Recent Updates
1320: Future-Proof Your Brand in the Social Media Era with Global Marketing Leader and Growth Strategist Carlos Gil
So much of today’s marketing depends on systems we don’t control—algorithms, platforms, trends that shift without warning. One day a post goes viral, the next it disappears into the void. When everything feels that fragile, it’s hard to build with confidence. That’s why the smartest brands are starting to think about what actually lasts beyond the scroll.
Carlos Gil is a digital marketer with 15+ years helping brands stand out online. As the U.S. brand evangelist for GetResponse and author of The End of Marketing, he’s worked with LinkedIn, DocuSign, and Western Union. Known for cutting the fluff, he teaches businesses how to actually connect with people. Today, he talks about why email marketing still matters, especially as social platforms shift constantly. His advice: build your list, speak directly, and stay consistent if you want to stay relevant. Stay tuned!
Resources:
- Marketing software for every step of your journey
- Follow Carlos Gil on Instagram
- Follow Carlos Gil on Facebook
- Connect with Carlos Gil on LinkedIn
Podcast: Play in new window | Download (Duration: 28:44 — 40.3MB) | Embed
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1319: Better Numbers: Crush Your Accounting Fears in 30 Minutes with Licensed Accountant Chris Hervochon
It’s easy for entrepreneurs to ignore the numbers when they feel overwhelming or confusing—but that avoidance comes at a cost. Financial disorganization doesn’t just create stress; it can quietly sabotage growth, decision-making, and long-term stability. You can have a great product, a strong team, and real momentum, but if your finances are a mess, it all starts to crack underneath. The scariest part is how long the damage can go unnoticed.
Chris Hervochon is a CPA and CVA who runs Better Numbers, a firm that helps entrepreneurs make smarter financial decisions. He works with businesses earning $500K to $5M, offering bookkeeping, tax support, and strategy. Today, he talks about simplifying finance for owners who fear numbers, and the value of integrating software tools. He emphasizes the need for clear cash flow planning and preparing businesses for potential exits. His advice: don’t avoid the numbers—use them to grow. Stay tuned!
Resources:
- Ready to take your financial strategy to the next level?
- Follow Chris Hervochon on Facebook
- Connect with Chris Hervochon on LinkedIn
Podcast: Play in new window | Download (Duration: 26:20 — 37.0MB) | Embed
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1318: Ad Scaling: Energy Coaching Hacks for Burnt-Out Business Leaders with Google Ads Profitability Consultant Adam Barney
Marketing is like a runaway machine—endless moving parts, rising costs, and no clear sense of what’s actually working. Google Ads, especially, can quietly drain budgets while looking busy on the surface. Meanwhile, the stress of trying to fix it all adds up fast, chipping away at the focus and energy leaders need most. It’s hard to build momentum when the systems meant to help you are the same ones wearing you down.
Adam Barney is a Google Ads consultant and energy coach who helps high-level leaders cut waste, stay focused, and avoid burnout. With experience on major campaigns for brands like Bank of America, he now works with businesses spending $20K+ monthly on ads. He’s also the author of Make Your Own Glass Half Full, a book on resilience and optimism. Today, he shares how tracking both ad performance and personal energy can drive better results. His message: combine data with self-awareness to stay sharp and sustainable. Stay tuned!
Resources:
- Secure your free Profit Amplifier Demo today. Only a few spots left.
- Follow Adam Barney on Facebook
- Connect with Adam Barney on LinkedIn
Podcast: Play in new window | Download (Duration: 29:20 — 41.1MB) | Embed
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1317: Bill Rice Strategy Group: FinTech Lead Generation Secrets for Agencies with Principal Consultant Bill Rice
Running an agency can feel like shouting into the void—hours spent on content, pitch decks, and proposals that never land. It’s frustrating when you know you’re good at what you do but can’t seem to cut through the noise. A lot of the time, it’s not about effort—it’s about missing the mark on what really speaks to the people you want to work with. Without that connection, growth stays slow no matter how hard you push.
