Podcast

941: MBX Making Business Connections: The Secrets to Prospecting, Networking, and Building Business Connections Mompreneur Blaney Teal

July 5, 2023

Making business connections is key to opening up new opportunities and growing your professional network. Networking events, conferences, and social media platforms can all provide ways to connect with like-minded individuals and potential partners. Building relationships through genuine conversations and offering value to others can help to establish trust and foster long-term relationships. Staying organized and following up with contacts can also help to solidify connections and increase the chances of future collaborations.

Blaney Teal is the founder of Making Business Connections (MBX), a premier networking organization, and the host of The Frugal Techie Podcast. She is also the founder of the Next for Success Accelerator Academy. Today, Blaney discusses the importance of networking, sharing her insights on the do's and don'ts, as well as best practices for making the most of networking events, whether in-person or virtual.

Quotes

"Don't approach it with a small mind. Instead, go there with an abundance mentality." - Blaney Teal

“Just remember: done beats perfect, because you can always go back and tweak it later.” - Blaney Teal

“If you don't do anything, you've got zero. But if you at least make an effort and try, even if it isn't perfect, you'll still see results.” - Blaney Teal

Takeaways

06:20 Networking is about building relationships, not just making sales. It's important to attend events with an open mind and an abundance mentality, rather than a small-minded, competitive attitude.

16:52 Follow up with the most promising connections from a networking event, but don't feel obligated to follow up with everyone. Focus on the 2-3 people you connected with the most.

20:09 Being authentic and real, both in-person and online, is crucial for building trust and meaningful relationships through networking.

22:43 Virtual networking can be just as valuable as in-person events, as long as you find the right platforms and events that resonate with you. Don't dismiss virtual networking opportunities.

31:55 Adopting a "done is better than perfect" mindset can help you take action and make progress, rather than getting stuck in the pursuit of perfection.

Resources

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940: Battlbox And Carnivore Club: Insights About Creating Unique Customer Expectations and Experiences In The E-commerce Frontier With John Roman

July 3, 2023

The world of e-commerce is a vibrant and ever-evolving landscape, filled with countless success stories and valuable lessons for aspiring entrepreneurs. It is a realm where adaptability and innovation are key, as businesses must constantly navigate the ever-changing landscape of customer expectations, emerging technologies, and evolving market trends.

John Roman is an experienced Executive and Board Member, a strong sales and marketing professional, and the CEO of BattlBox and Carnivore Club. Battlbox has grown exponentially since its launch in 2015, and John has an impressive background in the e-commerce industry. Today, John talks about building a strong community and engaging with customers on a personal level. He shares his story about Battlbox's success, including their focus on content creation and their unique approach to testing and approving products for their subscription boxes.

Quotes

"The secret sauce isn't necessarily a secret, but it's hard to execute. And that is: community." - John Roman

“If you have a great business and you're advertising on one platform, at least try the other ones. They might not all work, some may, but you have to diversify.” - John Roman

“In order for you to win, others don't have to lose.” - John Roman

Takeaways

01:33 Building a strong community and engaging with customers on a personal level is crucial for e-commerce success.

09:00 Diversifying lead sources and advertising channels is essential to avoid relying on a single platform.

15:19 Scheduling time for important tasks and maintaining a structured calendar can help e-commerce business owners stay focused and consistent.

17:05 Celebrating milestones and creating unique experiences for loyal customers can foster deeper brand loyalty.

26:15 Adopting a mindset of abundance, where others' success doesn't diminish your own, can lead to more collaborative and rewarding business relationships.

Resources

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939: Inbox Army: Increase Your Profit Through Email Testing, Tracking, Marketing, and Automation with Chris Donald

June 30, 2023

Businesses have a marketing plan that serves as their way to connect with their clients or customers. Depending how it performs will affect the overall profits of the business. Thus, businesses have to put different marketing channels to ensure the continuous flow of people. If you wonder what is the most profitable marketing channel, worry not, as InboxArmy is there for you. Through email marketing, your profit will surely increase.

Chris Donald is the founder of InboxArmy, an email marketing agency that specializes in using data-driven strategies to turn around underperforming email accounts. With over 25 years of experience in the industry, Chris is considered an expert in the field of email marketing and automation. Today, Chris discusses the testing and measuring email performance, the risks of buying email lists, and the value of email as a nurturing channel rather than an acquisition channel.

Quotes

"Real email experts are excellent testers. Everyone's audience is different and everyone's goals are different." - Chris Donald

“Automations are your highest-performing engagement tools. However, people often treat them like a Ronco rotisserie—they set it and forget it.” - Chris Donald

“It's important that emails consistently provide value so that recipients keep coming back to open them. Focus on creating one or two pieces of really valuable content for your audience, rather than a ton of content.” - Chris Donald

Takeaways

00:55 Testing and measuring email performance is crucial, as audience preferences and goals can vary significantly.

