, with opportunities in almost any area of expertise.
30:52 Increasing coaching fees is a simple process that can be done quickly and often leads to more serious, committed clients.
33:51 Treating your coaching business like a real professional venture, not a hobby, is crucial for long-term success.
Visit Marc Mawhinney's NaturalBornCoaches.com
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464: Procrastinators Are People Too: How to Be Productive, Calm, Congruent, Anxiety-Free and Happy with Dr. Mary Lamia

Mary Lamia is a clinical psychologist and psychoanalyst who practices in Marin County, California. Additionally, she is a professor at the Wright Institute in Berkeley. Her career-long passion to convey an understanding of emotions to the public is exemplified by her writing and media work.
She is the author of five books, including a recent publication, "What Motivates Getting Things Done: Procrastination, Emotions, and Success" and blogs for Psychology Today, Therapy Today, and Thrive Global websites.
Quotes:
“Our emotions motivate everything we do. They influence the style we have that drives us to get things done.” – Dr. Mary Lamia
“Emotions are designed to help us pay attention, and they motivate us to act—to do something.” – Dr. Mary Lamia
“When we look only at behavior without exploring the emotions that motivate it, we overlook the significant influences that create differences among people.” – Dr. Mary Lamia
Takeaways:
01:09 Procrastination isn't a weakness, but a valid motivational style that can lead to success.
06:03 Emotions are the primary driver behind how people complete tasks and achieve goals.
09:52 Understanding your personal emotional motivation style can reduce self-criticism and improve productivity.
19:33 Success is defined by meeting deadlines and producing high-quality work, not by when tasks are started.
21:32 Creating artificial deadlines through personal commitments can help deadline-driven individuals stay motivated.
Resources
- What Motivates Getting Things Done (Book)
- Dr. Mary Lamia (Official Site)
- Mary Lamia (LinkedIn)
- Mary Lamia (Twitter)
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463: Plan with Purpose: Build An Amazing Lifestyle For You and Your Family Without Sacrificing Time, Money, or Fulfillment with Tom Sylvester

Tom Sylvester is a business strategist and firm believer in Lean Startup. He enjoys helping new entrepreneurs validate their ideas and follow proven principles when it comes to starting and scaling a successful business.
Additionally, Tom helps entrepreneurs navigate the personal journey that comes with being an entrepreneur, from overcoming mindset blocks, ramping up their productivity, growing as a person and becoming a great leader in their life and business.
Quotes:
“A lot of people build businesses backwards. They spend all their time creating the product, and then, when they go to sell it, they haven't actually done the market research to make sure it's something customers want.” – Tom Sylvester
“Let's spend the least amount of time and money early on, and really make sure that we understand who our customers are. Then, we give them the simplest solution that will work for them.” – Tom Sylvester
“We build successful businesses, but we make sure they actually support the life we're looking to build.” – Tom Sylvester
Takeaways:
02:06 Validate business ideas through minimal investment and customer feedback before full-scale development.
07:18 Design business goals that directly support your personal life objectives, not the other way around.
16:19 Break down big goals into smaller, measurable weekly and daily tasks to maintain consistent progress.
22:13 Focus on momentum and overall progress rather than getting discouraged by small goal shortfalls.
26:17 Use regular check-ins and accountability systems to track progress and make timely adjustments.
Plan With Purpose (free course on goal setting)
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462: The Art of Persistence: Grow Your Business By Leaps and Bounds, Find the Bottleneck, and Course Correct Your Way to Entrepreneurial Success with Sarah Shaw

Sarah Shaw is an entrepreneur, innovator and designer.
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From her two decades worth of experience in both Hollywood and fashion, Sarah has built a treasure trove of secrets for connecting with influencers and getting publicity in order to grow her companies quickly.
She's appeared in the pages of InStyle, Oprah, People, Lucky, ELLE, WWD, and Marie Claire magazines, appeared on Extra and E! Entertainment, and has be interviewed for Entrepreneur.com, Forbes.com and American Express' OPEN Forum.
Sarah is now the Founder & CEO of Sarah Shaw Consulting, where she teaches online entrepreneurs of all stripes how launch, market and sell their products and services. Sarah's newest program will show you how to connect with influencers, get the publicity you've always dreamed of and use it to get massive exposure grow quickly grow your business.
Quotes:
“The linchpin of being an entrepreneur is the ability to pivot. A lot of entrepreneurs don't have that ability, and it becomes almost impossible to be an entrepreneur if you can't pivot on a dime.” – Sarah Shaw
“There aren't many truly new and innovative ideas anymore. A lot of people who create patents are building on existing ones—just improving on what already exists.” – Sarah Shaw
“Everything is solvable. There's always a workaround—you just keep going until you've exhausted every single possibility.” – Sarah Shaw
Takeaways:
07:49 Successful entrepreneurs can pivot quickly and adjust their strategies when initial plans aren't working.
11:21 Don't get stuck behind fears like needing perfect patents or business plans - just start and move fast.
18:34 The first attempt at a business idea is rarely the final product, so take action and learn from each step.
25:21 Skills learned in one career can unexpectedly help you succeed in future entrepreneurial efforts.
27:18 Building a business isn't always easy, but it can be fun if you approach challenges with the right mindset.
Celebrity Confidential: Get Celebrities to Promote Your Business
(use coupon code ROBERTP to claim your 50% discount)
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461: Your Retirement Game Plan and the American Dream Revisited: How to Plan for the Future and Pursue Your Ultimate Passion with Gary Sirak

Gary Sirak has been helping other people achieve their American Dream for the last 35 years. He is President of Sirak Financial Services in Canton, OH, a company founded by his father, Stan Sirak in 1957. The company will celebrate its 60th anniversary this year.
Gary has written two books, the first, If Your Money Talked ... What Secrets Would It Tell? This book is about personal finance and the most common mistakes people make with their money. So many people make the same mistakes again and again with their money that Gary decided to do something about it. The second, The American Dream Revisited: Ordinary People, Extraordinary Results, is a deeply personal topic for Gary. While it’s true it was a serendipitous conversation at a coffee shop that spurred him on to write it, the ideas and beliefs of the book have been with him for his entire life.
Quotes:
“If people don't have purpose, if they don't have something they are really motivated to do, they become very lazy, and they also develop some health issues that seem to crop up quickly.” – Gary Sirak
“Everybody says, ‘Oh, the American Dream is this,’ but I disagree. It's whatever you want it to be.” – Gary Sirak
“Your dreams change as you mature, get older, have larger families, the kids move out of the house, or your business changes.” – Gary Sirak
Takeaways:
04:40 Having a clear retirement plan goes far beyond just managing money - it's about creating purpose and meaningful daily activities.
07:58 Successful retirement involves reconnecting with passions and interests you loved when you were younger, not just starting random new activities.
10:20 Without a sense of purpose, retirees risk serious health decline and potentially shortened life expectancy.
16:22 Creating a new daily routine is critical when transitioning from work life to retirement, just like adapting to any major life change.
23:58 Refusing to quit and staying relentless in pursuing your goals is a key trait of people who successfully achieve their personal dreams.
Resources
- Gary Sirak: The American Dream Revisited (Official Site)
- Sirak Financial Services (Site)
- The American Dream Revisited (Book)
- If Your Money Talked (Book)
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