Bill Rice is a FinTech marketing expert with 20+ years in sales strategy and a background as a U.S. Air Force officer. He now runs Bill Rice Strategy, helping startups grow through smart lead generation. Today, he breaks down how FinTech companies can connect with customers by focusing on relatable content, using AI to assist (not replace) creativity, and building personal brands that earn trust. His approach is clear: be human, be strategic, and stay authentic. Stay tuned!
Resources:
- My Executive Brief
- Bill Rice Strategy YouTube Channel
- Bill Rice Strategy Group
- The B2B Growth System: Your 90-Day Marketing Plan for Predictable Revenue
- Connect with Bill Rice on LinkedIn
Podcast: Play in new window | Download (Duration: 31:56 — 44.7MB) | Embed
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1316: Grow Your Business Faster: Transform Your Marketing Strategy Through Data and Artificial Intelligence with AI-First Business Coach Jeff Sauer
It’s easy to collect numbers—clicks, views, likes—but much harder to make sense of them. With marketing trends shifting constantly, even a solid data dashboard can start to feel like noise. The real challenge is turning all that information into something useful before the next wave hits. Without clear insights, decisions get slower, and opportunities slip through the cracks.
Jeff Sauer is a respected digital marketing strategist, business coach, and university lecturer with deep expertise in analytics, AI, and data-driven decision-making. As the co-founder of Measure Holdings Group LLC and the creator behind platforms like MeasureU, ProfitSchool, and MeasureSummit, Jeff empowers marketers and entrepreneurs to make smarter, data-informed decisions. With a background that includes owning a five-time Inc. 5000 award-winning agency, he’s known for his actionable courses, digital summits, and thought leadership in marketing measurement—rather than traditional authorship. Today, Jeff shares powerful insights on how data and AI are transforming the marketing landscape. Stay tuned!
Resources:
- ProfitSchool: Grow your business faster
- Sign up today to get your free ticket to MeasureSummit 2025 & to keep up-to-date on all MeasureSummit events.
- Transform Your Marketing with a Data-Driven Community
- Follow Jeff Sauer on Facebook
- Connect with Jeff Sauer on LinkedIn
Podcast: Play in new window | Download (Duration: 28:42 — 40.3MB) | Embed
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1315: Get Podcast Bookings: Insider Tips for Business Expansion and Podcasting with Jonathan Tuttle
Trying everything and seeing little return is one of the most exhausting places to be in business. You see others moving fast, gaining attention, landing clients—while your own efforts feel disconnected and random. Marketing without direction tends to waste time more than anything. Once things start clicking into place, though, the difference in momentum is impossible to ignore.
Jonathan Tuttle is a dynamic entrepreneur who bridges industries like digital marketing, real estate, and podcasting. As the host of both the Accredited Investor Podcast and the Ultra High Net Worth Podcast, and founder of Get Podcast Bookings, he’s built a network that connects strategy, media, and capital. He also leads Midwest Park Capital, focusing on mobile home park investments, and is the author of the upcoming book Entrepreneurship is War. Today, Jonathan shares valuable insights on podcast marketing, scaling niche businesses, and crafting lead generation strategies that actually convert. Stay tuned!
Resources:
- A Precise Approach to Passive Mobile Home Park Investing
- Become The Leading Thought Leader & Celebrity In Your Industry
- Follow Jonathan Tuttle on Facebook
- Connect with Jonathan Tuttle on LinkedIn
Podcast: Play in new window | Download (Duration: 35:26 — 49.5MB) | Embed
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1314: From Recording to Revenue: Turn Conversations into Clients and Grow Your Network Through Podcasting
Running a podcast can be way more draining than people expect. The creative spark that made it exciting in the first place often gets buried under a pile of editing, scheduling, and chasing content deadlines. It’s not the conversations that wear you out—it’s everything after. And when the workload gets this heavy, growth starts feeling more like a burden than a win.