02:46 Automation in email marketing does not mean "set it and forget it" - it requires regular monitoring and optimization.

10:11 Building an email list organically through lead magnets and opt-in forms is more effective than buying email lists, which can damage sender reputation.

13:07 Email is a nurturing channel, not just an acquisition channel, and should be part of a multi-channel marketing strategy.

27:41 Providing value and relevance to subscribers is key, as attention spans are shorter, and people are less likely to read lengthy email content.

Resources

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938: Make Lemonade Niche Website Builder: A Digital Real Estate Adventure In Website Investing with Adam Smith

June 28, 2023

Recognizing the challenges faced by content publishers in the past, gone are the days when website owners had to settle for subpar solutions. Niche Website Builder is committed to offering comprehensive, high-quality services that are accessible and affordable to all. Whether you are an aspiring website investor or looking to expand your existing portfolio, Niche Website Builder offers the expertise and support needed to achieve your goals. By leveraging their deep understanding of website management and growth strategies, they provide valuable insights and actionable recommendations to maximize your Website's potential.

Adam Smith is the co-founder of Niche Website Builders, soon to be rebranded as "Make Lemonade". Today, Adam talks about the concept of "website investing", which he compares to real estate investing. He explains how people can buy existing websites, improve them, and then sell them for a profit, or hold onto them for the monthly income they generate. Adam also shares a success story of a client who grew a website to $40,000 in monthly revenue.

Quotes

"You don't need to know anything about websites or web development. You don't have to be a technical person to outsource all of this work if you want to get involved in this space." - Adam Smith

“Many people are unhappy with their financial situation or their current job and want to escape the rat race. When life gives you lemons, make lemonade.” - Adam Smith

“It's all about structuring your team effectively. Get the best people in the right places so you can focus on what truly matters to you.” - Adam Smith

Takeaways

01:08 Website investing is similar to real estate investing, where you can buy, improve, and sell websites for profit or hold them for monthly income.

05:28 Building a portfolio of websites can help mitigate the risks associated with website investing, such as Google algorithm updates or affiliate program changes.

13:55 Reverse-engineering the desired revenue and traffic levels can help determine the appropriate budget and resources needed to build a successful website.

16:30 Awareness of websites as a viable asset class is crucial, as many people are unaware of the potential for website investing.

24:06 Delegating tasks and building a team that can handle the day-to-day operations of a growing business is crucial for scaling and focusing on the strategic aspects of the business.

Resources

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937: Overcoming Your Life’s Hurdles: A Journey of Transformation with Life Coach AJ Vassar

June 26, 2023

I understand the skepticism around discussing problems. However, it's important to recognize that this isn't about focusing on negativity or lamenting life's obstacles. Embracing the challenges we face allows us to see their significant impact on our personal growth and development. Problems act as catalysts for growth, innovation, and ultimately, fulfillment. While society often promotes the idea of a problem-free existence as the ideal, true fulfillment is found through navigating and overcoming challenges.

AJ Vassar is the author of "Day Grades: From Homeless to Giving 5 Cars Away and Much More in Just 3 Short Years." Today, AJ discusses his passion for problems, explaining that the better the problems one faces, the better the life they can achieve. He shares his own journey of overcoming homelessness and the importance of reframing one's mindset towards problems as opportunities for growth and success.

Quotes

"Too often now, we shy away from problems and try to get rid of them completely. But what I've noticed in my life is that the better my life becomes, the better my problems are. So, I'll never be rid of all my problems." - AJ Vassar

“People don't realize that you don't get freedom; you afford freedom.” - AJ Vassar

“Every successful life should also have a successful accounting department that helps you understand your standards, raise your standards, and ultimately achieve the life you want.” - AJ Vassar

Takeaways

00:57 Embracing problems as opportunities for growth and success can lead to a better life.

08:55 Tracking personal productivity and progress through a system like "day grades" can help overcome emotional ups and downs.

20:10 Setting realistic financial goals, rather than lofty "millionaire" dreams, is key to achieving true freedom.

23:29 Consciously seeking out new problems to solve can open the door to more fulfilling and profitable work.

24:53 Applying business principles like accounting and data tracking to one's personal life can drive greater self-awareness and achievement.

Resources

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936: Pardigm: Monitor Your Body, Balance Your Cortisol To Live Long and Healthy with AI Technology and Medical Pioneer Entrepreneur Wibe Wagemans

June 23, 2023

Everyone desires to have good health and live long to do what they like and spend time with their loved ones. But with the world we live in right now, where unhealthy foods and stressful environments are all over the place, people struggle to be healthy or spend a lot of time living. So how can you be healthy and live long? By focusing on your diet, knowing the situation in your body, and monitoring your glucose and cortisol, your desire to have good health and live long is in your hands.

