Archive 4: 2020-2023
800: From Zero to Hero: Business Coaching with David Cavanagh
David Cavanagh is a seasoned internet marketer and business coach. He started his journey in the online world by learning how to build websites and optimize them for search engines. Over the years, David has grown his expertise and now runs 12-day long workshops and weekly webinars to help newbies get started on the internet. Today, David shares his story of how he transitioned from a web designer to a sought-after speaker, sharing valuable insights on the importance of solving problems and addressing the questions of your target audience.
In this episode of Marketer of the Day, David explains how he transitioned from web designer to global speaker and coach, specializing in helping beginners get started online. He shares the importance of listening to your audience, answering their recurring questions, and creating solutions that address their real needs. David’s experience includes scaling his business through speaking engagements, webinars, and software demonstrations, using nervous enthusiasm and genuine problem-solving to engage audiences. Key takeaways include focusing on results over appearances, leveraging student feedback to refine content, and using repeated actions to build authority and trust. His resources and coaching programs can be explored at gettingstartedontheinternet.com and davidkavanaugh.com, where beginners can access structured guidance and support for launching their online ventures.
Quotes
“Just go out there and do something and make some money. Most people sit there procrastinating and never actually do anything.”
“If it’s converting and solving a problem, shut up about the design—it doesn’t matter if the site looks ugly.”
“Drop your ego. Your ego ain’t your amigo. Ask a question, shut up, listen, and truly solve the problem.”
“Your customers have already written most of your sales copy for you—you just need to pay attention and answer their questions.”
Resources
- Getting Started on The Internet: Discover the step by step, move by move way, to build an online business which makes you cash!
- David Cavanagh: Internet Business Coach
- Follow David Cavanagh on Facebook
- Connect with David Cavanagh on LinkedIn
Podcast: Play in new window | Download (Duration: 25:51 — 23.9MB) | Embed
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799: Work Smarter in Less Hours while Earning More Income with David Warlow
David Warlow is an experienced business consultant and strategist. He has worked with numerous small and medium-sized businesses to help them streamline their operations, increase efficiency, and achieve sustainable growth. Today, Warlow discusses the key steps business owners can take to work less and earn more, including systemizing their processes, outsourcing tasks, and removing themselves from the day-to-day operations of the business. He shares his insights on understanding the limitations of time and how to leverage systems and outsourcing to scale a business.
In this episode of Marketer of the Day, David explains how business owners can implement systems and outsourcing to scale effectively without losing control. He emphasizes documenting tasks clearly, using flow charts or video instructions, and training staff for specific processes rather than relying on individual memory. David illustrates his methods with real-life examples from his retail businesses, showing how strategic location changes, delegation, and incremental scaling increased revenue while reducing his direct involvement. Key takeaways include the importance of letting go of control where possible, creating repeatable systems, and carefully planning growth to avoid overextension. Listeners are encouraged to explore his resources and consulting services at systems.warlowconsulting.com to apply these strategies in their own businesses.
Quotes
“If you’re doing everything yourself, all you can do is earn the number of hours in the week—there’s only 168 hours.”
“Systemize, outsource, and remove yourself from the business—those are the keys to working less and earning more.”
“Failing to implement systems is one thing; failing to take action and let go of control keeps you stuck.”
“Train for the task, not the person—document everything so anyone can follow the system, even if you’re not there.”
Resources
Podcast: Play in new window | Download (Duration: 45:29 — 41.8MB) | Embed
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798: Break the Bullying Cycle and Become your Best Self with Maria Warlow
Maria Warlow is the founder of Warlow Consulting, a successful retail business. As an experienced mother of two adult sons, Maria has a deep understanding of the challenges and impacts of bullying. Today, Maria talks about her personal experiences with bullying and shares her insights on the various forms of bullying, including physical, emotional, verbal, and cyber. She emphasizes the long-term effects of bullying on mental health, such as anxiety, depression, and aggression, and stresses the importance of early intervention and communication to address this critical issue.
In this episode of Marketer of the Day, Maria discusses her current work through Warlow Consulting, focusing on breaking the bully cycle and building supportive communities for parents, particularly mothers. She advocates for therapeutic interventions for both victims and bullies, education on emotional literacy, and proactive strategies for children and adults to express and process feelings. Maria emphasizes the importance of starting these interventions early, providing real-life examples of children and adults whose lives have been affected by unresolved bullying. Key takeaways include recognizing the deep, long-lasting effects of bullying, fostering open communication, and creating networks of support. She encourages mothers to connect and share experiences through her online community at bullying.warlowconsulting.com.