Today, guest Mitchell Levy interviews Robert and discusses the intricacies of podcasting as a powerful networking and business growth tool, exploring the challenges of podcast production and the benefits of a done-for-you podcasting service. He shares personal insights about the importance of creating meaningful connections through podcast conversations and highlights how strategic content creation can help professionals expand their professional networks. Stay tuned!
Resources:
Podcast: Play in new window | Download (Duration: 25:52 — 36.4MB) | Embed
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1313: Scaling Amazon Brands Like a Pro Using Data-Driven E-Commerce Growth Hacks with Amazon Product Launch Expert Colin Raja
It’s frustrating when a product that once flew off the shelves suddenly seems to stall. As an Amazon seller, it’s easy to feel like the marketplace is working against you, but often, the problem lies in missing opportunities to tweak and optimize. Competitors are constantly evolving, and understanding their strategies while diving deep into buyer behavior can reveal hidden gaps. Sometimes, it's not about the product itself, but how you fine-tune everything behind the scenes that can turn things around.
Colin Raja is an e-commerce expert and growth strategist with a background in software development and data engineering. He’s built multiple seven-figure Amazon brands, specializing in using data to drive business growth. Today, Colin shares his data-driven approach to Amazon product launches, explaining how he helped a brand scale from $50,000 to $500,000 in monthly sales. His strategies focus on optimizing both front-end and back-end processes, understanding buyer psychology, and conducting detailed competitive analysis. Stay tuned!
Resources:
Podcast: Play in new window | Download (Duration: 25:48 — 36.3MB) | Embed
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1312: Work Hero: Behind the Scenes of a Successful WordPress Agency with Kevin Koskella
Managing a WordPress site can quickly become a maze of updates, technical fixes, and plugins that never seem to work together. The constant juggling of these tasks can drain time and energy, leaving little room for creativity or growth. Agencies often get caught in this cycle, trying to scale while also keeping everything running smoothly. Finding a way to streamline the process could free up space for real progress and better outcomes.
Kevin Koskella is the founder of Work Hero, a service specializing in WordPress support for digital agencies. He grew his business to manage over 900 websites for 60+ agencies across the U.S. by transitioning from WordPress site creation to a subscription-based service model. Today, Kevin discusses how AI is shaping web development, the continued relevance of WordPress, and the challenges of scaling a technical support agency. He shares how Work Hero streamlines website maintenance and support through specialized teams and innovative tech solutions. Stay tuned!
Resources:
- Increase your agency WordPress development capacity by 2x
- Listen to The Freedom Lovin' Podcast
- Connect with Kevin Koskella on LinkedIn
Podcast: Play in new window | Download (Duration: 26:05 — 36.7MB) | Embed
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1311: Strategic Thinking: Break Free from Business Stagnation and Boost Your Company’s Performance Through Strategy with Rich Horwath
It’s frustrating when you’re working nonstop but still feel like the business isn’t moving forward. Sometimes it’s not about how hard you’re pushing, but the direction you’re heading. What once worked might quietly become the thing slowing everything down. Growth doesn’t always stall because of effort—it often stalls because of approach.
Rich Horwath is a strategy expert, speaker, and author of eight books, including Strategic. As CEO of the Strategic Thinking Institute, he helps leaders sharpen their focus and build competitive advantage through clear, actionable strategy. Today, he emphasizes the need for intentional strategic thinking—understanding customer needs, staying focused, and avoiding drift. He warns against complacency and encouraged leaders to stay curious and open to innovation. Stay tuned!
Resources:
- Be Strategic To Be Your Best | Sharpen Your Team’s Strategic Thinking and Planning
- Follow Rich Horwath on Facebook
- Connect with Rich Horwath on LinkedIn
Podcast: Play in new window | Download (Duration: 27:47 — 39.0MB) | Embed
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