Wibe Wagemans is a serial entrepreneur, CEO, and pioneer in mobile and AI technology. He has worked at companies like Gillette, Nokia, Procter & Gamble, and has run a $1 billion business. Wibe is also the founder of two nonprofits and the author of two books - "The Secret of Silicon Valley" and "Cortisol, the Master Hormone." Today, Wibe discusses the importance of the quantitative self-movement and how individuals can take more control of their health by monitoring their cortisol levels, a biomarker that has a significant impact on major health issues.

Quotes

"It's not just about owning your own health data, but really trying to figure out what's going on inside our bodies. As a doctor, there's only so much you can learn in med school and from scientific literature about our bodies." - Wibe Wagemans

“Everybody's afraid of failure. I've probably taken more risks than others. But what really needs to happen—and I've learned this the hard way through many mistakes—is that you have to stay open-minded.” - Wibe Wagemans

“You have to just say, 'Okay, I'm going to swallow my pride and move on,' checking your ego at the door. Sometimes it works, sometimes it doesn't, but it's helpful to stay open-minded and keep learning.” - Wibe Wagemans

Takeaways

01:14 Monitoring your own health data, such as cortisol levels, can provide valuable insights that doctors may miss.

06:34 Cortisol has far-reaching effects on various health conditions, from cardiovascular disease to mental health and fertility.

15:17 Measuring cortisol at home, rather than in a clinical setting, can give a more accurate picture of your body's cortisol levels.

20:20 A technological breakthrough allows for quantitative cortisol measurement using a smartphone, without the need for additional devices.

26:11 Embracing an open-minded, persistent, and failure-tolerant mindset can be beneficial in both entrepreneurship and personal growth.

Resources

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935: Website Closers: Buy and Sell Online Businesses To Get Your Maximum Exit with Nate Lind

June 21, 2023

Are you considering selling your company but are confused about where to begin? Maybe you don't get the top of the market. However, you want to be in a position to sell when both the value of your company and your stock are increasing.

Nate Lind is the author of Maximum Exit: The Definitive Guide for Internet & Technology-Focused Business Founders and a business broker at Website Closers, the largest marketplace of 1 million to $150 million internet technology and E-commerce businesses. Nate supports those looking to buy or sell online businesses in completing a deal without experiencing any difficulties with the listing, due diligence, or closing procedures. In this episode, Nate will talk about the best time to sell your business, the fun of buying and selling a business, the key to winning transactions, the right size business to invest in, the best type of business to focus on, and the importance of having a backup plan.

Quotes

"The key thing that all these businesses is that they're growing. They're growing their profit, they're growing their revenue—profits are more important than revenue." - Nate Lind

“If you've got a business that's over two years old and has more than $300,000 in trailing 12 months' profit, it's a sellable business. There are buyers interested in it.” - Nate Lind

“The best way to put a war chest of money in your pocket to invest in real estate, stocks, bonds, or other passive income opportunities is through the sale of your company.” - Nate Lind

Takeaways

02:16 The best time to sell a business is when it's growing and profitable, not when you desperately need to sell.

05:35 Outsourcing the financial and administrative tasks of a business can make it much easier to prepare for a sale.

13:36 Working with an experienced business broker can help maximize the value of a business and make the selling process smoother.

16:39 Maintaining a tidy, well-organized business with clear financials can make it much more attractive to potential buyers.

21:58 It's important to regularly reflect on whether your business is still serving that purpose, and be willing to make changes, such as selling the business, to realign with your original goals.

Resources

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934: From Music Producer to Solar Sales Entrepreneur: Master the Art of Selling with Bryan Gentry

May 26, 2023

It's fascinating to hear about unique experiences with sales. It's true that networking and building relationships are crucial in any industry, but are they enough? What else is needed to succeed in your business? Is it talent? Being in the music industry, Bryan believes that it is not just talent that gets you ahead, but also the ability to sell yourself and your ideas. It's clear that his dedication and hard work have paid off, as evidenced by his success in the music industry.

Bryan Gentry is the author of "21 Hacks to Sell More Deals." Bryan is an American entrepreneur, music producer, and songwriter with vast experience in the solar sales industry. He has a successful career in music publishing, and his music can be found on Disney, Sony Music, Bravo, Fox, and TMZ. In this episode, Bryan shares his insights on sales, positivity, referrals, lead generation, and much more. He provided practical tips that you can apply to your sales strategies, helping you to sell more deals and achieve greater success!