Quotes
“Bullying should never be taken lightly—it can leave scars that last a lifetime and affect mental health, self-esteem, and social abilities.”
“The earlier you start addressing bullying, the better—younger children can learn how to express their feelings and protect themselves before patterns become entrenched.”
“Both victims and bullies need guidance and therapy; punishment alone does not teach the bully what they are doing or help the victim recover.”
“If you let bullying happen, it stays in your head forever unless you wake up to it and take action—it’s a big step, but it’s liberating.”
Resources
- Bullying Warlow Consulting: How To Stop Bullying At Home, At School And In The Workplace … before it’s too late!
- Mountain Warlow Consulting: Your Digital Presence is About To Take Off With Warlow Consulting
- Follow Maria Warlow on Facebook
Podcast: Play in new window | Download (Duration: 45:54 — 42.2MB) | Embed
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797: Billion Dollar Challenge: Niches, Content, Sales, and Scaling with Charlie Diamond
Charlie Diamond is the founder of a digital marketing agency and consultancy, as well as a multimedia production, promotion, and publishing company. Today, he discusses his personal journey and the challenges he faced, including being removed from a speaking event in London. This led him to develop the "$1 billion challenge," a mission to help 1,000 entrepreneurs make $1,000 a day for 1,000 days.
In this episode of Marketer of the Day, Charlie discusses his current work helping entrepreneurs generate qualified leads and grow profitable businesses. He provides niche-specific websites with professionally written content and a done-for-you system that ensures phone calls from interested prospects reach business owners, with a subscription model based on lead volume. His program combines a three-month foundational course with ongoing coaching over three years, guiding participants through business setup, marketing, and scaling while emphasizing ethical practices and social responsibility. Notable projects include managing over 280 niches, organizing virtual summits and podcasts, and mentoring participants to not only build revenue but also establish affiliate networks. Key takeaways highlight the importance of leveraging proven systems, consistent guidance, and focusing on ethical, people-first business practices.
Quotes
“If I can help 1,000 people to make $1,000 a day for at least 1,000 days, I would have a billion-dollar company running and help create 1,000 businesses.”
“Everything is done for you—business setup, lead generation, and ongoing support—so participants can profit from our expertise immediately.”
“The key to success is that you cannot do it on your own. You need help, guidance, and a proven system.”
“We’re in the business of people, not just marketing. Ethical practices, giving back, and creating long-term value are non-negotiable.”
You can Contact Charlie Diamond at his email charliediamondconsulting@gmail.com
Podcast: Play in new window | Download (Duration: 32:18 — 29.8MB) | Embed
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796: From Complex to Easy-to-Understand Metrics: Data Gathering, Sales Funnel, and Measurement with Chris Mercer
Chris Mercer is a sought-after measurement marketing expert. He and his team at Measurement Marketing have been helping marketers, marketing teams, and agencies understand, trust, and grow their numbers using tools like Google Tag Manager and Google Analytics. Today, Chris discusses the importance of measurement in marketing, especially with the changes happening in the industry due to updates from iOS, Safari, and Google Chrome. He emphasizes the need for marketers to integrate measurement into their planning process from the start, rather than treating it as an afterthought.
In this episode of Marketer of the Day, Chris explains how proper measurement can transform marketing campaigns and customer journeys, citing examples from his own Measurement Marketing Academy. He walks through how small adjustments—like fixing a missing price on a sales page or changing an offer after analyzing webinar performance—can dramatically improve results. His work focuses on using tools such as Google Tag Manager, Google Analytics, and Data Studio to visualize and optimize campaigns, but he stresses that tools are secondary to strategy. Chris also offers free resources through his Toolbox membership, providing practical guidance on tracking, goal setting, and analytics for marketers who want to implement measurement-driven growth effectively.
Quotes
“You’ve got to know not just what your results are, but how you’re getting those results. That’s where the secret sauce is.”
“Measurement isn’t about the tool—it’s about the strategy. Knowing how to think about measurement is what saves you.”
“Stop asking ‘what happened?’ Instead, ask: ‘Did this work like it was supposed to?’ Then you know exactly what to fix.”
“When you measure correctly, the market tells you the answer—you don’t have to guess, you just listen and adjust.”