Quotes

"I had to figure out how to navigate other people's desires. In LA, especially, people are always looking out for themselves, thinking, 'What's in it for me?'" - Bryan Gentry

“If you're not genuine with your customers, people are intuitively inclined to see the truth of who you are—a sleazy salesman.” - Bryan Gentry

“Don't be so hard on yourself. As long as you're taking action to pursue your dreams and goals, it's going to be okay.” - Bryan Gentry

Takeaways

03:04 Leveraging your unique background and experiences can provide a distinct advantage in sales, even if it's not a traditional path.

08:00 Authenticity and genuine care for the customer are the keys to modern, successful selling.

15:32 Treating every sales opportunity as if you're talking to a family member can help build trust and rapport.

19:46 Believing in and standing behind the product or service you're selling is crucial for long-term success.

22:56 Being kind to yourself and avoiding self-criticism is important for maintaining a positive mindset.

Resources

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933: CFO Minded Beyond the Numbers: Discovering the Importance of Purpose-Driven Growth with Josh Greenbaum

May 24, 2023

Are you solely focused on growing your revenue without considering the deeper purpose behind it? In this episode, our guest Josh Greenbaum challenges this conventional wisdom and urges us to examine why we are striving for growth in the first place. Join us as we question the meaning behind those numbers on your balance sheet and discover the importance of purpose-driven growth.

Josh Greenbaum is an advisory CFO, author, and the founder of CFO Minded, a website dedicated to educating business owners on taking financial control. He is the author of the book "Numbers Scare Me and Other Excuses: A Business Owner's Guide to Lead Like a CFO." Today, Josh talks about the importance of understanding your business numbers, the role of a CFO (both full-time and fractional), and common mistakes business owners make when it comes to their finances.

Quotes

"Without a CFO, if you're just getting a basic bookkeeper who is merely helping drive a budget and next year is going to be the same as last year, you're not really addressing the goals of the business and the business owner." - Josh Greenbaum

“Having your numbers nice and tidy does a couple of things for you. Most importantly, it helps you negotiate. It allows you to walk into those conversations knowing exactly where your revenue and expenses are.” - Josh Greenbaum

“Be mindful that for you to take what you want out of the business, you need to have a healthy top line and bottom line. It's more than just about you.” - Josh Greenbaum

Takeaways

02:45 Knowing your business numbers, including conversion rates and advertising spend, is crucial for making informed decisions and achieving your goals as an entrepreneur.

05:30 Hiring a CFO, even in a fractional capacity, can provide valuable strategic insights and expertise that go beyond basic bookkeeping and compliance.

08:35 Addressing the mindset of "I'm not big enough for a CFO" is one of the biggest mistakes business owners can make, as even a one-time consultation can provide immense value.

10:56 Having clear, well-organized financial records and understanding your true profit margins is essential when negotiating a business sale or exit.

17:24 The common mistake of pricing your services or products based solely on your desired income, without factoring in business expenses and a healthy profit margin, can lead to financial instability.

Resources

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932: Sales Made Easy: Serve Others and Sell With Empathy, Value, and Service with Harry Spaight

May 22, 2023

Do you need help selling in business? Most entrepreneurs struggle to keep up with their sales, and they think it’s complicated and often resorts to tactics that don’t resonate with people. However, there is a way for you to sell easily and better. First, you must understand that selling is innate for humans, so you must know your worth and how to harness and utilize your power. Second, knowing and motivating yourself is a critical part of our life because it will help you not quit and continue on your path.

Harry Spaight is a leading keynote speaker, author, and sales consultant. He has achieved remarkable success in sales and is the author of the book "Selling with Dignity" as well as the host of the "Sales Made Easy" podcast. Today, Harry discusses the topic of selling and how it is a crucial skill in all aspects of life. He shares his passion for helping people become better at selling themselves and their businesses, emphasizing the need for self-awareness, self-motivation, and emotional intelligence in the sales process.

Quotes

"Life is sales. I want to help people become better and more successful in selling both themselves and their business." - Harry Spaight

“I believe most people are really good at sales; they just don't give themselves the credit they deserve.” - Harry Spaight

“The army is not coming. We have to do it ourselves. We have to do the heavy lifting, so you'd better figure it out.” - Harry Spaight

Takeaways

01:51 Selling is a crucial skill that we've been practicing since birth, and most people are already good at it, they just need to recognize their own abilities.

05:47 Emotional intelligence, self-awareness, and self-motivation are essential for success in sales and in life.

08:50 Maintaining perspective and not overreacting to setbacks or challenges is important for staying motivated and on track.

13:52 Listening, empathy, and a service-minded approach are more effective in sales than aggressive tactics.

18:11 Avoid making assumptions that you "totally understand" someone else's situation, as this can minimize their experience and frustrate them.

Resources

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