Resources
- Measure U: Optimize Your Marketing Using Measurement, So You Can Increase Your Profits And Deliver Better Results
- Follow MeasurementMarketing.io on Facebook
- Connect with Chris "Mercer" Mercer on LinkedIn
Podcast: Play in new window | Download (Duration: 24:50 — 22.9MB) | Embed
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795: Buy, Rehab, Rent, Refinance, Repeat: Become a Real Estate Investor So You Can Grab the Map with Johnoson Crutchfield
Johnoson Crutchfield is the owner of Grab the Map LLC, a real estate company that focuses on acquiring and managing single-family and multi-family properties. He helps other investors find projects to invest in and provides mentoring and coaching to those getting started in real estate. He is also the host of Grab the Map Podcast. Today, John talks about his unique real estate investment strategy, which involves buying distressed properties, renovating them, and then refinancing to fund the next project.
In this episode of Marketer of the Day, John discusses his current focus on expanding his portfolio while helping others start their real estate journey. He highlights the importance of buying properties at a discount, expecting mistakes, and maintaining realistic expectations. He also emphasizes creating authentic connections and surrounding oneself with experienced mentors. John’s goal for the year is to help 2,000 people begin investing, supported through his Facebook group Wealth in Real Estate, his podcast, and Grab the Map LLC. The episode underlines the intersection of actionable investment strategies, community-building, and personal development, showing that success in real estate is about both financial results and empowering others.
Quotes
“Real estate allowed someone with no money and poor credit to become a multi-millionaire—it changed my life.”
“If you don’t buy the property at a discount, you don’t leave room for the mistakes that are inevitable.”
“Surround yourself with people who have accomplished what you’re trying to accomplish; draw support from them and keep pushing through.”
“Don’t just look at life, grab the map—you never regret the things you do, only the things you didn’t try.”
Resources
- Grab The Map: Find/Sell Your Next Home or Investment Property or Get a Free Investing Consultation
- Follow Grab the Map Properties, LLC on Facebook
- Connect with Johnoson Crutchfield, Ed.D. on LinkedIn
- Subscribe to Grab the Map Podcast hosted by Johnoson Crutchfield on Apple Podcasts
Podcast: Play in new window | Download (Duration: 18:46 — 17.4MB) | Embed
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794: Determine Your Brain Type to Unlock Your Unique Superpower with PJ Glassey
PJ Glassey is an exercise scientist, physiologist, researcher, biohacker, and brain science specialist. He is the founder of X Gym, a gym franchise, and is a return guest on the Marketer of the Day podcast. Today, PJ Glassey discusses his brain type test, which helps people determine their unique brain type and unlock their superpowers for faster health and fitness results with little to no willpower. He explains how understanding one's brain type can lead to personalized strategies and hacks for exercise, diet, and overall well-being.
In this episode of Marketer of the Day, PJ discusses his 16 brain type test and how it can unlock personal superpowers for faster fitness and health results with minimal willpower. He explains that knowing your brain type allows you to select optimal workout styles, diets, and habit strategies, and even improves personal relationships by understanding differences in perception and motivation. PJ shares examples from his own family to illustrate the practical impact of brain type alignment, highlighting that even choices like diet and group versus individual training should match your brain wiring. Listeners are encouraged to explore the test at VIP.xgym.com/brain-type-test, with lifetime access, annual retests, and actionable brain training techniques tailored to each type.
Quotes
“Most people don’t even begin to tap into the potential of their brain with exercise. The right kind of movement can put your brain in an overcharge state and unlock your superpowers.”
“When trainers give advice based on what works for them, it only works about 16% of the time. Results depend on your brain wiring, not someone else’s method.”
“The brain is very plastic. When you understand your brain type, you can rewire it, get faster results, and reduce the need for willpower.”
“It’s not that you’ve failed—it’s just that your wiring doesn’t like what you’ve tried so far. There’s an approach that works for you; you just have to find it and never give up.”
Resources
- X Gym: 2X the Results in 1/3 the Time Since 1998!
- Follow PJ Glassey on Facebook
- Connect with PJ Glassey on LinkedIn
Podcast: Play in new window | Download (Duration: 28:56 — 26.7MB) | Embed
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793: Self-Sabotage: Change Labels and Shift Your Mindset with Jeanie Cisco-Meth
Jeanie Cisco-Meth is a two-time best-selling author, educator, and professional speaker. She is an expert in helping people overcome self-doubt and build confidence. Today, Jeanie shares her passion for "taming the bully between your ears" and providing tools to help entrepreneurs and business owners work better with their teams and achieve their goals.
In this episode of Marketer of the Day, Jeanie shares her strategies for taming the "bully between your ears," focusing on mindset first, productivity second. She highlights the importance of clarity, courage, and confidence in both business and personal life, offering practical advice for entrepreneurs on saying “yes” to opportunities early on, and strategically “no” once priorities are clear. Jeanie also discusses her work with Tony Robbins’ team, her transition into speaking and mentoring, and how she structures her days to balance productivity with self-care. Listeners are encouraged to become aware of their inner dialogue and replace negative thoughts with positive, action-oriented ones. She can be reached through her website JeannieCiscoMeth.com, LinkedIn, and Facebook, where she offers mentoring and coaching.
Quotes
“If I don’t choose what goes in the hole after removing a negative label, I get more negative. But if I choose what goes in the hole, I’m golden.”
“Start with why, not how. When you focus on why, your mind figures out the how.”
“Stop listening to your inner critic and start coaching yourself more so you can go where you want to go.”
“Mindset first, productive second. Awareness is the first step in change.”
Resources
- Jeanie Cisco-Meth: Taming the Bully Between Your Ears
- Follow Jeanie Cisco-Meth on Facebook
- Connect with Jeanie Cisco-Meth on LinkedIn
Podcast: Play in new window | Download (Duration: 28:35 — 26.4MB) | Embed
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792: Financial Freedom, Cash Flow, and Trading with Casey Stubbs
Casey Stubbs is an experienced trader and entrepreneur who has been trading stocks and cryptocurrencies for over 25 years. He is the author of “The Ultimate Harmonic Pattern Strategy” and the host of the "How to Trade It" podcast, where he interviews top traders to share their insights and strategies. Today, Casey discusses his focus on improving his trading strategies and fine-tuning his methods to increase results for his clients. He also talks about his efforts to improve his SEO and drive more search traffic to his website.
In this episode of Marketer of the Day, Casey discusses his current work creating educational trading resources, running his podcast How to Trade It, and developing the product “Tim’s Cash Alerts” to help clients make informed investment decisions. He emphasizes using money as a tool, disciplined investing, and financial education for both adults and children to build long-term wealth. Key takeaways include focusing on active markets, managing emotions when trading, and approaching money with a purpose. Casey also highlights practical strategies for financial discipline, portfolio management, and product development while maintaining transparency and measurable results. His website tradingstrategyguides.com serves as a hub for trading education and actionable guidance.
Quotes
“Your money is a tool. Don’t work for your money—make your money work for you.”
“Focus your energy on one thing at a time until it’s where you want it to be, then move on.”
“If it goes down 10%, get out and wait, or find something else. There’s always another opportunity.”
“Have a big why. Money becomes important because it helps you achieve your purpose.”
Resources
- Trading Strategy Guides: Over 500+ Unique Trading Strategies
- Connect with Casey Stubbs on LinkedIn
- Subscribe to How To Trade It Podcast with Casey Stubbs on Apple Podcasts
- Get a copy of The Ultimate Harmonic Pattern Strategy Book: The most accurate harmonic patterns and how to trade them by Casey Stubbs on Amazon
Podcast: Play in new window | Download (Duration: 27:03 — 25.0MB) | Embed
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791: Become A Digital Marketing Superhero with John Doherty
John Doherty is an entrepreneur and marketing expert from Denver, Colorado. He is the founder of Credo, a company that helps businesses find the best SEO or digital marketing agencies for their needs. Today, John shares his insights on the latest trends and changes in the digital marketing industry, particularly the impact of the pandemic on marketing strategies. He discusses the shift towards in-house marketing teams and the growing importance of case studies for agencies looking to land new clients.
John also points out opportunities for agencies willing to help clients launch ad campaigns from scratch, even with smaller budgets, emphasizing the value of scaling campaigns over time rather than turning away potential clients. He encourages both agencies and businesses to adjust expectations based on budget versus timeline, promoting transparency and realistic planning.
Quotes
“It’s like we’re at the store with the credit card, but they keep taking the point-of-sale system away from us.”
“Nailing the basics—technical SEO, content, site usability—will give you a better return than chasing every new trend.”
“If you can’t spend more, it’s going to take longer to see results.”
“Put yourself in the mind of the buyer—what would keep them from converting?”
Resources
- John Doherty: Digital Entrepreneur and Growth Marketing Veteran Based in Denver, Colorado
- Credo: Get the most out of your budget with a vetted Credo agency.
- Single Geared: Gear deals, gear reviews, and trip reports
- Connect with John Doherty on LinkedIn
Podcast: Play in new window | Download (Duration: 31:46 — 29.3MB) | Embed
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